This slideshow briefly explains the four business leadership consulting seminars offered by Global Partners in Hope in China. The 4 seminars were written by Crown College, a partner of GPiH.

1. Crown College & Global Partners in Hope
Present:
Leadership Development in China
Program Overview

2. Mission
To provide a high quality and
highly practical leadership
training program for the future
leaders in Chinese business.

3. Distinctive Features
Courses created by an accredited U.S.
college for Chinese business leaders
 Courses taught by highly successful
business practitioners and professors
 Courses designed to teach essential
business principles for those engaged in
multinational business operations
 Courses are highly interactive, each
featuring a unique hands-on project


4. Course Offerings
1.
2.
3.
4.
Leadership and Team Building
Strategic Planning
Strategic Marketing
Innovative Thinking

5. Leadership & Team
Building
Course Description:
To be successful today, companies must show
customers they can provide higher quality, deliver
better service and create more value than
competitors. Companies are achieving these goals
with high performance teams. This module will focus
on foundations of teamwork and leadership. Students
will learn skills to improve communication, increase
effectiveness and create trusting relationships among
groups of employees. Leadership issues such as
conflict and change will be discussed. Students will
examine their own leadership styles and ways to
better relate to co-workers, managers and customers.

6. Leadership & Team
Building

7. Strategic Planning
Course Description:
Strategy is used by corporations, sports teams,
government agencies and even the local bakery.
Successful leaders know that events outside the
company as well as capabilities inside the company
impact long-term success. This module will look at
strategy and the tools that can be used to evaluate
the company’s current strategy. Students will be
challenged to look at different approaches to evaluate
opportunities, expand markets and influence the longterm direction of the business. As a capstone project,
teams will be given the opportunity to create a
strategic business plan and present it to the seminar
class.

8. Strategic Planning

9. Strategic Marketing
Course Description:
Positioning, branding and marketing are words that
are used a lot, but sometimes carry little weight. They
are often overused but are vital to establishing a
strategic approach to the marketplace. This module
teaches the foundations of building a brand, and
communicating the essence of that brand through
words, colors, emotion and service. This module
begins with an understanding of who the customer is
and how to best create value for them through a
company’s product or service. Sales principles, both
face-to-face and online, that are persuasive and build
trust are examined. Teams will work together to apply
the marketing principles learned and create their own
strategic marketing plan.

10. Strategic Marketing

11. Innovative Thinking
Course Description:
In today’s data-saturated economy, not only are new
businesses being created every day, most new
businesses are built on new data and new technology to
solve new problems. This module walks students
through the steps of evaluating opportunities and
developing an innovative mind and culture. It will
examine ways to redefine problems, work with others to
arrive at innovative solutions and to build up problem
solving skills. By studying other innovators and the
events that lead to breakthroughs, we can put ourselves
in a position to create a product or service that can lead
to business success, or even radically change the way
people live. Students will be challenged to develop a
Personal Development Plan to stimulate their own
innovative thinking.

12. Innovative Thinking

13. Target Students
Future Chinese Business Leaders
 Young professionals seeking an
edge
 Business professionals
interested in starting or engaging
in multinational business

14. Target Students

15. Time Arrangements
Each class requires 10 to 12 hours to
complete
 Scheduling can be highly flexible to
meet the needs of individuals and
organizations

i.e. Can be taught over 4 weeknights for 3 hours
each, during the weekend for 6 hours each day,
or any other combination of days and times.

16. Contact Information
For more information, please contact
the GPiH office at:
402-980-5060, or
info@globalpartnersinhope.com