4# Paris Meetup on IBM Bluemix. Watson Introduction

1. Organized by IBM France Lab
And Ecosystem Development
Sponsor:
Meetup #4 – December 17th, 2014
Presentation available on Slideshare : IBM France Lab
1

2. #bluemix
 Introduction
 Claire Herrenschmidt, Juliette Macret
 What is Bluemix
 Catherine Ezvan
 Hello Watson
 Ecosystème et démos
 Christel Beltran et Hélène Quillaud
 Retour d’expérience de la société DreamFace par Susan Haimet
 Annonce Global Entrepreneur
 par Erminia Nicoletti
 Témoignages de femmes @ IBM
 Huguette Ranc, Rachel Orti, Hélène Lyon, Najette Kadri-Marouard
 Cocktail
Agenda
2

3. Le Marché
prend le virage
de l’économie digitale
Virage vers une informatique
personnalisée au travers de services de
mobilité dans le Cloud
Virage vers des offres métiers
dégroupées
Virage vers des applications qui
perturbent des industries

4. #bluemix
Les trois changements dans l’Industrie qui influent sur
la stratégie d’IBM
4

5. #bluemix
A chacun son cloud
Interactions avec les
utilisateurs, les clients et les
partenaires
Découvertes et innovation
grâce à l’analyse des
transactions métiers et des
intéractions
Traitement et conservation de la
transaction à n’importe quel prix
Coeur de métier
Automatisé pour le “Time to market”
• Beta perpetuelle
• >> 1000 apps
• Forte variation d’échelle dans une même
journée
• Durée de vie moyenne des applications :
30 jours
• over connecté
• app managent QoS
• DC dans le monde entier
Automatisé pour la réutilisation
• Infrastructures perpétuellement
redefinies
• Petabytes de données
• Centré sur la données
• Temps reel et orientation batch
Automatisé pour le contrôle des coûts
• Stable
• < 100 apps métiers
• Over securisé
• Meilleure QoS
• DataCenters redondants

6. What is Bluemix?
6

7. Pâte à pizza Pâte à pizza Pâte à pizza Pâte à pizza
Tomates Tomates Tomates Tomates
Fromage Fromage Fromage Fromage
Garniture Garniture Garniture Garniture
Ustensiles Ustensiles Ustensiles Ustensiles
Four Four Four Four
Electricité/Gaz Electricité/Gaz Electricité/Gaz Electricité/Gaz
Table Table Table Table
Boissons Boissons Boissons Boissons
Fait maison Kit à emporter et finition
maison
Allo Pizza A la pizzeria
Leconsommateurs’enoccupe
Lefournisseurs’enoccupe
« Pizza as a Service »
A faire soi-même A la charge du fournisseur

8. Core IT
Today’s apps must keep up with the speed of the app revolution.
Timing is critical…
8
Benefits
Fully customizable.
Few limitations.
Necessary for some solutions.
Existing Investments.
Time Commitment
Weeks to setup and deploy.
Maintenance/upgrades of
hardware and software.
Time to initial deployment
Customer Managed
~ Weeks ~ Days
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
~ Minutes

9. 9
Benefits
Most control in the cloud.
Necessary for some solutions
Infrastructure managed by
SP.
Infrastructure
as a ServiceCustomer Managed
Service Provider Managed
~ Days
Time Commitment
Minutes to provision VM.
Time to configure software
and apps varies.
Maintenance/upgrades of OS,
middleware, runtime.
IBM SoftLayer
Timing is critical…
Today’s apps must keep up with the speed of the app revolution.
~ Minutes
Time to initial deployment
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
~ Weeks
Core IT

10. App development is about speed and choice
Failing
Fast
Seconds to
Deploy Friction
Free
Any
Language
Continuous
Integration
Mobile
Ready
Focus on
Code
Choice of
Tools
Useful
APIs
Developers’ expectations have evolved.
10

11. 11
~ Minutes
Platform
as a ServiceCustomer Managed
Service Provider Managed
IaaS
Benefits
Setup environments and
deploy apps very quickly.
Infrastructure and platform
managed by SP.
Time Commitment
Minutes to setup and
deploy.
Focus on your apps and
their data.
Timing is critical…
Today’s apps must keep up with the speed of the app revolution.
~ Weeks
IBM
Bluemix
~ Days
Time to initial deployment
Code
Data
Runtime
Middleware
OS
Virtualization
Servers
Storage
Networking
Core IT

12. 12
IaaS PaaS
…so are all of your other investments
Leverage the power of Bluemix without abandoning what you already
use.
Core IT
IBM
Bluemix

