Join our latest webinar where we show you some Facebook best practices in Hootsuite alongside our latest feature release.
- New streams to manage your FB conversations
- New Search stream to monitor business pages you're interested in
- Multiple Image Upload via Hootsuite
5. Ask yourself, what do you hope to accomplish by
using social media. Have S.M.A.R.T. Goals:
• Specific
• Measurable
• Attainable
• Relevant
• Time-bound
Establish Business Goals and Objectives
6. “To have 5 Facebook Fans share their experience by June”
SMART Goal Scenario
“To have minimum 3 likes per post in June”
8. Pillars of Content
Monday Tuesday Wednesday Thursday Friday Saturday Sunday
Promote
your business
Share
customer
story
Content with
images
Trending
Articles
Fun Fact
Weekend
Promotion
Feel good
piece
10. 2. Ask your Fans
questions
5. Don’t forget to
respond
1. Post 5 to 7
times a week
3. Be visual - maximize
the impact of images
4. Empower your
employees to engage
with your Facebook
page
Engaging with your Facebook Fans
11. Learning Objective #4:
New Hootsuite Features!
Setting Up Your Dashboard
Tweet your questions to @HootRonan
12. PRO TIP: Think of your tabs as file folders. You’ll want to organize these tabs so that they
make sense for you.
Setting up my Hootsuite dashboard
13. Tweet your questions with #HootsuitePro
3 things to do after today’s webinar
What? Why?
1 Establish Goals
Write down S.M.A.R.T goals
Reflect back to your core business objectives.
2 Build your Social Calendar
Use the social media rule of thirds
Offer content that genuinely gives value and
makes your followers smarter. Give them a
reason to donate/follow YOU.
3 Engage with your Facebook Fans
Connect your Facebook Page to your Hootsuite
dashboard and add Facebook Streams to
monitor social conversations
Quickly see everything that is important and
that may need responding to in one spot.
14. • Set up your dashboard !!
• Register for more webinars: hootsuite.com/webinars
Next steps...
Tweet your questions to @HootRonan