A business Organization is a group of people associated to earn profit. Various kinds of activities have to be performed by the people of an organization so as to earn profit. These activities need an effective and systematic communication. Without efficient communication, one can not even imagine to do work and hence will be unable to earn profit. Since the aim of business organization is to earn profit, the organization will die without profit and this death is a result of the absence of communication. This is why communication is called life blood of a business organization. From cradle to grave you will communicate with a wide range of audiences. For any audience, communication is effective only when the message is understood and when it stimulates action or encourages the audience to think in new ways. Green Wind Solutions give corporate solutions for business communication.

1. COMMUNICATION LADDER
Green Wind

2. How People Climb the Corporate
Communication Ladder ?

3. We hope you have opened this
training module because you know
that successful managers and
executives use effective oral and
written communication skills to get the
results they need.

4. Importance
 Many business executives pick up this
module because they wish to improve their
individual skills in writing or presentations or
both. Others need tips to help their team
members work more effectively. Green Wind
Solutions will help you with both
perspectives.
 We know you believe communication skills
are important, because you’ve opened this
module. We hope that you will find this to be
an excellent ladder for developing and
refining your communication skills as you
advance in your business career.

5. COMMUNICATION
STRATEGY
Achieving success in today’s workplace requires the
ability to communicate effectively with a wide variety of
audiences. Effective business communication is more
than the ability of an individual to create a clear
memo, a useful executive summary, a good report, or a
persuasive presentation. It is a set of individual
skills, team or group decisions, and company-supported
policies, philosophies, and actions that promote the
linkage of individuals and groups within an organization.
Such linkages ensure that key strategic and operational
information is shared appropriately and effectively.
Managers and companies that do not develop and
encourage the use of such processes give up potential
competitive advantages and may under utilize company
strengths. It is clear that profound changes are
occurring in the way that businesses are both doing
business and communicating.

6. ATTENTION MANAGERS
 Managers and executives frequently waste considerable time by
using faulty processes for documents and presentations. A
systematic process would enable them to work more efficiently,
eliminate redundancy, and communicate their ideas more effectively.
The effectiveness of management depends on the efficient means of
communication.
 Managers need to build teams, share information, and appropriately
delegate authority to facilitate the completion of projects. A supply-
chain view of a corporation, its suppliers, and customers is now
accepted and widely implemented as part of an integrated resource
management approach.
 A good manager should be an active listener. Participate listening is
as important as any other element in the process of communication.
It shows again the communication is a joint responsibility of both
sender and the receiver.
 Managers who keep information private and closely guarded are
obstacles to teamwork and to reaching common, company wide
goals. Managers who do not accept input from others within and
outside of their groups risk failing to identify and solidify critical
connections that will make the company fast and innovative.

7. People aren’t “born” writers or
speakers. The more they write and
speak the more their skills improve.
No matter what you are today the
below ladders help you discover how
to collaborate in teams, listen well,
master non verbal communication,
and participate in productive meetings.
You will learn about communicating
across cultural boundaries.

8. Six ladders in communication
themes
 Committing to ethical communication.
 Adopting an audience centered approach.
 Improving your intercultural sensitivity.
 Improving your body language.
 Improving your work place sensitivity.
 Using
Communication technology effectively

9. Six ladders in process
 Defining your purpose
 Analyzing your audience
 Gathering supporting materials
 Organizing your ideas
 Improving delivery skills
 Dealing with speech anxiety

10. A business Organization is a group of people associated
to earn profit. Various kinds of activities have to be
performed by the people of an organization so as to
earn profit. These activities need an effective and
systematic communication. Without efficient
communication, one can not even imagine to do work
and hence will be unable to earn profit. Since the aim of
business organization is to earn profit, the organization
will die without profit and this death is a result of the
absence of communication. This is why communication
is called life blood of a business organization.
Changes are occurring in what is being communicated
within and outside of organizations, why it is being
communicated, and who is doing the communicating .
And we guarantee that improved business writing
and business presentation skills will save you time and
money.

11. END
Thank you
We are happy to hear your feedback on
greenwind@outlook.com
Follow us
http://greenwindblog.wordpress.com/
Green Wind Solutions Pvt Ltd
Corporate Consultants
The moment you find the answer