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Patient Engagement Solution for an RPM Program
Client Objectives
• A top medical device manufacturer with a
global processes had a large RPM program,
and they were looking to Improve
enrollment rates for the same
• Initially, they had relied on voice outreaches
and bulk SMS approach to engage with the
prospective members but witnessed sub-
optimal results with < 12%-13% enrollment.
Firstsource Solution
• A holistic solution utilizing AI-powered
Hyper-personalized engagement
platform including Microsites, Text/SMS,
Email and augmented that with outbound
voice engagement with experienced care
associates to connect with hard-to-engage
members.
• Deployed robotics automation for testing
the mobile network adequacy and phone
number validation
Business Outcomes
• 20% Enrollment, engagement and
activation with the new Digital First
Approach while the traditional methods
yielded 10% to 11% enrollment.
• Reduced cost by 40%
• Improved engagements by 2X
One of the
Largest Med-
Device Company
~20%
Enrollment Rate
$