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B C Jindal Group streamlines                                                           Overview

operations and cuts costs with                                                         Challenge
SAP and IBM                                                                            B C Jindal Group wanted to be
                                                                                       able to control operations, cut
The B C Jindal Group of companies          out the same core applications for each     costs and start new ventures
is one of the leading business             new business activity.                      to seize business opportunities
conglomerates in India. Founded as                                                     in the growing Indian economy.
a manufacturer of steel pipes and          Mr. R D Malav, Vice President of            The company looked for a
fittings, the group has diversified into   Information Technology, explains,           commercially cost-effective way
the manufacture of cold rolled strips      “During preparation for the Year 2000       to roll out business solutions
and galvanized sheet steel, with new       cutover, we looked at our ERP solution      rapidly and easily.
businesses in polyester, metalized and     choices and the infrastructure options.
biaxial films, and photographic goods.     SAP and IBM both offered a clear            Solution
                                           roadmap for a stable landscape.             To meet these objectives,
The newest corporate venture is                                                        B C Jindal standardized its SAP
Jindal India Thermal Power Limited         “Standardizing our environment would        application infrastructure on
(JITPL), serving the huge demand for       enable us to handle diversification as      IBM technologies, including IBM
electricity in the rapidly expanding       we added new business activities, and       Power Systems, IBM System
Indian economy. JITPL is already in the    roll out new SAP solutions for ventures     Storage, IBM Tivoli and IBM
process of setting up 1,800 MW from        like JITPL quickly and cost-effectively.”   Systems Director.
its first plant, and this new company
employs some 4,000 people.                 Moving to the latest IBM                    Key benefits
                                           technologies                                Virtualization and consolidation
B C Jindal Group has been running          Starting with POWER3 processor-             techniques help B C Jindal
SAP applications for some years,           based servers, B C Jindal has run a         to save around 50 percent of
with IBM Power servers selected as         continuous upgrade and migration            predicted capital expenditure, and
its strategic platform. To make new        program for several years. The most         automation and standardization
ventures such as JITPL commercially        recent change was deployment of a           help save the cost of two full-time
possible, the group chose to               POWER7 processor-based IBM Power            employee equivalents.
standardize its SAP landscape and roll     750 Express server.

Case study
“We have been able to upgrade the B C
                                       Jindal infrastructure in exact step with
                                       the business demands,” says Mr. Malav.     “The beauty of the IBM
                                                                                   Power infrastructure
                                       “We still have some standalone              is that it has the
Business Challenge
                                       applications on the original servers        scalability to grow
                                       where there is no reason to change,         with us.”
                                       and for other systems we deploy
B C Jindal Group wanted to be able     the latest processors and full               Mr. R D Malav
to control operations, cut costs and   virtualization. The beauty of the IBM        Vice President of Information
start new business ventures to meet    Power infrastructure is that it has the      Technology, B C Jindal India
the needs of the rapidly growing       scalability to grow with us.”
Indian economy.
                                       B C Jindal Group deployed SAP ERP,
With a mix of SAP ERP, SAP             SAP NetWeaver Business Warehouse
NetWeaver Business Warehouse,          and SAP BusinessObjects applications,      SAP solutions on IBM Power Systems
SAP BusinessObjects, Lotus             its own customer relationship              servers running AIX is very low. For
Domino and self-developed CRM          management solution, Lotus Domino          example, operating system updates
and document management                and a document management                  do not require system downtime,
applications, the company needed       application on the Power 750 Express       and we do not need to manage anti-
to find a commercially cost-           server.                                    virus upgrades and restarts. Since
effective way to roll out business                                                standardizing on the POWER platform,
solutions across a diverse group of    The server is divided into seven           we have only one administrator for the
companies.                             logical partitions (LPARs) to provide      entire enterprise, and we have saved
                                       separate virtual servers for each main     one full-time employee equivalent.
                                       solution area, accessing shared Oracle
                                       databases hosted on IBM System             “Additionally, by using LPARs to
                                       Storage DS4700, DS3950 and DS4300          provide virtual servers for our key SAP
                                       disk arrays.                               production and other applications,
                                                                                  we have avoided the cost of new
                                       “By consolidating to the Power 750         standalone servers. By our estimates,
                                       Express server, B C Jindal is achieving    when compared with a non-virtualized
                                       near-100 percent uptime for its core       environment, we have saved around
                                       business applications,” says Mr. Malav.    50 percent of our predicted capital
                                       “The management cost of running            expenditure.”


