Stressing out about having the perfect business card? No need to! There's a better solution (watch the video above to find out more). Enjoy the video and please "like" this video to show your support. Stay awesome! Would You Like Me to Personally Help You Attract More SEO Clients on Demand? More info: https://agileprofits.leadpages.co/seoclientsondemand-invite/ Original YouTube video location: https://www.youtube.com/watch?v=RbuO78qAxdo Connect with me personally: Facebook (Personal): https://www.facebook.com/HungLeGS Twitter: https://twitter.com/TheHungLe LinkedIn: https://www.linkedin.com/in/hunglelinkedin

1. Why “Business Cards” Are For
Losers… AND LinkedIn SEO
Presentation by: Hung Le

2. What YOU Will Learn:
● How to stop killing trees.
● How to stop being a sprinkler at networking events.
● Why traditional ‘business cards’ are too static.
● Why your LinkedIn profile is The 21st century
dynamic business card.
● The power of LinkedIn SEO (Instant Authority
Positioning) and how to do it in 10mins or less.

3. Why LinkedIn?
● It’s time for a NEW approach.
● It’s time to focus on simultaneously expanding both your offline and online
network.
● It’s the largest growing “professionals” search engine.
● >50% of LinkedIn users are the ACTUAL decision makers not “looky-loos”
(LinkedIn, 2014).

5. So... where to start?

7. #1 for keyword
‘Strategy Coach’ out
of 692,689 people :)

8. LinkedIn SEO - Step by step
1. Determine what ‘keyword’ you want to be found for within LinkedIn. Think
of a commonly searched term/profession in which your ideal prospect
would be seeking you out for.
2. Ensure that your profile includes the chosen ‘keyword’ in the “8” specific
places.
3. Leverage this positioning for both your ‘digital business card’ and for when
you attend your next strategic networking event.
BIG TIP: Treat your LinkedIn profile like it is a “SALES LETTER” not a boring resume BUT ensure it
does not look spammy. Period.

9. 8 Steps to LinkedIn SEO
1] Surname: Insert “keyword” into
“surname area. sneaky? sure is...
2] Headline: Insert “keyword”/thought
provoking question.
3] Current Company: Link to your URL.
4] #Connections: Fastest path to
500+ connections? Go to Fiverr.
com and search “linkedin
connections”.
5] LinkedIn vanity URL: can
include keyword to leverage both
LinkedIn and Google SEO.

10. 8 Steps to LinkedIn SEO
6] Summary: include “keyword” at
least twice here. Also, add relevant
rich media to showcase your
portfolio.
7] Experience/Current Position:
include “keyword” in job title and at
least once in job description.

11. 8 Steps to LinkedIn SEO
8] Skills & Endorsements: insert
“keyword” as a skill but ensure it
makes sense.

12. What on Earth is the Point of LinkedIn SEO?

13. Here’s how:
● The next time someone asks you: “Have you got a business card?”
● Respond with :
“No I don’t. Reason being is:
1) I’m eco friendly and
2) I like keeping everything digital. Hence, go on LinkedIn and type in
[keyword] and you will see my profile at the top. Let’s connect!
● This is powerful for the following reasons:
○ Instant Authority Positioning.
○ Leveraging off LinkedIn’s trust and brand equity.
○ Expand both your offline and online network.
○ Sometimes you may be asked to do this for them. Ensure you charge
a couple hundred dollars for doing it too!