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12 ESOME
A W                                          FACEBOOK!
                                                 STATS!
  ...

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“    People share, read !
     and generally engage more
     with any type of content
     when it’s surfaced !
     thro...

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3

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Your customers are relying more & more on
  Facebook is overtaking Google !
social.
     and Yahoo in total time spent onl...

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Your customers are relying more & more on
Facebook is overtaking Google !
social.
and Yahoo in total time spent online.
41.5
40.5
40.5
39.1
44
43.2
38.2
39.9
37.9
36
38.6
38.7
34.6
35.8
32.2
34.3
27.6
MINUTES SPENT (BILLIONS)




26.7


20

16
16.7
15.8
12
13
11.4
9.3
Yahoo! Sites
5.9
6.4
6.4
5.6
Google sites
Facebook


Jul-07
Dec-07
Apr-08
Jul-08
Dec-08
Apr-09
Jul-09
Dec-09
Apr-10
Jul-10




8
SOURCE: COMSCORE, AUGUST 2011

Your customers are relying more & more on
Facebook is overtaking Google !
social.
and Yahoo in total time spent online.
41.5
40.5
40.5
39.1
44
43.2
38.2
39.9
37.9
36
38.6
38.7
34.6
35.8
32.2
34.3
27.6
MINUTES SPENT (BILLIONS)




26.7


20

16
16.7
15.8
12
13
11.4
9.3
Yahoo! Sites
5.9
6.4
6.4
5.6
Google sites
Facebook


Jul-07
Dec-07
Apr-08
Jul-08
Dec-08
Apr-09
Jul-09
Dec-09
Apr-10
Jul-10




8
SOURCE: COMSCORE, AUGUST 2011

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