                                                                                                                            2
JINDAL
Supporting key business                       “This data can be examined using SAP
processes                                     BusinessObjects for critical customer
With the core SAP solution suite              and business management information.
deployed on a single Power 750                For example, we look at the margin
server, B C Jindal Group is able to take      per roll, and the cost impact of shorter
immediate advantage of integrated data        and longer production runs. We can
                                                                                          Solution
and analysis both centrally and for all       balance the manufacture of different
the operating divisions.                      film specifications, which means
                                              uninterrupted production, against the       B C Jindal standardized its SAP
“We use SAP ERP to control our                customer order book and delivery            solution infrastructure on the IBM
activities and capture our transactions,      commitments.                                Power platform.
and this data is also transferred
and stored in the SAP NetWeaver               “It is like fitting together an immensely   The most recent deployment is an
Business Warehouse” says Mr. Malav            complex jigsaw, where we aim to             IBM Power 750 Express server with
“Using SAP BusinessObjects, we can            maximize profitability and minimize         POWER7 processors, supporting
interrogate SAP NetWeaver BW for              wastage. Using SAP BusinessObjects          seven virtual servers to run multiple
sales, production and inventory data to       to deliver accurate data, the IBM Power     core business applications.
provide accurate business forecasting         platform provides the stable, high-
and planning.                                 performance infrastructure to make it       The company switched from manual
                                              possible.”                                  backup processes to IBM Tivoli
“For example, the B C Jindal Group’s                                                      Storage Manager, with IBM System
flagship company Jindal Poly Films            Managing systems and data                   Storage DS4700, DS3950 and
is one of the world’s largest single          effectively                                 DS4300 disk arrays and IBM System
location producers of flexible polyester      More than a terabyte of production data     Storage TS3494 tape library.
packaging. We have presence in 95             is stored on the DS4700 storage device,
percent of world markets through our          which has a total potential capacity of     B C Jindal deployed IBM Systems
distribution network in 40 countries.         7 TB. Annual production data growth         Director to manage both IBM and
Every day we manufacture more than            is some 100 GB, multiplied by replicas      non-IBM servers.
4,000 film rolls, of varying thicknesses,     for development, test and quality
length, roll width and transparency.          assurance.
Each roll has some 20 different
technical specifications, captured by         B C Jindal uses IBM Tivoli Storage
SAP applications during the production        Manager to run automated backup
process. In total, we create half a million   routines during periods of low
new records a day.                            workload, transferring data direct to


                                                                                                                                  3
an IBM System Storage TS3494 tape
                                     library.
                                                                                  “By our estimates,
                                     “In the past, manual data backup
                                                                                   when compared with
                                     occupied four people, who would start,
                                                                                   a non-virtualized
                                     monitor and check the success of
                                                                                   environment, we
Key Solution Components
                                     each backup. Tivoli Storage Manager
                                                                                   have saved around
                                     manages automated data backup for
                                                                                   50 percent of our
Industry
                                     around 30 servers of various kinds, and
                                                                                   predicted capital
Manufacturing, Energy
                                     we have saved at least one full-time
                                                                                   expenditure.””
Applications                         employee equivalent,” says Mr. Malav.
                                                                                    Mr. R D Malav
SAP ERP including financials,
    ®

