1. PAUL ROMERO
H: 818-618-0202 | pjrome01@yahoo.com
PROFESSIONAL SUMMARY
Innovative professional with 20+ years of progressive experience within the industry and the skills to
drive business growth, capitalize on new revenue potential, and manage all aspects of daily business
operations.
Expertise in pricing strategies, client relations and needs assessment, marketing, financial
management, purchasing, administration, and staff training, supervision, motivation and mentoring.
Proactive leader with refined business acumen and exemplary people skills. Facilitate a team
approach to achieve organizational objectives, increase productivity and enhance employee morale.
Quick study, with an ability to easily grasp and put into application new ideas, concepts, methods
and technologies. Dedicated, innovative and self-motivated team player/builder.
Exceptional leadership, organizational, oral/written communication, interpersonal, analytical, and
problem resolution skills. Thrive in both independent and collaborative work environments.
Proficient in the use of various computer programs and applications including Microsoft Office,
Word, Outlook, Excel, Power Point, DocuSign, Yardi, and Salesforce.
AREAS OF EXPERTISE
Customer Service Management Quick to learn new company
Complaint Handling & procedures, product, and
Resolution software.
Retail Operations Management Punctual and reliable
Customer Satisfaction Skilled in Microsoft Office (Word,
Enhancement Outlook, Excel, Power Point,
Front-End Supervision DocuSign, Yardi, Salesforce).
Sales & Margin Improvement Prioritize customer service and
Teambuilding & Training relations.
Cost-Reduction Strategies Awarded top salesman numerous
Order Fulfillment times throughout the year.
Process development
Conflict resolution
Strategic planning
Business recovery and
sustainability
WORK EXPERIENCE
12/2014 to 11/2015 Customer Service
Versi-Staff - Encino , CA
Assist property managers with daily phone calls regarding lease renewals,
resident complaints.
Prepare and document all home owner association complaints for
property managers.
Prepared all resident leases in DocuSign using Salesforce and Yardi.
Communicated with customers, employees and other individuals to
answer questions and explain information.
07/1996 to 10/2014 Account Executive
M.P.D - North Hollywood, CA
Formulate pricing policies on merchandise according to profitability
requirements.
Listen to and resolve customer complaints regarding services, products
or personnel.
Keep records pertaining to purchases, sales and requisitions.
Visit retailers and sales representatives to promote products and gather
information.
Confer with company officials to develop methods and procedures to
increase sales, expand markets and promote business.
Developed and administered in maintaining company's call lists.

2. EDUCATION
1999
1993
1989
SKILLS
Facilitated in bringing tens of millions in revenue to company.
Identify prospective customers by using business directories, following
leads from existing clients, participating in organizations and clubs and
attending trade shows and conferences.
Consult with clients after sales or contract signings to resolve problems
and to provide ongoing support.
Contact regular and prospective customers to demonstrate products,
explain product features and solicit orders.
Answer customers questions about products, prices, availability, product
uses and credit terms.
Computers/ Photography
VALLEY COLLEGE - North Hollywood, CA
Computers/ Photography 5 in Computer courses.
Published photos in California History Book.
First place winner in Burbank library's photo contest.
Photo published in May 2014 issue of San Diego Reader.
Showcase over 1,000 photos on several separate Flickr websites.
Associate of Arts: Bass Institute of Technology
MUSICIANS INSTITUTE - Hollywood, CA
Music teacher and mentor, with multiple performances and studio recordings.
Certified Automotive Mechanic
ALBUQUERQUE TECHNICAL VOCATIONAL INSTITUTE - Albuquerque, NM
Certified in Electrical, Brakes, and all automotive accessories.
Identifying Target Audience, Forecasting, Goal Setting, Achieving Results,
Dealing with Objections, Bidding, Client Acquisition, Client Retention,
Diligence, Specialized in Developing Cold Calls, Communication, Satisfaction,
Creating/Maintaining Rapport, Closing Deals, Microsoft Office Proficient,
Maximizing Sales, Persuasion, Teamwork/Team building, Researching Targets,
Outside Relationship Building, Experienced, Professional.