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© Glassdoor, Inc. 2016#GDCHAT
The Benefits Employees Want Most
© Glassdoor, Inc. 2016#GDCHAT
•  You can connect to audio using your
computer’s microphone and speakers.
•  Or, you may select “Use Telephone”
after joining the Webinar.
•  All lines will be muted to avoid
background noise.
•  You can ask questions at any time by
typing them into the Questions Pane.
Webinar Tips for Attendees
© Glassdoor, Inc. 2016#GDCHAT
© Glassdoor, Inc. 2016#GDCHAT
Featured Speakers
Dr. Andrew Chamberlain
Chief Economist
at Glassdoor
Llinkedin.com/in/chamberlain
@adchamberlain
Lisa Holden
Employer Communications Manager
at Glassdoor
Linkedin.com/in/holdenlisa
@LisaAHolden
Kimberlea Kozachenko
Senior Leader, Talent Attraction &
Acquisition at ATB Financial
Linkedin.com/in/kimberleakoz
@KimberleaKoz
© Glassdoor, Inc. 2016#GDCHAT
agenda
why benefits matter more than ever
how benefits influence your employer brand
the top 5 benefits employees want most
PTO case study: ATB Financial
5 steps to successfully implement change
key takeaways
Q&A
© Glassdoor, Inc. 2016#GDCHAT
Why Benefits Matter
More Than Ever
© Glassdoor, Inc. 2016#GDCHAT
Impact on Talent Attraction
Glassdoor survey conducted by Harris Poll, December 2015
© Glassdoor, Inc. 2016#GDCHAT
Impact on Talent Attraction
•  Benefits…
•  Tell a story about your company’s commitment to team member
wellness
•  Speak to your company’s investment in employees’ financial,
spiritual, and personal growth
•  Help drive talent to apply!
© Glassdoor, Inc. 2016#GDCHAT
Growing Importance
Bureau of Labor Statistics National Compensation Survey, March 2016
Glassdoor Jobs Report, December 2016
© Glassdoor, Inc. 2016#GDCHAT
Employees Prefer Benefits Over Increased Pay
Glassdoor Q3 2015 Employment Confidence Survey
© Glassdoor, Inc. 2016#GDCHAT
Top 5 Benefits Employees Value Over Pay Raise
Glassdoor Q3 2015 Employment Confidence Survey
31%
32%
35%
37%
40%
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
Healthcare insurance 401(k) plan, retirement plan
and/or pension
Paid sick days
Performance bonus
Vacation/Paid time off
Healthcare insurance (e.g., medical, dental)
© Glassdoor, Inc. 2016#GDCHAT
agenda
why benefits matter more than ever
how benefits influence your employer brand
the top 5 benefits employees want most
PTO case study: ATB Financial
5 steps to successfully implement change
key takeaways
Q&A
© Glassdoor, Inc. 2016#GDCHAT
Job Seekers Want
the Full Scoop
© Glassdoor, Inc. 2016#GDCHAT
Job Seeker Behavior
Glassdoor U.S. Site Survey, January 2016
Glassdoor U.S. Site Survey, January 2016
© Glassdoor, Inc. 2016#GDCHAT
Top 5 Pieces of Information Job Seekers Want
Employers to Provide as They Research Where to Work:
Details on compensation packages
Details on benefits packages 
Basic company information
Details on what makes the company an attractive place to work
Company mission, vision and values
Glassdoor U.S. Site Survey, January 2015
1
2
3
4
5
© Glassdoor, Inc. 2016#GDCHAT
Employee Voice Drives Employer Brand
Consider the ripple effect of how
changes will affect employees
Use a thoughtful, structured approach
to rolling out changes
Be prepared for employee feedback
© Glassdoor, Inc. 2016#GDCHAT
Which benefits matter most?
Where should my company invest?
What benefits boost employee happiness most?
