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crappy sales 
email templates 
www.getsidekick.com 
DO 
LEAD TO MORE revenue?
THERE’S AN OLD SALES PROVERB: 
www.getsidekick.com
THERE’S AN OLD SALES PROVERB: 
Out of 10 prospects 
www.getsidekick.com
1 will always buy. 
www.getsidekick.com
1 will always buy. 
1 will never buy. 
www.getsidekick.com
And it’s the sales reps job to 
win the 8 in the middle. 
www.getsidekick.com
we’ve been looking at 
this wrong. 
www.getsidekick.com 
BUT MAYBE
it’s the sales rep’s job is to 
find who buys every time. 
www.getsidekick.com 
MAYBE
Let’s look at this awesome email: 
Hi Ravi, 
The article you shared on LinkedIn yesterday 
addresses a challenge that I've...
Let’s look at this awesome email: 
Hi Ravi, 
The article you shared on LinkedIn yesterday 
addresses a challenge that I've...
Let’s look at this awesome email: 
Hi Ravi, 
The article you shared on LinkedIn yesterday 
addresses a challenge that I've...
Let’s look at this awesome email: 
Hi Ravi, 
The article you shared on LinkedIn yesterday 
addresses a challenge that I've...
Let’s look at this awesome email: 
Hi Ravi, 
The article you shared on LinkedIn yesterday 
addresses a challenge that I've...
Let’s look at this awesome email: 
Hi Ravi, 
The article you shared on LinkedIn yesterday 
addresses a challenge that I've...
So that email was awesome. 
Why wouldn’t you respond? 
www.getsidekick.com
... but would you buy? 
www.getsidekick.com
Oftentimes, these awesome emails 
get responses that are: 
www.getsidekick.com
Oftentimes, these awesome emails 
get responses that are: 
u Complimenting the non-invasive and strategic email. 
www.get...
Oftentimes, these awesome emails 
get responses that are: 
u Complimenting the non-invasive and strategic email. 
u Resp...
... but don’t actually show 
interest in the product. 
www.getsidekick.com
Let’s look at this crappy email: 
Hi Danielle, 
It’s about time for that afternoon coffee here on the 
East Coast ... why ...
Let’s look at this crappy email: 
Hi Danielle, 
It’s about time for that afternoon coffee here on the 
East Coast ... why ...
Let’s look at this crappy email: 
Hi Danielle, 
It’s about time for that afternoon coffee here on the 
East Coast ... why ...
Let’s look at this crappy email: 
Hi Danielle, 
It’s about time for that afternoon coffee here on the 
East Coast ... why ...
BUT HERE’S THE THING. 
The prospect who does respond had 
to see through the crap to see that 
they actually want the prod...
THEY MAY SAY: 
“You know, I’ve been meaning to 
address this. I’ll respond.” 
www.getsidekick.com
Will this email get you a 90% connect rate? 
www.getsidekick.com
Will this email get you a 90% connect rate? 
NOPE. 
www.getsidekick.com
Will this email get you a 90% connect rate? 
NOPE. 
Will this email get you a 90% close rate? 
www.getsidekick.com
Will this email get you a 90% connect rate? 
NOPE. 
Will this email get you a 90% close rate? 
MAYBE. 
www.getsidekick.com
Will this email get you a 90% connect rate? 
NOPE. 
Will this email get you a 90% close rate? 
MAYBE. 
(A connect rate ref...
With an awesome email, your connect rate 
widens the top of your funnel. 
www.getsidekick.com
With an awesome email, your connect rate 
widens the top of your funnel. 
AND VERY FEW SURVIVE. 
www.getsidekick.com
With a crappy email, your close rate 
attracts a very consistent funnel. 
www.getsidekick.com
With a crappy email, your close rate 
attracts a very consistent funnel. 
AND JUST ABOUT ALL SURVIVE. 
www.getsidekick.com
SO, WHICH IS BETTER? 
www.getsidekick.com
SO, WHICH IS BETTER? 
Connect with many and close a few? 
www.getsidekick.com
SO, WHICH IS BETTER? 
Connect with many and close a few? 
Or connect with few and close all? 
www.getsidekick.com
www.getsidekick.com 
TEST IT OUT.
www.getsidekick.com 
TEST IT OUT. 
Click here to go to getsidekick.com.
www.getsidekick.com 
TEST IT OUT. 
Click here to go to getsidekick.com. 
Sign up for free email tracking.
www.getsidekick.com 
TEST IT OUT. 
Click here to go to getsidekick.com. 
Sign up for free email tracking. 
Send a tracked ...
www.getsidekick.com 
TEST IT OUT. 
Click here to go to getsidekick.com. 
Sign up for free email tracking. 
Send a tracked ...
www.getsidekick.com 
TEST IT OUT. 
Click here to go to getsidekick.com. 
Sign up for free email tracking. 
Send a tracked ...
www.getsidekick.com 
TEST IT OUT. 
Click here to go to getsidekick.com. 
Sign up for free email tracking. 
Send a tracked ...
TRACK 
Until we test it, we’ll 
never know. 
www.getsidekick.com
THANK YOU. 
www.getsidekick.com
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... but would you buy?
www.getsidekick.com

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