                                                                                    Vice President of Information
controlling, materials management,   “Tivoli makes data backup part of
                                                                                    Technology, B C Jindal India
warehouse management, sales          business-as-usual, and we achieve
and distribution; SAP NetWeaver®     data compression ratios of better than
Business Warehouse; SAP              3:1, saving us more than 66 percent of
BusinessObjects; IBM® Lotus®         tape capacity.                              the administrator simply logs in to a
Domino .   ®
                                                                                 control panel and considers if manual
                                     “With Tivoli, backup speed has              action is needed. These are both
Hardware                             improved too, requiring a shorter offline   excellent pieces of system automation
IBM Power® 750 Express with          window. In the past, a full backup would    software that help us reduce costs and
POWER7 processors, IBM System
               ®
                                     take around five hours, which with          increase efficiency.”
Storage® DS4700 and DS3400           Tivoli we have reduced to less than
                                     two-and-a-half hours. This allows us to     Supporting efficient operations
Software                             keep production systems running for         and business growth
IBM AIX , IBM Tivoli Storage
           ®       ®
                                     longer, and avoids the need to invest in    By standardizing its infrastructure to
Manager, IBM Systems Director,       additional processing capacity.”            SAP solutions on IBM Power servers,
Oracle                                                                           IBM storage and Tivoli software, B C
                                     B C Jindal uses IBM Systems Director        Jindal Group has made deep business
                                     to manage both the IBM and other            analysis commercially effective for all its
                                     vendors’ systems, with automated            operating companies with the minimum
                                     alerts delivered directly to IBM for        of administrative effort.
                                     potential hardware or software faults.
                                                                                 “By selecting a single application suite
                                     “For both Tivoli and Systems Director,      and technology platform, the central IT


                                                                                                                            4
“SAP solutions and
 IBM infrastructure
 contributes to direct
 business cost savings,
 and enables B C                           Business Benefits

 Jindal to expand into
 new markets rapidly                       •	Near 100 percent uptime for core

 and cost-effectively.”                     business applications on the IBM
                                            Power 750 server

  Mr. R D Malav
                                           •	Reduced administration workload
  Vice President of Information
  Technology, B C Jindal India              that saves one full-time employee
                                            equivalent


                                           •	Saved around 50 percent of

                                            predicted capital expenditure
team is able to service all the business
                                            thanks to virtualized servers for
units,” says Mr. Malav. “For example,
                                            key SAP production and other
for JITPL we have been able to create
                                            applications
a standardized SAP landscape on the
Power 750 Express server, and provide
                                           •	Increased user productivity through
a complete business management
                                            automated data backup across
solution for an energy business that
                                            around 30 servers
aims for an installed capacity of 4,440
MW within just three years.
                                           •	Savings of more than 60 percent of

                                            tape capacity thanks to advanced
Mr. Malav concludes, “SAP solutions
                                            data compression
and IBM infrastructure contribute to
direct business cost savings, and
enables B C Jindal to expand into new
markets rapidly and cost-effectively.”




                                                                                  5
IBM Deutschland GmbH
  D-70548 Stuttgart
  ibm.com/solutions/sap

	 IBM, the IBM logo, and ibm.com are trademarks of
  International Business Machines Corporation,
  registered in many jurisdictions worldwide. A
  current list of other IBM trademarks is available on
  the Web at “Copyright and trademark information”
  at http://www.ibm.com/legal/copytrade.shtml

	 Intel, the Intel logo, Intel Xeon and the Intel Xeon
  logo are trademarks or registered trademarks of
  Intel Corporation or its subsidiaries in the United
  States and other countries. UNIX is a registered
  trademark of The Open Group in the United States
  and other countries. Linux is a trademark of Linus
  Torvalds in the United States, other countries, or
  both. Microsoft, Windows, Windows NT, and the
  Windows logo are trademarks of Microsoft
  Corporation in the United States, other countries,
  or both.

	 Other company, product or service names may be
  trademarks, or service marks of others.

