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O Mercado de Games no Brasil

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Breve apresentação sobre o mercado brasileiro de games, discorrendo sobre seu atual estado e apresentando seus principais players.

Veröffentlicht in: Unterhaltung & Humor, Business
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O Mercado de Games no Brasil

  1. 1. O Mercado de Games no BrasilPorque o Brasil também tem suas superproduções Por André “Intentor” Martins http://intentor.com.br/ - @IntentorX Dezembro/2010 O Mercado de Games no Brasil
  2. 2. Agenda1. O mercado de games no mundo2. A indústria de games no Brasil3. Principais empresas nacionais4. Perguntas e além O Mercado de Games no Brasil 2
  3. 3. O MERCADO DE GAMES NOMUNDO O Mercado de Games no Brasil 3
  4. 4. O mercado de games no mundo• Faturou $57 bilhões em 2009, contra $29 bilhões do cinema• Vale atualmente mais de $100 bilhões• Idade média do jogador de 34 anos• 40% dos jogadores são mulheres• Jogam cerca de 8hs/semana• Só nos EUA 67% das casas possuem consoles Fontes: ESRB, NDP Group e DFC Intelligence O Mercado de Games no Brasil 4
  5. 5. O mercado de games no mundoTOP 5 Jogos mais vendidos no mundo em 2009 Título Global EUA 1. Call Of Duty: 11,86 milhões 8,82 milhões Modern Warfare 2 2. Wii Sports Resort 7,57 milhões 4,54 milhões 3. New Super 7,41 milhões 4,23 milhões Mario Bros. Wii 4. Wii Fit Plus 5,8 milhões 3,53 milhões 5. Wii Fit 5,44 milhões 3,6 milhões Fonte: NDP Group O Mercado de Games no Brasil 5
  6. 6. A INDÚSTRIA DE GAMES NO BRASIL O Mercado de Games no Brasil 6
  7. 7. A indústria de games no Brasil • Entre as décadas de 80 e 90 havia poucas produtoras nacionais • Fabricantes como Sega e Nintendo instaladas no país (foco na produção do hardware e distribuição de jogos) • A partir de 2000 várias empresas e iniciativas (feiras, cursos, simpósios, etc.) surgiram• Atualmente o cenário é promissor, porém enfrenta sérios problemas com altos impostos e pirataria O Mercado de Games no Brasil 7
  8. 8. A indústria de games no Brasil• Pouco mais de 40 empresas• Absorvem cerca de 560 profissionais• R$87,5 milhões de faturamento bruto• 43% dos jogos são para exportação• Salário médio de R$2272,71• Artistas gráficos e programadores são os perfis mais comuns• Foco em Advergames, Serious Games, Mobile e Outsourcing Fonte: Abragames, 2008 O Mercado de Games no Brasil 8
  9. 9. A indústria de games no Brasil• Altos impostos impedem maior desenvolvimento• Pirataria afasta investimentos• Projeto Jogo Justo• Evasão de talentos O Mercado de Games no Brasil 9
  10. 10. A indústria de games no BrasilTaikodom, Hoplon Freekscape, KidGuru O Mercado de Games no Brasil 10
  11. 11. A indústria de games no BrasilGravedigger, Behold Studios Outlive, Continuum O Mercado de Games no Brasil 11
  12. 12. A indústria de games no BrasilCity Rain, Mother Gaia GameFutebol, Webcore O Mercado de Games no Brasil 12
  13. 13. A indústria de games no BrasilRepresentação oficial O Mercado de Games no Brasil 13
  14. 14. A indústria de games no BrasilLocalização de grandes franquias StarCrat II Halo: Reach Killzone 3 O Mercado de Games no Brasil 14
  15. 15. PRINCIPAIS EMPRESAS NACIONAIS O Mercado de Games no Brasil 15
  16. 16. Principais empresas nacionaisHoplon InfotainmentFlorianópolis/SC Taikodom Taikodom O Mercado de Games no Brasil 16
  17. 17. Principais empresas nacionaisWebcore GamesSão Paulo/SP Lenovo na Super Casas Bahia 2009 GameFutebol O Mercado de Games no Brasil 17
  18. 18. Principais empresas nacionaisMother GaiaBauru/SP Vovó fuja dos Zumbis Sophie’s Dream O Mercado de Games no Brasil 18
  19. 19. Principais empresas nacionaisInsolita StudiosSão Paulo/SC Ilha do Empreendedor Ludo Park O Mercado de Games no Brasil 19
  20. 20. Principais empresas nacionaisOniriaLondrina/PR Invasão ET Zinco Modas O Mercado de Games no Brasil 20
  21. 21. Principais empresas nacionaisSiouxSão Paulo/SP Brincando na Rede GP Nova Schin O Mercado de Games no Brasil 21
