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App Evolution:
The Age of
Mobile
Application
About Evolution of the Mobile Application
 Less than five years after the launch of Apple’s App
Store, mobile applications have become one of the
primary ways people communicate, shop, organize
their lives, play, and even work.
 Mobile marketing provides a huge opportunity for
marketers to engage with customers and prospects
anytime, anywhere.
 This ability for marketers to be “constantly
connected” has been made possible largely due to
the emergence of mobile applications.
December
2011: Total
android market
app downloads
exceed 10
billion
App Evolution - The Age of Mobile Application
App Evolution - The Age of Mobile Application
App Evolution - The Age of Mobile Application
App Evolution - The Age of Mobile Application
App Evolution - The Age of Mobile Application

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App Evolution - The Age of Mobile Application

  • 1. App Evolution: The Age of Mobile Application
  • 2. About Evolution of the Mobile Application  Less than five years after the launch of Apple’s App Store, mobile applications have become one of the primary ways people communicate, shop, organize their lives, play, and even work.  Mobile marketing provides a huge opportunity for marketers to engage with customers and prospects anytime, anywhere.  This ability for marketers to be “constantly connected” has been made possible largely due to the emergence of mobile applications.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. December 2011: Total android market app downloads exceed 10 billion