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SaaS Lead Generation
Secrets Revealed
This presentation is brought to you thanks to SalesWings a
website tracking and predictive lead scoring solution which
helps you achieve sales acceleration!
Unless you’re selling umbrellas during a pouring rain, your
business definitely needs a well-considered lead generation
strategy. In full honesty, SaaS businesses often go wrong with
attracting the right leads and converting them into paying
customers.
Today, we’re going to give you some of the best SaaS lead
generation tips!
Ready?
Let’s dive in!
Tip #1 - The Gift of time!
Tip #1 - Partner
Network
Tip #1 - Partner Network
sBest suggestions here:
● Partner for the sake of promotion - get featured in a
partner’s newsletter or engage is some cross promotion
● Product integrations - Collaborate with complimentary
SaaS products
Tip #1 - The Gift of time!
Tip #2 Step up your
content marketing
Tip #2 - Step up your
content marketing!
Some good content marketing tips are to:
● Offer downloadable E-books and white papers as a way to
generate leads
● Post articles on your blog more often & optimize them for
SEO
● Guest blogging has the potential to generate hundreds of
new leads every month
Tip #1 - The Gift of time!
Tip #3 Make the most
of your landing page!
Tip #3 - Make the most
of your landing page!
Things to pay attention to at this point:
● Is the call to action eye-catchy?
● Fewer choices - less confusion: Don’t stuff your landing
page with too much information
● Have a live chat - a nice thing to have on your bottom right.
Check out ours!
Tip #1 - The Gift of time!
Tip # 4
Tip #4 - Target the
right influencers!
Depending on the nature of your business and the industry you
are in, find the right influencers to approach.
For example, if you’re offering a sales automation tool, engage
with sales influencers who are experts in this area.
Tip #1 - The Gift of time!
Tip # 5
Tip #5 - Generate Leads
Through Social Media!
If you’re a B2B SaaS Company best choices here would be to:
● Join some relevant LinkedIn professional groups
● Have one-to-one conversations
● Do some social listening - A quick search on industry
relevant forums, Facebook or Twitter will provide you with
a list of people whose problems you can solve
This presentation is brought to you thanks to SalesWings a
website tracking and predictive lead scoring solution which
helps you achieve sales acceleration!
For more about those tips check out the full article

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SaaS Lead Generation Secrets Revealed

  • 2. This presentation is brought to you thanks to SalesWings a website tracking and predictive lead scoring solution which helps you achieve sales acceleration!
  • 3. Unless you’re selling umbrellas during a pouring rain, your business definitely needs a well-considered lead generation strategy. In full honesty, SaaS businesses often go wrong with attracting the right leads and converting them into paying customers.
  • 4. Today, we’re going to give you some of the best SaaS lead generation tips! Ready? Let’s dive in!
  • 5. Tip #1 - The Gift of time! Tip #1 - Partner Network
  • 6. Tip #1 - Partner Network sBest suggestions here: ● Partner for the sake of promotion - get featured in a partner’s newsletter or engage is some cross promotion ● Product integrations - Collaborate with complimentary SaaS products
  • 7. Tip #1 - The Gift of time! Tip #2 Step up your content marketing
  • 8. Tip #2 - Step up your content marketing! Some good content marketing tips are to: ● Offer downloadable E-books and white papers as a way to generate leads ● Post articles on your blog more often & optimize them for SEO ● Guest blogging has the potential to generate hundreds of new leads every month
  • 9. Tip #1 - The Gift of time! Tip #3 Make the most of your landing page!
  • 10. Tip #3 - Make the most of your landing page! Things to pay attention to at this point: ● Is the call to action eye-catchy? ● Fewer choices - less confusion: Don’t stuff your landing page with too much information ● Have a live chat - a nice thing to have on your bottom right. Check out ours!
  • 11. Tip #1 - The Gift of time! Tip # 4
  • 12. Tip #4 - Target the right influencers! Depending on the nature of your business and the industry you are in, find the right influencers to approach. For example, if you’re offering a sales automation tool, engage with sales influencers who are experts in this area.
  • 13. Tip #1 - The Gift of time! Tip # 5
  • 14. Tip #5 - Generate Leads Through Social Media! If you’re a B2B SaaS Company best choices here would be to: ● Join some relevant LinkedIn professional groups ● Have one-to-one conversations ● Do some social listening - A quick search on industry relevant forums, Facebook or Twitter will provide you with a list of people whose problems you can solve
  • 15. This presentation is brought to you thanks to SalesWings a website tracking and predictive lead scoring solution which helps you achieve sales acceleration!
  • 16. For more about those tips check out the full article