You May Be Wondering…
© Glassdoor, Inc. 2016#GDCHAT
agenda
why benefits matter more than ever
how benefits influence your employer brand
the top 5 benefits employees want most
PTO case study: ATB Financial
5 steps to successfully implement change
key takeaways
Q&A
© Glassdoor, Inc. 2016#GDCHAT
Meet Our Chief Economist
Dr. Andrew Chamberlain
Chief Economist
at Glassdoor
Llinkedin.com/in/chamberlain
@adchamberlain
© Glassdoor, Inc. 2016#GDCHAT
Focus on the Basics
© Glassdoor, Inc. 2016#GDCHAT
Top 5 Benefits by Correlation with Overall Satisfaction with Benefit Packages
(on a scale of 0-1.0)
Rank Benefit Type Correlation
1 Health Insurance 0.7
2 Vacation & Paid Time Off 0.6
3 Pension Plan 0.6
4 401K Plan 0.6
5 Retirement Plan 0.5
Core Benefits Drive Employee Satisfaction Most
Glassdoor Economic Research, June 2016
© Glassdoor, Inc. 2016#GDCHAT
Popular Perks Rank Lower
© Glassdoor, Inc. 2016#GDCHAT
Ancillary Benefits Matter Less
Top 5 Benefits by Correlation with Overall Satisfaction with Benefit Packages
(on a scale of 0-1.0)
Rank Benefit Type Correlation
7 Maternity & Paternity Leave 0.5
12 Dependent Care 0.4
14 Stock Options 0.4
16 Free Food & Snacks 0.4
30 Employee Discounts 0.3
Glassdoor Economic Research, June 2016
© Glassdoor, Inc. 2016#GDCHAT
agenda
why benefits matter more than ever
how benefits influence your employer brand
the top 5 benefits employees want most
PTO case study: ATB Financial
5 steps to successfully implement change
key takeaways
Q&A
© Glassdoor, Inc. 2016#GDCHAT
PTO Case Study
© Glassdoor, Inc. 2016#GDCHAT
5 Steps to Successfully
Implement Change
© Glassdoor, Inc. 2016#GDCHAT
Step 1: Examine Your
Current Benefits
© Glassdoor, Inc. 2016#GDCHAT
Step 1: Examine Your Current Benefits
Verify your company’s benefits on
Glassdoor
Keep core benefits in mind
Check your reviews on Glassdoor
Gauge employee sentiment
Identify trends
Solicit feedback, if needed
© Glassdoor, Inc. 2016#GDCHAT
ATB Pro Tip: Align With Mission and Values
•  Results-focused
•  Trust and autonomy
•  Empower employees to work how and when
works best for them
© Glassdoor, Inc. 2016#GDCHAT
Step 2: Research Your Industry
© Glassdoor, Inc. 2016#GDCHAT
Step 2: Research Your Industry
Ranking on 1-5 Scale of
Benefits Criteria by Industry
Highest-Rated
Benefits
Lowest-Rated
Benefits
Highest-Rated
401(k) Plans
Highest-Rated
Maternity/
Paternity Leave
Finance
(3.7)
Business
Services (3.4)
Finance
(3.8)
Finance
(3.8)
IT
(3.7)
Retail
(3.1)
Education
(3.8)
IT
(3.7)
Manufacturing
(3.6)
Food Services
(2.7)
Manufacturing
(3.8)
Education
(3.6)
Glassdoor Economic Research, June 2016
Measure against
competitors
Use competitive
information to make
the case for or against
benefits changes
© Glassdoor, Inc. 2016#GDCHAT
ATB Pro Tip: Consult with Other Orgs
•  Challenges and risks
•  Fallout effect
•  Wins and fails
© Glassdoor, Inc. 2016#GDCHAT
Step 3: Preemptively
Test Changes
© Glassdoor, Inc. 2016#GDCHAT
Step 3: Preemptively Test Changes
Launch an internal survey
Host a focus group from different areas of the organization
If you have limited capital, you can offer free/low cost perks to
offset cuts or to enhance your current package:
•  Wellness Programs (gym discounts, team hikes, sports groups, meditation, yoga)
•  Volunteer Time Off (VTO)
•  Financial Education
© Glassdoor, Inc. 2016#GDCHAT
ATB Pro Tip: Offer a Great Experience Piece
© Glassdoor, Inc. 2016#GDCHAT
Step 4: Roll Out Changes
© Glassdoor, Inc. 2016#GDCHAT
Step 4: Roll Out Changes
Be thoughtful and transparent in your approach
Develop clear messaging
Train leaders
Provide an open forum for questions
© Glassdoor, Inc. 2016#GDCHAT
ATB Pro Tip: Organize a Change
Management Team
•  Provide clear vision
•  Train leaders
•  Communicate expectations and processes
•  Roll out in phases
© Glassdoor, Inc. 2016#GDCHAT
Step 5: Monitor and
Respond to Feedback
© Glassdoor, Inc. 2016#GDCHAT
Step 5: Monitor & Respond to Feedback
Update your company’s Glassdoor profile
Monitor feedback on Glassdoor
Continue the dialogue internally
© Glassdoor, Inc. 2016#GDCHAT
ATB Pro Tip: Share Employee Stories
“ ATB cares for its employees. As a new employee, the banking benefits
and preferred rates on mortgages and loans are show-stoppers!