	 This case study illustrates how one IBM customer
  uses IBM and/or IBM Business Partner
  technologies/services. Many factors have
  contributed to the results and benefits described.
  IBM does not guarantee comparable results. All
  information contained herein was provided by the
  featured customer and/or IBM Business Partner.
  IBM does not attest to its accuracy. All customer
  examples cited represent how some customers
  have used IBM products and the results they may
  have achieved. Actual environmental costs and
  performance characteristics will vary depending
  on individual customer configurations and
  conditions.

	 This publication is for general guidance only.
  Photographs may show design models.

©	 Copyright IBM Corp. 2011. All rights reserved.




©	 Copyright 2011 SAP AG
   SAP AG
   Dietmar-Hopp-Allee 16
   D-69190 Walldorf

	 SAP, the SAP logo, SAP and all other SAP products
  and services mentioned herein are trademarks or
  registered trademarks of SAP AG in Germany and
  several other countries.




SPC03333-INEN-00 (June 2011)

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B C Jindal Group Streamlines Operations and Cuts Costs with SAP and IBM

  • 1. B C Jindal Group streamlines Overview operations and cuts costs with Challenge SAP and IBM B C Jindal Group wanted to be able to control operations, cut The B C Jindal Group of companies out the same core applications for each costs and start new ventures is one of the leading business new business activity. to seize business opportunities conglomerates in India. Founded as in the growing Indian economy. a manufacturer of steel pipes and Mr. R D Malav, Vice President of The company looked for a fittings, the group has diversified into Information Technology, explains, commercially cost-effective way the manufacture of cold rolled strips “During preparation for the Year 2000 to roll out business solutions and galvanized sheet steel, with new cutover, we looked at our ERP solution rapidly and easily. businesses in polyester, metalized and choices and the infrastructure options. biaxial films, and photographic goods. SAP and IBM both offered a clear Solution roadmap for a stable landscape. To meet these objectives, The newest corporate venture is B C Jindal standardized its SAP Jindal India Thermal Power Limited “Standardizing our environment would application infrastructure on (JITPL), serving the huge demand for enable us to handle diversification as IBM technologies, including IBM electricity in the rapidly expanding we added new business activities, and Power Systems, IBM System Indian economy. JITPL is already in the roll out new SAP solutions for ventures Storage, IBM Tivoli and IBM process of setting up 1,800 MW from like JITPL quickly and cost-effectively.” Systems Director. its first plant, and this new company employs some 4,000 people. Moving to the latest IBM Key benefits technologies Virtualization and consolidation B C Jindal Group has been running Starting with POWER3 processor- techniques help B C Jindal SAP applications for some years, based servers, B C Jindal has run a to save around 50 percent of with IBM Power servers selected as continuous upgrade and migration predicted capital expenditure, and its strategic platform. To make new program for several years. The most automation and standardization ventures such as JITPL commercially recent change was deployment of a help save the cost of two full-time possible, the group chose to POWER7 processor-based IBM Power employee equivalents. standardize its SAP landscape and roll 750 Express server. Case study
  • 2. “We have been able to upgrade the B C Jindal infrastructure in exact step with the business demands,” says Mr. Malav. “The beauty of the IBM Power infrastructure “We still have some standalone is that it has the Business Challenge applications on the original servers scalability to grow where there is no reason to change, with us.” and for other systems we deploy B C Jindal Group wanted to be able the latest processors and full Mr. R D Malav to control operations, cut costs and virtualization. The beauty of the IBM Vice President of Information start new business ventures to meet Power infrastructure is that it has the Technology, B C Jindal India the needs of the rapidly growing scalability to grow with us.” Indian economy. B C Jindal Group deployed SAP ERP, With a mix of SAP ERP, SAP SAP NetWeaver Business Warehouse NetWeaver Business Warehouse, and SAP BusinessObjects applications, SAP solutions on IBM Power Systems SAP BusinessObjects, Lotus its own customer relationship servers running AIX is very low. For Domino and self-developed CRM management solution, Lotus