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2014 OCTOBER 
BEST OFFER
2014 OCTOBER 
12 TOP PRODUCTS*: 
•SPARKLING WATER (1L) 
•FLOUR (1KG) 
•SUGAR (1KG) 
•SUNFLOWER OIL (1L) 
•RICE (1KG) 
•CORN FLOUR (1KG) 
•MILK (1L) 
•MARGARINE (1KG) 
•WRAPPED TELEMEA (1KG) 
•BULK TELEMEA (1KG) 
•BONELESS CHICKEN BREAST (1KG) 
•EGGS (1 PIECE) 
(* KG/L/PIECE - UNIT PRICE)
2014 OCTOBER 
BEST PRICES IN NATIONAL LEAFLETS 
(RON/UNIT) 
PRODUCTS CARREFOUR CORA KAUFLAND REAL 
SPARKLING WATER 0,43 0,67 0,84 0,72 
FLOUR 1,35 1,52 1,29 
SUGAR 2,59 2,54 2,45 2,69 
SUNFLOWER OIL 3,75 3,81 3,59 3,89 
RICE 3,15 2,49 3,09 
CORN FLOUR 1,69 1,72 3,15 
MILK 2,89 3,79 3,92 2,69 
MARGARINE 9,10 6,96 8,18 16,49 
WRAPPED TELEMEA 25,25 14,99 26,48 24,97 
BULK TELEMEA 18,50 23,50 13,90 
BONELESS CHICKEN BREAST 18,49 18,99 15,99 18,99 
EGGS 0,43 0,40 0,66 
TOTAL 87,62 81,38 83,54 70,44
2014 OCTOBER 
SPARKLING WATER PROMO PRICE PRICE/L 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
1 STICLA 2 L 0,85 0,43 
1 STICLA 2 L 1,33 0,67 
1 STICLA 5 L 4,30 4,19 0,86 0,84 
1 STICLA 2.5 L 1,80 0,72 
0,43 RON 1,29 RON 
APA MINERALA 
CARBOGAZOASA 
APA MINERALA 
CARBOGAZOASA 
APA MINERALA 
CARBOGAZOASA PARTIAL 
APA MINERALA 
CARBOGAZOASA 
FLOUR PROMO PRICE PRICE/KG 
CARREFOUR 
DISCOUNT 
CALIPSO 
PERLA 
HARGHITEI 
ZIZIN 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
CARREFOUR 
DISCOUNT 
FAINA 650 1 BUC. 1 KG 1,35 1,35 
WINNY FAINA 000 1 BUC. 1 KG 1,52 1,52 
K-CLASSIC FAINA 650 1 BUC. 1 KG 1,29 1,29
2014 OCTOBER 
SUGAR PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
CARREFOUR ZAHAR ALB PUNGA HARTIE 1 BUC. 1 KG 2,59 2,59 
CORONITA ZAHAR CRISTAL PUNGA PLASTIC 1 BUC. 1 KG 2,59 2,66 2,65 2,69 2,59 2,66 2,65 2,69 
WINNY ZAHAR PUNGA PLASTIC 1 BUC. 1 KG 2,54 2,54 
LUDUS ZAHAR CRISTAL PUNGA PLASTIC 1 BUC. 1 KG 2,45 2,45 
2,45 RON 3,59 RON 
SUNFLOWER OIL PROMO PRICE PRICE/L 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
OLGA ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,75 3,75 
SUMOIL ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,81 3,81 
VITAE D'ORO ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,59 3,59* 
RASARITUL ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,89 3,89 
*for maximum 6 items purchased on a receipt
2014 OCTOBER 
RICE PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
NO NAME OREZ BOB LUNG SELECTIONAT 1 BUC. 1 KG 3,15 3,15 
WINNY SPARTURA DE OREZ 1 BUC. 1 KG 2,49 2,49 
NOE OREZ BOB ROTUND 1 BUC. 1 KG 3,09 3,09 
2,49 RON 1,69 RON 
CORNFLOUR PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
CARREFOUR 
DISCOUNT 
MALAI 1 BUC. 1 KG 1,69 1,69 
WINNY MALAI SUPERIOR 1 BUC. 1 KG 1,72 1,72 
PAMBAC MALAI EXTRA 1 BUC. 1 KG 3,15 3,15 3,15 3,15
2014 OCTOBER 
MILK PROMO PRICE PRICE/L 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
2,69 RON 6,96 RON 
CARREFOUR 
DISCOUNT 
LAPTE CONSUM 1.5% GRASIME 1 BUC. 1 L 2,89 2,89 
PRODLACTA LAPTE PROASPAT 1.5% GRASIME 1 BUC. 1 L 3,79 3,79 
DE ALBALACT LAPTE 1.5 % GRASIME 1 STICLA 1.4 L 6,08 5,49 4,34 3,92 
PREMIO LAPTE CONSUM 1.5% GRASIME 1 BUC. 1 L 2,69 2,69 
MARGARINE PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
DELMA 
MARGARINA CU UNT 
39% GRASIME 
1 BUC. 500 GR 4,55 4,09 9,10 8,18 
DELMA 
MARGARINA SANDVIS 
20% GRASIME 
1 BUC. 500 GR 3,48 6,96 
