2. A Little bit of…
Capital: Paris
Currency: Euro
Language: French
Religion: Roman Catholic (85%), Protestan
3. International Tourism is one of the oldest and huge source of foreign income
to the host country.
Not only the country which are developed but the country which are less
developed or developing can make a good chunk of foreign money by the help
of Tourism.
4. France is one of the many countries which plays a very important role in the
Gross Domestic Product (GDP).
It brings in large amounts of income in payment for goods and services
available, contributing an estimated 5% to the wolrdwide GDP and it creates
opportunities for employment in the service industries associated with
Tourism.
5. What does it include
Transportation service
Accommodations
Hospitality service
Airlines, Cruises ships and taxicabs
All these activities ultimately provides the spreading of culture and makes the
host country known worldwide along with the produce, employment and good
amount of money.
6. France attracted 78.95 million foreign tourists in 2010, making it the most popular tourist
destination in the world.
Paris, the capital city, is the most visited city in the world.
Paris has some of the world’s largest and renowed museums, including the Louvre, Musée
d’Orsay.
French Riviera.
Loire Valley.
Tourist also travel to see the anual cycle race, the Tour de France.
7. Theme Parks:
Disneyland Paris is France’s and indeed Europe’s most popular theme park, with 15,405,000
combined visitors to the resort’s Disneyland Park and Walt Disney Studios Park in 2009.
Other popular theme Parks are the Futuroscope of Poitiers and the Parc Astérix.
-Eiffel Tower
Louvre Museum
Palace of Versailles
Musée d’Orsay
Arc de Triomphe
8. SWOT Analysis
Strengths:
Geographical location, a
culmination of deserts, forests,
mountains and beaches.
Archeological sites and historial
momuments
Culture, Trading, Medical research,
etc
Weakness:
Weak infrastructure
Improper marketing
Cost factors, etc
9. SWOT analysis
Oportunities
More proactive role from the
goverment
Allowing entry of more
multinational companies into the
country gives global perspective
Growth of Domestic Tourims. The
advantage here is the DT and
international tourims can be
segregated easily owing to the
different in the period of holidays.
Threats
Political turbulence
Aggressive strategies adopted by
other countries in promoting
tourims affects the tourims of the
other countries.
10. Solutions
Allow corporate sponsorship for heritage buildings.
Create experiences, not sightseeing spots.
Build great roads and access point.
Aggressive tourims marketing trategies.
Sell niche tourims áreas separetely.
