Based on our DCO service for Advertisers, we've developed a platform for Publishers for them to manage their own native shopping ads. Our platform let's publishers create and customize their own ads, manage advertiser campaigns, show reports on ads and advertisers, but most importantly: automatically boost the Publisher's eCPM while delivering great ROI to their Advertisers.

1. We Boost Results

2. Dynamic Creative Optimization
Groovinads provides Advertises and Agencies with DCO (Dynamic Creative
Optimization) services. GroovinAds is a platform used to create and serve intelligent
dynamic ads that will show the right offer and or message to each user, in every
impression boosting clicks and conversions. Performance display is our game!

3. Our Advantages
We help reduce banner creation time and we boost results,
Our platform provides an easy banner creation interface with a powerful
decision engine that selects what products to show on each impression
boosting sales.

4. Decision Engine
Every segmentation method in one simple solution:
Our decision engine concentrates every segmentation method out there in one
unique solution that powers re-targeting and prospecting campaigns.

5. GroovinAds Presents
Native Shopping Ads

6. Native Shopping Ads
Is a service for publishers to show a product gallery ad that looks like just
another section in the website and shows products from advertisers.
GroovinAds has created a platform for publishers to integrate the advertisers
products, customize the gallery’s design and manage campaigns.

7. Native Shopping Ads

8. Native Shopping Ads

9. GroovinAds boosts eCPMs automatically.
Analyzing each campaign, advertiser bid and product CTR we are able to
maximize the publishers eCPM without work on the publishers side.
Native Shopping Ads – Boosting Results

10. Publisher interface:
• Add advertisers and product feeds.
• Approve campaigns (default status: pending)
• Active, Paused, Pending and Ended campaigns.
• Campaign metrics.
• Insertion Order management.
• Ad gallery design customization.
Native Shopping Ads - Features

11. Publisher Interface
All the campaign data you need in an easy to use platform.

12. Publisher - Features
Pixels: Re-targeting and conversion pixel management.
Product Feeds: Product feed integration and management, Site
crawler options
• Advertiser’s campaign report.
• Advertisers CPC and Average CPC.
• Exporting reports to XLS.
Reports, progressive metrics, graphs.
Campaign Management: Active, Paused, Pending and Ended
campaigns and Advertisers.

13. Advertiser - Features
Pixels: Re-targeting and conversion pixel creation.
Product Feeds: Product feed integration and management, Site
crawler options
• Advertiser’s campaign report.
• Advertisers CPC and Average CPC.
• Exporting reports to XLS.
Reports, progressive metrics, graphs.
Campaign Management: CPC Bid management, Active, Paused,
Pending and Ended campaigns.

14. Advertiser – Campaign Management
In order to create a campaign, you must:
• Name the campaign.
• Choose the media in which it will run.
• Select campaign type (default mobile & desktop).
• Define CPC.
• Daily budget (determined value or unlimited).
• Set campaign dates and time.
• Choose product feed.
• Upload logo.
• Specify Analytics UTM.

15. Possible campaign status:
• Active
• Scheduled
• Paused
• Ended
Possible actions:
• Duplicate campaign
• Edit / Schedule campaign
• Start / Pause campaign
• Delete campaign
Advertiser – Campaign Management

16. Publisher & Advertiser - Metrics
• Global data: Daily data on Impressions, clicks, CTR,
Conversions, budget allocation, eCPM & eCPC per campaign.
• Personalized reports: Advertisers and publishers can create the
reports they need and can export all the reporting data in XLS or
CSV files.