RAMA MARGARINA CLASIC 
1 PACHET 
2 BUC. 400 GR 
13,19 16,49
2014 OCTOBER 
WRAPPED TELEMEA PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
14,99 RON 13,90 RON 
NAPOLACT 
TELEMEA DE VACA CU GUST 
DOMOL AMBALATA 
1 BUC. 400 GR 10,10 25,25 
WINNY 
TELEMEA DE VACA IN 
SARAMURA AMBALATA 
1 KG 14,99 14,99 
NAPOLACT 
TELEMEA DE VACA MATURATA 
HUEDIN AMBALATA 
1 BUC. 400 GR 9,74 10,59 24,35 26,48 
HOCHLAND 
TELEMEA DE VACA LIGHT 
10.5% GRASIME AMBALATA 
1 PACHET 
2 BUC. 150 GR 
7,49 24,97 
BULK TELEMEA PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
SOLOMONESCU TELEMEA DE VACA 100 GR 1,85 18,50 
NAPOLACT TELEMEA CU GUST DOMOL 100 GR 2,35 23,50 
NO NAME 
TELEMEA DE VACA 42% 
GRASIME VRAC 
100 GR 1,39 13,90
2014 OCTOBER 
BONELESS CHICKEN BREAST PROMO PRICE PRICE/KG 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
1 KG 18,49 18,99 15,99 18,49 18,99 15,99 
1 KG 18,99 18,99 
0,40 RON 
15,99 RON 
PIEPT DE PUI DEZOSAT FARA 
PIELE PROASPAT AMBALAT 
PIEPT DE PUI DEZOSAT FARA 
PIELE PROASPAT AMBALAT 
EGGS PROMO PRICE PRICE/PIECE 
NO NAME 
BRAVIS 
BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 
CARREFOUR 
DISCOUNT 
OUA M 1 PACHET 30 BUC. 12,99 0,43 
WINNY OUA M 1 PACHET 10 BUC. 3,99 0,40 
WINNY OUA M 1 PACHET 30 BUC. 11,99 0,40 
RIVA OUA M 1 PACHET 10 BUC. 6,59 0,66
2014 OCTOBER 
Thank you for your attention 
I remain at your disposal for further information or a live demo 
Florentina Vasile 
Leaflet Monitor Director Romania 
florentina.vasile@hiper-com.com 
+40 (0) 743 216 282 
Ana Grigore 
Account Manager 
ana.grigore@hiper-com.com 
+40 (0) 741 098 023 
Follow us on social networks for more Markets Intelligence

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Consumer Basket Hypermarket October 2014 RO

  • 2. 2014 OCTOBER 12 TOP PRODUCTS*: •SPARKLING WATER (1L) •FLOUR (1KG) •SUGAR (1KG) •SUNFLOWER OIL (1L) •RICE (1KG) •CORN FLOUR (1KG) •MILK (1L) •MARGARINE (1KG) •WRAPPED TELEMEA (1KG) •BULK TELEMEA (1KG) •BONELESS CHICKEN BREAST (1KG) •EGGS (1 PIECE) (* KG/L/PIECE - UNIT PRICE)
  • 3. 2014 OCTOBER BEST PRICES IN NATIONAL LEAFLETS (RON/UNIT) PRODUCTS CARREFOUR CORA KAUFLAND REAL SPARKLING WATER 0,43 0,67 0,84 0,72 FLOUR 1,35 1,52 1,29 SUGAR 2,59 2,54 2,45 2,69 SUNFLOWER OIL 3,75 3,81 3,59 3,89 RICE 3,15 2,49 3,09 CORN FLOUR 1,69 1,72 3,15 MILK 2,89 3,79 3,92 2,69 MARGARINE 9,10 6,96 8,18 16,49 WRAPPED TELEMEA 25,25 14,99 26,48 24,97 BULK TELEMEA 18,50 23,50 13,90 BONELESS CHICKEN BREAST 18,49 18,99 15,99 18,99 EGGS 0,43 0,40 0,66 TOTAL 87,62 81,38 83,54 70,44
  • 4. 2014 OCTOBER SPARKLING WATER PROMO PRICE PRICE/L BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 1 STICLA 2 L 0,85 0,43 1 STICLA 2 L 1,33 0,67 1 STICLA 5 L 4,30 4,19 0,86 0,84 1 STICLA 2.5 L 1,80 0,72 0,43 RON 1,29 RON APA MINERALA CARBOGAZOASA APA MINERALA CARBOGAZOASA APA MINERALA CARBOGAZOASA PARTIAL APA MINERALA CARBOGAZOASA FLOUR PROMO PRICE PRICE/KG CARREFOUR DISCOUNT CALIPSO PERLA HARGHITEI ZIZIN BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H CARREFOUR DISCOUNT FAINA 650 1 BUC. 1 KG 1,35 1,35 WINNY FAINA 000 1 BUC. 1 KG 1,52 1,52 K-CLASSIC FAINA 650 1 BUC. 1 KG 1,29 1,29