The flex benefits allow you to allocate your benefits to the health
categories that you value the most.
Employee hubs on each floor to enjoy free Starbucks coffee, watch
hockey games with co-workers…the list goes on!!
ATB Financial Team members have shared their anonymous reviews about benefits on
Glassdoor:
© Glassdoor, Inc. 2016#GDCHAT
agenda
why benefits matter more than ever
how benefits influence your employer brand
the top 5 benefits employees want most
PTO case study: ATB Financial
5 steps to successfully implement change
key takeaways
Q&A
© Glassdoor, Inc. 2016#GDCHAT
Key Takeaways
Top 5 benefits employees want most are
health insurance, paid time off, pension plans, 401(k) plans, and
retirement plans
Use competitive information to make the case for or against benefits
changes to your senior leadership
Use a structured, thoughtful approach to rolling out changes
Use Glassdoor to showcase benefits to candidates and monitor
employee sentiment as you look to make changes
© Glassdoor, Inc. 2016#GDCHAT
glassdoor.com/research
© Glassdoor, Inc. 2016#GDCHAT
Questions?
Dr. Andrew Chamberlain
Chief Economist
at Glassdoor
Llinkedin.com/in/chamberlain
@adchamberlain
Lisa Holden
Employer Communications Manager
at Glassdoor
Linkedin.com/in/holdenlisa
@LisaAHolden
Kimberlea Kozachenko
Senior Leader, Talent Attraction &
Acquisition at ATB Financial
Linkedin.com/in/kimberleakoz
@KimberleaKoz
© Glassdoor, Inc. 2016#GDCHAT

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Top 5 Employee Benefits Revealed

  • 1. © Glassdoor, Inc. 2016#GDCHAT The Benefits Employees Want Most
  • 2. © Glassdoor, Inc. 2016#GDCHAT •  You can connect to audio using your computer’s microphone and speakers. •  Or, you may select “Use Telephone” after joining the Webinar. •  All lines will be muted to avoid background noise. •  You can ask questions at any time by typing them into the Questions Pane. Webinar Tips for Attendees
  • 3. © Glassdoor, Inc. 2016#GDCHAT
  • 4. © Glassdoor, Inc. 2016#GDCHAT Featured Speakers Dr. Andrew Chamberlain Chief Economist at Glassdoor Llinkedin.com/in/chamberlain @adchamberlain Lisa Holden Employer Communications Manager at Glassdoor Linkedin.com/in/holdenlisa @LisaAHolden Kimberlea Kozachenko Senior Leader, Talent Attraction & Acquisition at ATB Financial Linkedin.com/in/kimberleakoz @KimberleaKoz
  • 5. © Glassdoor, Inc. 2016#GDCHAT agenda why benefits matter more than ever how benefits influence your employer brand the top 5 benefits employees want most PTO case study: ATB Financial 5 steps to successfully implement change key takeaways Q&A
  • 6. © Glassdoor, Inc. 2016#GDCHAT Why Benefits Matter More Than Ever
  • 7. © Glassdoor, Inc. 2016#GDCHAT Impact on Talent Attraction Glassdoor survey conducted by Harris Poll, December 2015
  • 8. © Glassdoor, Inc. 2016#GDCHAT Impact on Talent Attraction •  Benefits… •  Tell a story about your company’s commitment to team member wellness •  Speak to your company’s investment in employees’ financial, spiritual, and personal growth •  Help drive talent to apply!
