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#QBConnect
Pitching AWESOME 
Gretchen Salyer 
October 21, 2014
#QBConnect 
4 STEPS TO AN AWESOME PITCH! 
Elevator Pitch The Solution 
The PROBLEM Why you are a winner 
1 
2 
3 
4
The PROBLEM Why you are a winner 
#QBConnect 
4 STEPS TO AN AWESOME PITCH! 
Teaser goes 
here 
DEMO goes 
here 
Elevator P...
#QBConnect 
TEASER
#QBConnect 
MAKE THE 
TEASER 
MEMORABLE! 
“You spend the majority of your life 
working for your money… but do you 
know h...
Remember to mention which track you 
are on 
#QBConnect 
1. Brand new QBO App 
2. Payments API 
3. QBO New Feature for Exi...
#QBConnect 
1 ELEVATOR PITCH
#QBConnect 
20 
SECONDS 
“Mint is a free personal 
finance app, it’s about 
10x easier than Microsoft 
Money, you can set ...
#QBConnect 
The bigger 
the pain… 
2 THE PROBLEM the better!
#QBConnect 
“I don’t have any idea how I’m 
spending my money or if my 
money is working for me”
#QBConnect 
The bigger 
the pain… 
the better! 
REMEMBER! 
The problem ALWAYS comes 
BEFORE the Solution!
#QBConnect 
3 THE SOLUTION
How do you solve the problem? 
“Brings the power of the web to your finances… for free” 
- Aaron Patzer, Founder Mint.com ...
#QBConnect 
• Have one speaker & one 
driver 
• Make time to practice 
• Your demo won’t work 
• Have screen shots as 
bac...
#QBConnect 
Don’t forget the DATA 
How does your solution use the 
QuickBooks Data to delight customers!
#QBConnect 
WHY YOU ARE A 
4 WINNER
#QBConnect 
• Why customers will use 
your app 
• Why you will win against 
competition 
• Why you deserve to win this 
ha...
#QBConnect 
Watch out for “PITCH PITFALLS” 
• If doing intros… do them quickly 
• Don’t talk and drive 
• Be specific… don...
#QBConnect 
RECAP 
Elevator Pitch The Solution 
The PROBLEM Why you are a winner 
1 
2 
3 
4
#QBConnect 
The Criteria 
Do I need it? 
Quality of Solution? 
Is it Unique? 
Is it written in code? 
25% 
50% 
20% 
5%
#QBConnect 
Q&A
Thank You 
#QBConnect
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How to Pitch an App at a Hackathon

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Presentation on the components of an effective app pitch. Prepared for and presented to developer at Intuit's QuickBooks Connect Hackathon, Oct. 21, 2014.

Veröffentlicht in: Technologie
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How to Pitch an App at a Hackathon

  1. 1. #QBConnect
  2. 2. Pitching AWESOME Gretchen Salyer October 21, 2014
  3. 3. #QBConnect 4 STEPS TO AN AWESOME PITCH! Elevator Pitch The Solution The PROBLEM Why you are a winner 1 2 3 4
  4. 4. The PROBLEM Why you are a winner #QBConnect 4 STEPS TO AN AWESOME PITCH! Teaser goes here DEMO goes here Elevator Pitch The Solution 3 Minutes!! 1 2 3 4
  5. 5. #QBConnect TEASER
  6. 6. #QBConnect MAKE THE TEASER MEMORABLE! “You spend the majority of your life working for your money… but do you know how your money works for you?” - Aaron Patzer, Founder Mint.com
  7. 7. Remember to mention which track you are on #QBConnect 1. Brand new QBO App 2. Payments API 3. QBO New Feature for Existing App
  8. 8. #QBConnect 1 ELEVATOR PITCH
  9. 9. #QBConnect 20 SECONDS “Mint is a free personal finance app, it’s about 10x easier than Microsoft Money, you can set it up in 2 minutes and it actually helps make you money” - Aaron Patzer, Founder Mint.com
  10. 10. #QBConnect The bigger the pain… 2 THE PROBLEM the better!
  11. 11. #QBConnect “I don’t have any idea how I’m spending my money or if my money is working for me”
  12. 12. #QBConnect The bigger the pain… the better! REMEMBER! The problem ALWAYS comes BEFORE the Solution!
  13. 13. #QBConnect 3 THE SOLUTION
  14. 14. How do you solve the problem? “Brings the power of the web to your finances… for free” - Aaron Patzer, Founder Mint.com #QBConnect + =
  15. 15. #QBConnect • Have one speaker & one driver • Make time to practice • Your demo won’t work • Have screen shots as back-up Practice… Practice… Practice
  16. 16. #QBConnect Don’t forget the DATA How does your solution use the QuickBooks Data to delight customers!
  17. 17. #QBConnect WHY YOU ARE A 4 WINNER
  18. 18. #QBConnect • Why customers will use your app • Why you will win against competition • Why you deserve to win this hack-a-thon • Opportunity to re-state elevator pitch
  19. 19. #QBConnect Watch out for “PITCH PITFALLS” • If doing intros… do them quickly • Don’t talk and drive • Be specific… don’t rely on buzzwords • Slow down… seriously, slow down • Seem confident
  20. 20. #QBConnect RECAP Elevator Pitch The Solution The PROBLEM Why you are a winner 1 2 3 4
  21. 21. #QBConnect The Criteria Do I need it? Quality of Solution? Is it Unique? Is it written in code? 25% 50% 20% 5%
  22. 22. #QBConnect Q&A
  23. 23. Thank You #QBConnect

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