  • 5. 2014 OCTOBER SUGAR PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H CARREFOUR ZAHAR ALB PUNGA HARTIE 1 BUC. 1 KG 2,59 2,59 CORONITA ZAHAR CRISTAL PUNGA PLASTIC 1 BUC. 1 KG 2,59 2,66 2,65 2,69 2,59 2,66 2,65 2,69 WINNY ZAHAR PUNGA PLASTIC 1 BUC. 1 KG 2,54 2,54 LUDUS ZAHAR CRISTAL PUNGA PLASTIC 1 BUC. 1 KG 2,45 2,45 2,45 RON 3,59 RON SUNFLOWER OIL PROMO PRICE PRICE/L BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H OLGA ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,75 3,75 SUMOIL ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,81 3,81 VITAE D'ORO ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,59 3,59* RASARITUL ULEI FLOAREA SOARELUI 1 STICLA 1 L 3,89 3,89 *for maximum 6 items purchased on a receipt
  • 6. 2014 OCTOBER RICE PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H NO NAME OREZ BOB LUNG SELECTIONAT 1 BUC. 1 KG 3,15 3,15 WINNY SPARTURA DE OREZ 1 BUC. 1 KG 2,49 2,49 NOE OREZ BOB ROTUND 1 BUC. 1 KG 3,09 3,09 2,49 RON 1,69 RON CORNFLOUR PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H CARREFOUR DISCOUNT MALAI 1 BUC. 1 KG 1,69 1,69 WINNY MALAI SUPERIOR 1 BUC. 1 KG 1,72 1,72 PAMBAC MALAI EXTRA 1 BUC. 1 KG 3,15 3,15 3,15 3,15
  • 7. 2014 OCTOBER MILK PROMO PRICE PRICE/L BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 2,69 RON 6,96 RON CARREFOUR DISCOUNT LAPTE CONSUM 1.5% GRASIME 1 BUC. 1 L 2,89 2,89 PRODLACTA LAPTE PROASPAT 1.5% GRASIME 1 BUC. 1 L 3,79 3,79 DE ALBALACT LAPTE 1.5 % GRASIME 1 STICLA 1.4 L 6,08 5,49 4,34 3,92 PREMIO LAPTE CONSUM 1.5% GRASIME 1 BUC. 1 L 2,69 2,69 MARGARINE PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H DELMA MARGARINA CU UNT 39% GRASIME 1 BUC. 500 GR 4,55 4,09 9,10 8,18 DELMA MARGARINA SANDVIS 20% GRASIME 1 BUC. 500 GR 3,48 6,96 RAMA MARGARINA CLASIC 1 PACHET 2 BUC. 400 GR 13,19 16,49
  • 8. 2014 OCTOBER WRAPPED TELEMEA PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 14,99 RON 13,90 RON NAPOLACT TELEMEA DE VACA CU GUST DOMOL AMBALATA 1 BUC. 400 GR 10,10 25,25 WINNY TELEMEA DE VACA IN SARAMURA AMBALATA 1 KG 14,99 14,99 NAPOLACT TELEMEA DE VACA MATURATA HUEDIN AMBALATA 1 BUC. 400 GR 9,74 10,59 24,35 26,48 HOCHLAND TELEMEA DE VACA LIGHT 10.5% GRASIME AMBALATA 1 PACHET 2 BUC. 150 GR 7,49 24,97 BULK TELEMEA PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H SOLOMONESCU TELEMEA DE VACA 100 GR 1,85 18,50 NAPOLACT TELEMEA CU GUST DOMOL 100 GR 2,35 23,50 NO NAME TELEMEA DE VACA 42% GRASIME VRAC 100 GR 1,39 13,90
  • 9. 2014 OCTOBER BONELESS CHICKEN BREAST PROMO PRICE PRICE/KG BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H 1 KG 18,49 18,99 15,99 18,49 18,99 15,99 1 KG 18,99 18,99 0,40 RON 15,99 RON PIEPT DE PUI DEZOSAT FARA PIELE PROASPAT AMBALAT PIEPT DE PUI DEZOSAT FARA PIELE PROASPAT AMBALAT EGGS PROMO PRICE PRICE/PIECE NO NAME BRAVIS BRAND ITEM Packaging CARREFOUR CORA KAUFLAND REAL-H CARREFOUR CORA KAUFLAND REAL-H CARREFOUR DISCOUNT OUA M 1 PACHET 30 BUC. 12,99 0,43 WINNY OUA M 1 PACHET 10 BUC. 3,99 0,40 WINNY OUA M 1 PACHET 30 BUC. 11,99 0,40 RIVA OUA M 1 PACHET 10 BUC. 6,59 0,66
  • 10. 2014 OCTOBER Thank you for your attention I remain at your disposal for further information or a live demo Florentina Vasile Leaflet Monitor Director Romania florentina.vasile@hiper-com.com +40 (0) 743 216 282 Ana Grigore Account Manager ana.grigore@hiper-com.com +40 (0) 741 098 023 Follow us on social networks for more Markets Intelligence