Your 2011 Marketing Plan
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This was given to a Grade 11 class.
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Your 2011 Marketing Plan
- 1. A Fail Proof Guide to Your 2011 MarketingPlan
- 2. What Happened to Marketing?
- 3. Newspapers, radio, magazines & TV were all invented to sell advertising
- 4. 1950
- 5. “Wait a minute, we could make money off this! Lots of money!!”
- 7. 1960
- 8. 1965
- 9. 1970
- 10. 1980
- 11. 1990
- 12. 2000
- 14. In a complicated World humans usually try to simplify
- 16. In the last quarter of 2009 Canadians spent more time on the internet than watching television
- 17. http://thenextweb.com/apps/files/2010/03/google_logo.jpg accounts for over 70% of search traffic
- 18. People spend more time time on than any other website 6 hours per month on average
- 19. Let’s think about advertisinglogically
- 20. On any item over $30, can advertising influenceyou to buy it?
- 22. A fail proof guide to your marketing plan
- 33. “Selling to people who actually want to hear from you is more effective than interrupting strangers who do not.“ –Seth Godin
- 42. Questions?
Editor's Notes
- It’s 1950
- The ad man comes along….
- http://www.mediaincanada.com/articles/mic/20100322/ipsos_internettv.htmlCanadians spent an average of 18.1 hours online in the last three months of 2009, a little over an hour more than they spent watching TV. That represents a spike in internet usage over the year prior, in which Canadians averaged 14.9 hours online.
- Make you self “find-able”
- Every person you “tag” in this photo, BC credit unions will donate $1 towards a local charity. Bring people together to contribute towards something no individual could do on their own.
- Gave up a $33 million Superbowl ad budget for a $20 million crowd sourced grant project where the online community votes for their favorite charity Starting February 1, readers can vote to give grants to a number of health, environment, culture, and education-related organizations. Pepsi plans to give away multiple grants each month, including two $250,000 grants, 10 $50,000 grants, and 10 $25,000 grants. Visitors are also encouraged to submit their own organizations and grant ideas.
- Obama.com