13. Bluemix works
with the new IT.

14. What is Bluemix?
14
Bluemix is an open-standard, cloud-based platform for
building, managing, and running applications of all types
(web, mobile, big data, new smart devices, and so on).
Go Live in Seconds
The developer can choose
any language runtime or
bring their own. Zero to
production in one command.
DevOps
Development, monitoring,
deployment, and logging tools
allow the developer to run the
entire application.
APIs and Services
A catalog of IBM, third party,
and open source API services
allow the developer to stitch
an application together in
minutes.
On-Prem Integration
Build hybrid environments.
Connect to on-premises
assets plus other public and
private clouds.
Flexible Pricing
Try services for free and pay
only for what you use. Pay as
you go and subscription
models offer choice and
flexibility.
Layered Security
IBM secures the platform and
infrastructure and provides
you with the tools to secure
your apps.

15. How does Bluemix work?
Bluemix embraces Cloud Foundry as an open source Platform as a
Service and extends it with IBM, third party, and community built
services.
15

16. Why are developers using Bluemix?
16
Go from zero to running
code in a matter of
minutes.
Automate the development
and delivery of many
applications.
To rapidly bring
products and services to
market at lower cost
To continuously
deliver new
functionality to their
applications
To extend existing
investments in IT
infrastructure
Extend existing investments by
connecting securely to on-premises
infrastructure.

17. Bluemix works
with your apps.

18. Run your apps in seconds
18
• Provision runtimes and services in
seconds
No VM or middleware setup
• Auto and manual scaling options
Multiple language support
• Java Liberty, JavaScript, and Ruby
provided
• Bring any language from the
community
Zero to production in one command. Setup made simple.

19. Create apps quickly with prebuilt services
19
• Runtimes, services, and tooling
up to you
Choice
Industry Leading IBM Capabilities
• Services leveraging the depth
of IBM software
• Full range of capabilities
Completeness
• Open source platform and services
• Third party to enable key use cases
Security
Services
Web and
application
services
Cloud
Integration
Services
Mobile
Services
Database
services
Big Data
services
Internet of
Things
Services
Watson
Services
DevOps
Services
A full range of capabilities to suit any great idea.

20. #bluemix
Demo
Services
Runtime
Platform : Bluemix
Chat
DeveloperWorks Tutorial : http://www.ibm.com/developerworks/cloud/library/cl-rtchat-app/index.html

21. Watson
21

22. 22
1900 1950 2011
Watson, a new era of computing will transform our future
... next best innovative use case for Watson will be developped by …YOU

23. Watson is cognitive intelligence
Understand
natural
language
Produce and
rate evidences
Adapt and
Learn
Watson understands me
Watson debates with me
Watson learns and gets better
over time
Watsont helps me discover new
items
Watson explains its evidences
and arguments.
Watson have uncovered
capabilities
Watson is rapid and thinks
real time

24. Gary
 This evidence suggests
“Gary” is the answer BUT
the system must learn
that keyword matching
may be weak relative to
other types of evidence
In May 1898 Portugal celebrated the
400th anniversary of this explorer’s
arrival in India.
Legend
Key word hit
“Reference text”
Answer
Question:
In May, Gary arrived in India after he
celebrated his anniversary in
Portugal.
Supporting evidence:
Answering complex questions requires more than
keyword evidence
“explorer”
“India”
“In May
1898”
“India”
“In
May”
“celebrated”
“anniversary”
“in
Portugal”
“Portugal”
“400th
anniversary”
“celebrated”
“arrived
in”
“arrival
in”
“Weak evidence”

25. “27th May
1498”
Vasco da Gama
“landed
in”
“arrival in”
“explorer”
“India”
Paraphrases
Geo-KB
 Stronger evidence can
be much harder to find
and score…
 Search far and wide
 Explore many
hypotheses
 Find judge evidence
 Many inference
algorithms
“400th
anniversary”
“Portugal”
“May
1898”
“celebrated
”
In May 1898 Portugal celebrated the
400th anniversary of this explorer’s
arrival in India.
“Kappad
Beach”
Legend
Temporal reasoning
“Reference text”
Answer
Statistical paraphrasing
GeoSpatial reasoning
Question:
On the 27th of May 1498, Vasco da
Gama landed in Kappad Beach.
Supporting evidence:
Date Match
Watson leverages multiple algorithms to perform deeper
analysis

26. Multiple use cases for Watson technology
Watson Decision Advisor for Oncology
What is it?
Watson Oncology, developed in partnership with
Memorial Sloan-Kettering (MSK), is designed to help
oncologists anywhere make evidence-informed
decisions based on up-to-date knowledge
Availability: In production at MSK Cancer
Center and MD Anderson
Target: Healthcare
Watson Discovery Advisor
What is it?
Helps accelerate research by synthesizing millions of
documents into summary hypotheses and evidence
Helps keep researchers current by automatically
updating findings
Makes research more collaborative by exporting
findings with colleagues
Availability: GA , announced in Aug 2014
Target: Medical Research, Government, Equity
Research