Domino example, operating system updates and document management and a document management do not require system downtime, applications, the company needed application on the Power 750 Express and we do not need to manage anti- to find a commercially cost- server. virus upgrades and restarts. Since effective way to roll out business standardizing on the POWER platform, solutions across a diverse group of The server is divided into seven we have only one administrator for the companies. logical partitions (LPARs) to provide entire enterprise, and we have saved separate virtual servers for each main one full-time employee equivalent. solution area, accessing shared Oracle databases hosted on IBM System “Additionally, by using LPARs to Storage DS4700, DS3950 and DS4300 provide virtual servers for our key SAP disk arrays. production and other applications, we have avoided the cost of new “By consolidating to the Power 750 standalone servers. By our estimates, Express server, B C Jindal is achieving when compared with a non-virtualized near-100 percent uptime for its core environment, we have saved around business applications,” says Mr. Malav. 50 percent of our predicted capital “The management cost of running expenditure.” 2
  • 3. JINDAL Supporting key business “This data can be examined using SAP processes BusinessObjects for critical customer With the core SAP solution suite and business management information. deployed on a single Power 750 For example, we look at the margin server, B C Jindal Group is able to take per roll, and the cost impact of shorter immediate advantage of integrated data and longer production runs. We can Solution and analysis both centrally and for all balance the manufacture of different the operating divisions. film specifications, which means uninterrupted production, against the B C Jindal standardized its SAP “We use SAP ERP to control our customer order book and delivery solution infrastructure on the IBM activities and capture our transactions, commitments. Power platform. and this data is also transferred and stored in the SAP NetWeaver “It is like fitting together an immensely The most recent deployment is an Business Warehouse” says Mr. Malav complex jigsaw, where we aim to IBM Power 750 Express server with “Using SAP BusinessObjects, we can maximize profitability and minimize POWER7 processors, supporting interrogate SAP NetWeaver BW for wastage. Using SAP BusinessObjects seven virtual servers to run multiple sales, production and inventory data to to deliver accurate data, the IBM Power core business applications. provide accurate business forecasting platform provides the stable, high- and planning. performance infrastructure to make it The company switched from manual possible.” backup processes to IBM Tivoli “For example, the B C Jindal Group’s Storage Manager, with IBM System flagship company Jindal Poly Films Managing systems and data Storage DS4700, DS3950 and is one of the world’s largest single effectively DS4300 disk arrays and IBM System location producers of flexible polyester More than a terabyte of production data Storage TS3494 tape library. packaging. We have presence in 95 is stored on the DS4700 storage device, percent of world markets through our which has a total potential capacity of B C Jindal deployed IBM Systems distribution network in 40 countries. 7 TB. Annual production data growth Director to manage both IBM and Every day we manufacture more than is some 100 GB, multiplied by replicas non-IBM servers. 4,000 film rolls, of varying thicknesses, for development, test and quality length, roll width and transparency. assurance. Each roll has some 20 different technical specifications, captured by B C Jindal uses IBM Tivoli Storage SAP applications during the production Manager to run automated backup process. In total, we create half a million routines during periods of low new records a day. workload, transferring data direct to 3
  • 4. an IBM System Storage TS3494 tape library. “By our estimates, “In the past, manual data backup when compared with occupied four people, who would start, a non-virtualized monitor and check the success of environment, we Key Solution Components each backup. Tivoli Storage Manager have saved around manages automated data backup for 50 percent of our Industry around 30 servers of various kinds, and predicted capital Manufacturing, Energy we have saved at least one full-time expenditure.”” Applications employee equivalent,” says Mr. Malav. Mr. R D Malav SAP ERP including financials, ® Vice President of Information controlling, materials management, “Tivoli makes data backup part of Technology, B C Jindal India warehouse management, sales