  • 9. © Glassdoor, Inc. 2016#GDCHAT Growing Importance Bureau of Labor Statistics National Compensation Survey, March 2016 Glassdoor Jobs Report, December 2016
  • 10. © Glassdoor, Inc. 2016#GDCHAT Employees Prefer Benefits Over Increased Pay Glassdoor Q3 2015 Employment Confidence Survey
  • 11. © Glassdoor, Inc. 2016#GDCHAT Top 5 Benefits Employees Value Over Pay Raise Glassdoor Q3 2015 Employment Confidence Survey 31% 32% 35% 37% 40% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% Healthcare insurance 401(k) plan, retirement plan and/or pension Paid sick days Performance bonus Vacation/Paid time off Healthcare insurance (e.g., medical, dental)
  • 12. © Glassdoor, Inc. 2016#GDCHAT agenda why benefits matter more than ever how benefits influence your employer brand the top 5 benefits employees want most PTO case study: ATB Financial 5 steps to successfully implement change key takeaways Q&A
  • 13. © Glassdoor, Inc. 2016#GDCHAT Job Seekers Want the Full Scoop
  • 14. © Glassdoor, Inc. 2016#GDCHAT Job Seeker Behavior Glassdoor U.S. Site Survey, January 2016 Glassdoor U.S. Site Survey, January 2016
  • 15. © Glassdoor, Inc. 2016#GDCHAT Top 5 Pieces of Information Job Seekers Want Employers to Provide as They Research Where to Work: Details on compensation packages Details on benefits packages Basic company information Details on what makes the company an attractive place to work Company mission, vision and values Glassdoor U.S. Site Survey, January 2015 1 2 3 4 5
  • 16. © Glassdoor, Inc. 2016#GDCHAT Employee Voice Drives Employer Brand Consider the ripple effect of how changes will affect employees Use a thoughtful, structured approach to rolling out changes Be prepared for employee feedback
  • 17. © Glassdoor, Inc. 2016#GDCHAT Which benefits matter most? Where should my company invest? What benefits boost employee happiness most? You May Be Wondering…
  • 18. © Glassdoor, Inc. 2016#GDCHAT agenda why benefits matter more than ever how benefits influence your employer brand the top 5 benefits employees want most PTO case study: ATB Financial 5 steps to successfully implement change key takeaways Q&A
  • 19. © Glassdoor, Inc. 2016#GDCHAT Meet Our Chief Economist Dr. Andrew Chamberlain Chief Economist at Glassdoor Llinkedin.com/in/chamberlain @adchamberlain
  • 20. © Glassdoor, Inc. 2016#GDCHAT Focus on the Basics
  • 21. © Glassdoor, Inc. 2016#GDCHAT Top 5 Benefits by Correlation with Overall Satisfaction with Benefit Packages (on a scale of 0-1.0) Rank Benefit Type Correlation 1 Health Insurance 0.7 2 Vacation & Paid Time Off 0.6 3 Pension Plan 0.6 4 401K Plan 0.6 5 Retirement Plan 0.5 Core Benefits Drive Employee Satisfaction Most Glassdoor Economic Research, June 2016
  • 22. © Glassdoor, Inc. 2016#GDCHAT Popular Perks Rank Lower
  • 23. © Glassdoor, Inc. 2016#GDCHAT Ancillary Benefits Matter Less Top 5 Benefits by Correlation with Overall Satisfaction with Benefit Packages (on a scale of 0-1.0) Rank Benefit Type Correlation 7 Maternity & Paternity Leave 0.5 12 Dependent Care 0.4 14 Stock Options 0.4 16 Free Food & Snacks 0.4 30 Employee Discounts 0.3 Glassdoor Economic Research, June 2016
  • 24. © Glassdoor, Inc. 2016#GDCHAT agenda why benefits matter more than ever how benefits influence your employer brand the top 5 benefits employees want most PTO case study: ATB Financial 5 steps to successfully implement change key takeaways Q&A
  • 25. © Glassdoor, Inc. 2016#GDCHAT PTO Case Study
  • 26. © Glassdoor, Inc. 2016#GDCHAT 5 Steps to Successfully Implement Change
  • 27. © Glassdoor, Inc. 2016#GDCHAT Step 1: Examine Your Current Benefits
  • 28. © Glassdoor, Inc. 2016#GDCHAT Step 1: Examine Your Current Benefits Verify your company’s benefits on Glassdoor Keep core benefits in mind Check your reviews on Glassdoor Gauge employee sentiment Identify trends Solicit feedback, if needed