27. Watson Engagement Advisor
What is it?
Helps organizations improve how they answer their
clients’ needs
Allows a natural dialog between someone and
Watson. Provides relevant responses to questions in
plain English
Integrates with other systems to take appropriate
action without intervention from live agent.
Availability: GA
Target:
Primary industries : Banking, Financial Services
including Insurance, Public Sector, Healthcare.
Secondary industries : retail, telecommunication
Use Cases
• Provide informational answers and FAQs to customers
• Provide action-based information to customers
• Provide troubleshooting information (e.g. how do I fix my printer?)
• Support call center agents when they assist customers
Approximately 155,000 active military members
transition to civilian life every year and the USAA
provides advice to its members on this transition.
IBM Watson has analysed and understood more than
3,000 documents on topics exclusive to military
transition.
IBM Watson and the USAA

28. Chef Watson, reduce food waste!
Much more than simple recipes, targets
- Canteens menus
. Ease application of specific dietary needs
. Reduce waste of food
What have these receipes in common ?
. African blue cheese Tiramisu
. Thai asparagus quiche
. Peruvian potato cauliflower salad
. Austrian chocolate burrito,
. Belgian bacon pudding
Choose ingredients, choose a dish, choose a style, choose a
level (classic or unic),

29. The Watson Ecosystem is composed of complementary,
interconnected partners
Talent Partners
Content Partners
App Partners
Develop cognitive powered
applications powered by IBM Watson
Fuel the ecosystem with content to
drive cognitive applications
Support application partners with
developing and designing their
solutions
Watson Developer
Cloud  BLUEMIX
Watson
Content
Store
Watson
Talent
Hub

30. More information !
Watson Jeopardy
https://www.youtube.com/watch?v=P18EdAKuC1U
IBM Watson University Program
http://www.ibm.com/smarterplanet/us/en/ibmwatson/academic.html
Watson works in healthcare
http:// www.youtube.com/watch?v=HZsPc0h_mtM
Chef Watson @TED
ttps://www.youtube.com/watch?v=iTc3O0IqYwk
https://watson.ihost.com/watson/chefwatson/page/login.html
Watson @ DBS : Wealth Management
https://www.youtube.com/watch?v=PVIlqUTfg5E
Watson Developer Cloud hosted on IBM Bluemix (free 30 day trial)
http://www.ibm.com/smarterplanet/us/en/ibmwatson/developercloud

31. #bluemix
Demos
Démo
Démo Démo

32. Build cognition into your apps with Watson
Watson is creating a new partnership between people and computers
that accelerates, enhances, and scales human expertise.
“we’re able to work with
cognitive computing capabilities
that we couldn’t dream of
creating ourselves - it’s a
fantastic opportunity and a real
chance to transform our
industry”
“…we were able to quickly and
easily embed Watson's
capabilities into our eyeQ
insights platform to provide an
even more personalized
shopping experience”
32
• Eight cognitive services
• Available only in Bluemix
• What customers are saying:

33. #bluemix
Demo
Services
Runtime
Platform : Bluemix
Chat, avec traduction à la volée

34. 34
Innovation Center
600+ mentors
worldwide
Linkage to over
121,000 Business
Partners
in VC investment
YTD for IBM Startups
300+ VCs worldwide
IBM Innovation Centers
around the world
43
Skills
Local Skill
Events
3000
SmartCamps Software
Mentorship Money
Iin 2014 , 2000
Startups in GEP
program (557 in
Europe)
37
$200M+
Free
access to IBM
Software
IBM Global Entrepreneur Program
ibm.biz/bluemixeurope

35. IBM Global Entrepreneur Program for Cloud Startups
Reaching developers in early lifecycle to ensure
IBM technologies are chosen
*120K Free Cloud Usage Credits- More
cloud credits than key top competitors
Enterprise Client Connection to
Entrepreneurs
World wide Technical Support
Global Go-To-Market
*up to $120K based on meeting eligibility requirements and qualification levels
Cloud Vendors are betting big on early stage Entrepreneurs
IBM launches a game-changing play
IBM Global Entrepreneur Program for Cloud Startups

36. 2
Learn more about IBM Global Entrepreneur
ibm.com/isv/startup1
3
Engage with IBM Ecosystem
Development Europe
Ibm.biz/ibmcrossroad
© 2014 IBM Corporation
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