  22. 22. Principais empresas nacionaisTechFrontCuritiba/PR Defender of the Crown The Dracula Files O Mercado de Games no Brasil 22
  23. 23. Principais empresas nacionaisLumenTechAracaju/SE AXE: Penny Paintball Agente 41 O Mercado de Games no Brasil 23
  24. 24. Principais empresas nacionaisInvent4Porto Alegre/RS Razor 2: Hidden Skies Eleito O Mercado de Games no Brasil 24
  25. 25. Principais empresas nacionaisAmazonasOutline Interactive (http://www.outlineinter.com.br/) Rio Grande do Sul Aquiris (http://www.aquiris.com.br/)Bahia Decadium (http://www.decadium.com/)RedRabbit Interactive (http://www.redrabbitinteractive.com/) Invent 4 (http://www.invent4.com/) Ludens Artis (http://www.jynx.com.br/)BrasíliaBehold Studios (http://www.beholdstudios.com.br/) São PauloBrogglie Game Studios (http://www.brogglie.com/) Abdução (http://www.abducao.com.br/) CiaTech (http://www.ciatech.com.br/)Ceará DayDreamLab (http://www.daydreamlab.com.br/)Virtue Studios (http://www.virtuestudio.com/) DevWorks Game Technology (http://www.devworks.com.br/) Green Lond Studios (http://www.greenlandstudios.com/)Espírito Santo Hive Comunicação (http://corp.hive.com.br/)Interama (http://www.interama.net/) Insolita (http://www.insolitastudios.com/ ) MotherGaia (http://www.mothergaia.com.br/)Minas Gerais My Play Mobile (http://myplaymobile.com/) NanowareCyber (http://www.nanowarecyber.com.br/)Ilusis Interactive Graphics (http://www.ilusis.com/) Overplay (http://www.overplay.com.br/)Keeplay (http://www.keeplay.com/) Ovni Studios (http://www.ovnistudios.com/)O2 Games (http://www.o2games.com.br/) Sioux (http://www.sioux.com.br/) TecToy (http://www.tectoydigital.com.br/)Paraná Webcore (http://www.webcoregames.com.br/)Calibre Games (http://www.calibregames.com/)Codcel Entretenimento (http://www.codcel.com.br/)Oniria (http://www.oniria.com.br/) Santa Catarina Céu Games (http://www.ceugames.com/)TechFront (http://www.techfront.com.br/) FisioGames (http://www.fisiogames.com.br/) Hoplon Infotainment (http://www.hoplon.com/)PernambucoJunx Playware (http://www.jynx.com.br/)Meantime Mobile Creations (http://www.meantime.com.br/) Sergipe LumenTech (http://www.lumentech.cc/)Musigames (http://www.musigames.com.br/)Rio de JaneiroFinalBoss (http://www.finalboss.com.br/empresa/)Nano Games (http://www.nanogames.com.br/) O Mercado de Games no Brasil 25
  26. 26. Dúvidas, traumas, angústias, questões aleatórias? O Mercado de Games no Brasil 26
  27. 27. Referências• GRABSTATS. Video Game Industry Stats. Disponível em: http://www.grabstats.com/statcategorymain.asp?StatCatID=13. Acesso em: 19 set. 2010.• ESRB. How Much Do You Know About Video Games?. Disponível em: http://www.esrb.org/about/video-game- industry-statistics.jsp. Acesso em: 19 set. 2010.• INDEPENDENT, The. Best selling video games of 2009. Disponível em: http://www.independent.co.uk/life- style/gadgets-and-tech/news/best-selling-video-games-of-2009-modern-warfare-2-beats-nintendos-wii- 1888662.html. Acesso em: 19 set. 2010.• CHAMIS, Fernando. Advergames no Brasil. Disponível em: http://www.slideshare.net/fchamis/advergames-no- brasil. Acesso em: 19 set. 2010.• ABRAGAMES. A Indústria Brasileira de Jogos Eletrônicos (julho/2008). Disponível em: http://www.abragames.org/page.php?id=downloads. Acesso em: 19 set. 2010.• ABRAGAMES. Plano Diretor da Promoção da Indústria de Desenvolvimento de Jogos Eletrônicos no Brasil. Disponível em: http://www.abragames.org/page.php?id=downloads. Acesso em: 19 set. 2010.• GOLDMAN, Tom. Videogame Industry Worth Over $100 Billion Worldwide. Disponível em http://www.escapistmagazine.com/news/view/103064-Videogame-Industry-Worth-Over-100-Billion-Worldwide. Acesso em: 07 out. 2010.• SCIRETTA, Petter. Infographic: Film Industry by the Numbers. Disponível em http://www.slashfilm.com/2010/03/05/infographic-film-industry-by-the-numbers. Acesso em: 07 out. 2010.• ANDROVICH, Mark. Industry revenue $57 billion in 2009, says DFC. Disponível em http://www.gamesindustry.biz/articles/industry-revenue-57-billion-in-2009-says-dfc. Acesso em: 07 out. 2010. O Mercado de Games no Brasil 27

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