5. PURELUXE
™
EXTREME NOURISHMENT
FOR COLOR-TREATED,
DAMAGED AND DRY HAIR
6. WHAT’S IN
• NON-TOXIC, FOOD-GRADE INGREDIENTS
• COLOR-PROTECTING INGREDIENTS
• CERTIFIED ORGANIC AMAZONIAN BUTTERS
• LANT-BASED INGREDIENTS THAT RATE FOUR OR
P
LESS ON THE SKIN DEEP DATABASE
• ESSENTIAL OILS FOR PRESERVATION
9. THE FACTS
70% OF WOMEN BELIEVE THEIR HAIR IS DRY
OR DAMAGED
55% OF THE POPULATION COLORS THEIR HAIR
79% OF WOMEN SURVEYED BELIEVE PROFESSIONAL
PRODUCTS WILL HELP KEEP HAIR COLOR FROM
FADING IN BETWEEN SALON VISITS
10. THE RESULTS
91% REPORTED SMOOTHER, SILKIER AND HEALTHIER
HAIR AFTER USING PURELUXE ™
78% STATED IT WAS ABLE TO REPAIR DAMAGED HAIR
80% STATED PURELUXE ™ IMPROVED HAIR SHINE
My stylist couldn’t believe how smooth and silky my hair was!
She even saw a big difference in the condition of my hair.
I can’t tell you how much I love this product!
—Karen Kraut (consumer tester)
11. HOW IT WORKS
PLANT-BASED SURFACTANTS
• Are mild on hair and have excellent cleansing ability
• Give a rich, dense, luxury foam that’s great for sensitive scalp
• Help protect the natural oils found on hair and scalp without
stripping or causing build-up
• Low pH is gentle on the scalp and hair and closes the cuticle to
smooth, soften and provide excellent combability
PROTEIN ENRICHED CONDITIONING AGENTS
• Provide moisture to help restore and smooth the cuticle layer and
protect the hair shaft
12. HELPS PRESERVE COLOR
PURELUXE OUTPERFORMS LEADING COLOR-PRESERVING
™
SALON BRAND SHAMPOOS AND CONDITIONERS
COMARE PURELUXE VS A LEADING SALON BRAND AFTER 10 WASHES:
™
PURELUXE ™
LEADING
BRAND
14. PURELUXE SHAMPOO
™
WHAT IT IS
Extremely nourishing, sulfate-free shampoo for dry,
damaged or color-treated hair.
BENEFITS
• Non-toxic and sulfate-free for gentle, color preserving cleansing.
• Formulated with mild plant-based surfactants that are rich, deeply
cleansing and great for sensitive scalps.
• Especially good for coarse hair types.
• Refreshing lemongrass aroma
MULTI-FUNCTIONAL USE
• Daily use shampoo for dry, damaged, color-treated, over processed,
heat styled, and/or chemically relaxed hair.
• Refreshing total body cleanser.
• Use it for shaving (men and women).
• Wash fruits and vegetables free of pesticides.
15. PURELUXE SHAMPOO
TOP THREE INTELLIGENT INGREDIENTS
Certified Organic Cistus Oil (Rock Rose): Softens and helps improve
color retention.
Certified Organic Kukui Oil: Helps seal the hair cuticle. High in linoleic acid
and linolenic acid (an omega-3 fatty acid). It is known for its ability to protect
and heal.
Certified Organic Baobab Oil: From the “tree of life” protects against damage
caused by oxidation.
FREE FROM
Sulfates | Parabens | Silicones | Ethoxylates | PEG | Phthalates | Synthetic Fragrances
17. PURELUXE CONDITIONER
™
WHAT IT IS
Extremely nourishing, lightweight, silicone-free
conditioner for dry, damaged or color treated hair.
BENEFITS
• Non-toxic and silicone-free for gentle, color preserving conditioning.
• Especially good for coarse hair types.
• Refreshing lemongrass aroma
MULTI-FUNCTIONAL USE
• Daily use treatment for dry, damaged, color-treated, over processed,
heat styled, and/or chemically relaxed hair.