  • 29. © Glassdoor, Inc. 2016#GDCHAT ATB Pro Tip: Align With Mission and Values •  Results-focused •  Trust and autonomy •  Empower employees to work how and when works best for them
  • 30. © Glassdoor, Inc. 2016#GDCHAT Step 2: Research Your Industry
  • 31. © Glassdoor, Inc. 2016#GDCHAT Step 2: Research Your Industry Ranking on 1-5 Scale of Benefits Criteria by Industry Highest-Rated Benefits Lowest-Rated Benefits Highest-Rated 401(k) Plans Highest-Rated Maternity/ Paternity Leave Finance (3.7) Business Services (3.4) Finance (3.8) Finance (3.8) IT (3.7) Retail (3.1) Education (3.8) IT (3.7) Manufacturing (3.6) Food Services (2.7) Manufacturing (3.8) Education (3.6) Glassdoor Economic Research, June 2016 Measure against competitors Use competitive information to make the case for or against benefits changes
  • 32. © Glassdoor, Inc. 2016#GDCHAT ATB Pro Tip: Consult with Other Orgs •  Challenges and risks •  Fallout effect •  Wins and fails
  • 33. © Glassdoor, Inc. 2016#GDCHAT Step 3: Preemptively Test Changes
  • 34. © Glassdoor, Inc. 2016#GDCHAT Step 3: Preemptively Test Changes Launch an internal survey Host a focus group from different areas of the organization If you have limited capital, you can offer free/low cost perks to offset cuts or to enhance your current package: •  Wellness Programs (gym discounts, team hikes, sports groups, meditation, yoga) •  Volunteer Time Off (VTO) •  Financial Education
  • 35. © Glassdoor, Inc. 2016#GDCHAT ATB Pro Tip: Offer a Great Experience Piece
  • 36. © Glassdoor, Inc. 2016#GDCHAT Step 4: Roll Out Changes
  • 37. © Glassdoor, Inc. 2016#GDCHAT Step 4: Roll Out Changes Be thoughtful and transparent in your approach Develop clear messaging Train leaders Provide an open forum for questions
  • 38. © Glassdoor, Inc. 2016#GDCHAT ATB Pro Tip: Organize a Change Management Team •  Provide clear vision •  Train leaders •  Communicate expectations and processes •  Roll out in phases
  • 39. © Glassdoor, Inc. 2016#GDCHAT Step 5: Monitor and Respond to Feedback
  • 40. © Glassdoor, Inc. 2016#GDCHAT Step 5: Monitor & Respond to Feedback Update your company’s Glassdoor profile Monitor feedback on Glassdoor Continue the dialogue internally
  • 41. © Glassdoor, Inc. 2016#GDCHAT ATB Pro Tip: Share Employee Stories “ ATB cares for its employees. As a new employee, the banking benefits and preferred rates on mortgages and loans are show-stoppers! The flex benefits allow you to allocate your benefits to the health categories that you value the most. Employee hubs on each floor to enjoy free Starbucks coffee, watch hockey games with co-workers…the list goes on!! ATB Financial Team members have shared their anonymous reviews about benefits on Glassdoor:
  • 42. © Glassdoor, Inc. 2016#GDCHAT agenda why benefits matter more than ever how benefits influence your employer brand the top 5 benefits employees want most PTO case study: ATB Financial 5 steps to successfully implement change key takeaways Q&A
  • 43. © Glassdoor, Inc. 2016#GDCHAT Key Takeaways Top 5 benefits employees want most are health insurance, paid time off, pension plans, 401(k) plans, and retirement plans Use competitive information to make the case for or against benefits changes to your senior leadership Use a structured, thoughtful approach to rolling out changes Use Glassdoor to showcase benefits to candidates and monitor employee sentiment as you look to make changes
  • 44. © Glassdoor, Inc. 2016#GDCHAT glassdoor.com/research
  • 45. © Glassdoor, Inc. 2016#GDCHAT Questions? Dr. Andrew Chamberlain Chief Economist at Glassdoor Llinkedin.com/in/chamberlain @adchamberlain Lisa Holden Employer Communications Manager at Glassdoor Linkedin.com/in/holdenlisa @LisaAHolden Kimberlea Kozachenko Senior Leader, Talent Attraction & Acquisition at ATB Financial Linkedin.com/in/kimberleakoz @KimberleaKoz
  • 46. © Glassdoor, Inc. 2016#GDCHAT