business-as-usual, and we achieve and distribution; SAP NetWeaver® data compression ratios of better than Business Warehouse; SAP 3:1, saving us more than 66 percent of BusinessObjects; IBM® Lotus® tape capacity. the administrator simply logs in to a Domino . ® control panel and considers if manual “With Tivoli, backup speed has action is needed. These are both Hardware improved too, requiring a shorter offline excellent pieces of system automation IBM Power® 750 Express with window. In the past, a full backup would software that help us reduce costs and POWER7 processors, IBM System ® take around five hours, which with increase efficiency.” Storage® DS4700 and DS3400 Tivoli we have reduced to less than two-and-a-half hours. This allows us to Supporting efficient operations Software keep production systems running for and business growth IBM AIX , IBM Tivoli Storage ® ® longer, and avoids the need to invest in By standardizing its infrastructure to Manager, IBM Systems Director, additional processing capacity.” SAP solutions on IBM Power servers, Oracle IBM storage and Tivoli software, B C B C Jindal uses IBM Systems Director Jindal Group has made deep business to manage both the IBM and other analysis commercially effective for all its vendors’ systems, with automated operating companies with the minimum alerts delivered directly to IBM for of administrative effort. potential hardware or software faults. “By selecting a single application suite “For both Tivoli and Systems Director, and technology platform, the central IT 4
  • 5. “SAP solutions and IBM infrastructure contributes to direct business cost savings, and enables B C Business Benefits Jindal to expand into new markets rapidly • Near 100 percent uptime for core and cost-effectively.” business applications on the IBM Power 750 server Mr. R D Malav • Reduced administration workload Vice President of Information Technology, B C Jindal India that saves one full-time employee equivalent • Saved around 50 percent of predicted capital expenditure team is able to service all the business thanks to virtualized servers for units,” says Mr. Malav. “For example, key SAP production and other for JITPL we have been able to create applications a standardized SAP landscape on the Power 750 Express server, and provide • Increased user productivity through a complete business management automated data backup across solution for an energy business that around 30 servers aims for an installed capacity of 4,440 MW within just three years. • Savings of more than 60 percent of tape capacity thanks to advanced Mr. Malav concludes, “SAP solutions data compression and IBM infrastructure contribute to direct business cost savings, and enables B C Jindal to expand into new markets rapidly and cost-effectively.” 5
  • 6. IBM Deutschland GmbH D-70548 Stuttgart ibm.com/solutions/sap IBM, the IBM logo, and ibm.com are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. A current list of other IBM trademarks is available on the Web at “Copyright and trademark information” at http://www.ibm.com/legal/copytrade.shtml Intel, the Intel logo, Intel Xeon and the Intel Xeon logo are trademarks or registered trademarks of Intel Corporation or its subsidiaries in the United States and other countries. UNIX is a registered trademark of The Open Group in the United States and other countries. Linux is a trademark of Linus Torvalds in the United States, other countries, or both. Microsoft, Windows, Windows NT, and the Windows logo are trademarks of Microsoft Corporation in the United States, other countries, or both. Other company, product or service names may be trademarks, or service marks of others. This case study illustrates how one IBM customer uses IBM and/or IBM Business Partner technologies/services. Many factors have contributed to the results and benefits described. IBM does not guarantee comparable results. All information contained herein was provided by the featured customer and/or IBM Business Partner. IBM does not attest to its accuracy. All customer examples cited represent how some customers have used IBM products and the results they may have achieved. Actual environmental costs and performance characteristics will vary depending on individual customer configurations and conditions. This publication is for general guidance only. Photographs may show design models. © Copyright IBM Corp. 2011. All rights reserved. © Copyright 2011 SAP AG SAP AG Dietmar-Hopp-Allee 16 D-69190 Walldorf SAP, the SAP logo, SAP and all other SAP products and services mentioned herein are trademarks or registered trademarks of SAP AG in Germany and several other countries. SPC03333-INEN-00 (June 2011)