• Use as a deep, intensive conditioner weekly to infuse normal hair with
shine and moisture and protect from heat styling.
• Refreshing total body cleanser.
• Use it for shaving (men and women).
18. PURELUXE CONDITIONER
TOP THREE INTELLIGENT INGREDIENTS
Certified Organic Cupuacu Butter: Uniquely fragranced like a mix of
chocolate and pineapple, it contains phytonutrients, polyphenols, vitamins B1,
B2 and B3, and at least nine antioxidants.
Certified Organic Murumuru Butter: Its rich oleic acid content adds shine,
promotes nutrition and moisture in skin and hair.
Pentaclethra Macroloba Oil: Has the highest known concentration of Behenic
Acid which makes in effective in conditioning, brightening and smoothing hair.
FREE FROM
Sulfates | Parabens | Silicones | Ethoxylates | PEG | Phthalates | Synthetic Fragrances
21. STYLING POMADE
WHAT IT IS
Heat-activated protectant that provides flexible hold and
repels moisture, helping to prevent frizziness and flyaways.
BENEFITS
• Tames curls and gives hair a shiny polished look.
• Excellent in humid weather.
• Refreshing lemongrass aroma.
MULTI-FUNCTIONAL USE
• Work through dry or damp hair to boost shine and control flyaways.
• Use for braid-outs/twist-outs by applying a small amount before styling.
• Add a dime-sized amount after pressing or flat-ironing and comb through hair.
• For a lighter application, apply a small amount into palms, rub together and
distribute sparingly through hair using fingertips.
$29 (4.4 fl oz)
22. STYLING POMADE
TOP THREE INTELLIGENT INGREDIENTS
Certified Organic Silicone Replacements: Moisture repelling and protecting
Castor Oil, Beeswax and plant triglycerides such as Coconut Oil and
Shea Butter replace synthetic silicones.
Certified Organic Lemongrass: Purifies and refreshes hair while naturally
preserving the product. It also promotes the contraction of hair follicles,
thereby preventing hair loss with regular use.
Certified Organic Cistus Oil: Helps prevent color fading.
FREE FROM
Silicone | Parabens | Petrochemical Resins | Plasticizing Agents | Synthetic Fragrances
25. HAIR SHINE
WHAT IT IS
Silky, lightweight polishing spray that adds high shine, smoothes
frizz and helps prevents flyaways.
BENEFITS
• Gives any hair type instant polish and shine without weighing it down.
• Antioxidants prevent free radical damage that can weaken hair causing loss of shine.
• Helps protect hair from environmental damage.
• Good for textured, dry, damaged or brittle hair.
• Refreshing lemongrass aroma.
MULTI-FUNCTIONAL USE
• Spray on hair or into palms and smooth over hair and ends.
• Mist directly onto dry, styled hair for all over sheen.
• To create separation and condition dry ends, spray into palms and apply to
ends with fingertips.
• Mix with any of the hair sprays for a soft hold. $29 (3.4 fl oz)
26. HAIR SHINE
TOP THREE INTELLIGENT INGREDIENTS
Certified Organic Lemongrass Oil: Uplifting aroma purifies and refreshes.
Makes hair smooth and glossy.
Certified Organic Ethyl Palmate: a by-product of vegetable glycerin from
palm oil, it helps add emollience and helps hair maintain moisture without
weighing it down.
Certified Organic Cistus Oil: Helps prevent color fading.
FREE FROM
Silicone | Parabens | Petrochemicals | Synthetic fragrances
29. THE ORIGINAL PADDLE BRUSH
WHAT IT IS
The evolution of the original iconic paddle brush Horst
created many years ago. Made from recycled materials.
this new design features bristles that cradle the hair as
it easily glides through the brush.
BENEFITS
• Eco-chic, stress-free design
• Made of durable, recycled plastic
• Heat resistant, static-free bristles
• Refreshing lemongrass aroma
MULTI-FUNCTIONAL USE
• Untangle wet hair
• Speed and shine a blow dry
• Use to massage the scalp
