Value of books overtime-

1. Books and knowledge sharing
By BUSINESS INNOVATION RESEARCH
DEVELOPMENT (BIRD)
BOOKS VALUES
COST OF WORSHIP
SUSTAINABLE DEVELOPMENT
Author : Georges RADJOU, CEO, MBA, DUPEBH
georges_radjou_wb@hotmail.com
GS RADJOU

2. COMMUNICATION CHANNEL TO NEW
GENERATIONS
(Narrative stories,......)
Books
Book writers Mo Readers,
Editor, vie viewers,.
Authors.. s ..
CD-
Experience roms Perception
sharing
Writing Encoding Decoding Reading
Old (use of a code) (use of a code) New
environment message media message environment
(before)
(after)
Noises eveywhere- message gaps-
how to correct
INTEGRATION LEARNING-ACTING Plan-Do-Check-Act
(Global, national, Loca)l (Investment today for P-D-C-A-
GS RADJOU
tomorrow actions)

3. Books help to share concept (or not?) : Is our world real (one reality or
various realities, virtual or socially constructed)-
but, what is society alone (visit definition of sustainable development which has
various sizes, shapes and colours).
What is the real environment and how do we position ourselves.
Of course, all communications tend to be distorded through various stakeholders/
organizational perceptions (and their mental blocks dictated by values, believes,
attitudes, interests,...) No one is the same, we are all from a village, a city, a
country, a continent and a world)
So, the world may be a mixte of various representations,....and we built on these
representations to move forward.
How to be credible means puting our reading, thus writing into action.
THE BOOK MAY TELL, as in the book pages, there is a knowledge that
can travel overtime and with the knowledge inflation, the old information
values, believes,... can match or cannot match the new environment
depends on power. (interaction between various powers : rulers, citizens,
churches,...)
So, our communication can become a permanent fight i.e a strugle to share our
representation. Fights with words,....or with weapons (in extrems)
GS RADJOU

4. THE SUSTAINABLE target
Goal
DEVELOPEMENT
«HOUSE » MDGs
Can we
make it?
uncertainty
Ecology
Heading
toward
Sustainable
Development
3 PILLARS (descent work,
Low carbon,
conservation,
preservation, fair
trade, equity,
justice,....
Economy Society
ROAD TO RIO + 20
Scale of the
uncertainty
GS RADJOU

5. DEFINITION
Sustainable development defined by Mrs Harlem Gro (United Nations
Sustainable development Commission), is still unclear, as if there are
3 pillars of sustainable development, it is still unclear how you
combine these 3 pillars for a world harmony i.e society looking to
develop with peacefull means and solving their differends through the
UN general assembly with law texts and avoiding wars.
CONSTRUCTION PROCESS
Green development and low carbon society, is at the heart of the
sustainable development- Still as you may know or may not know-
intergovernmental conferences are not solving issues in the way,
speed and quality we would like it to be (because at the end, there is
always a price to pay, loosers and winners, which UN avoiding to
come to extrems, looking for a fair balance for all, in decision making
process -therefore advocacies for decent jobs, people should earn
more than the poverty floor, equity,....
ANNAH ARENDT'S UNIVERSAL MESSAGE
« Education to sustainable development is preservation and
conservation aims of school systems » »
GS RADJOU

6. END
FORWARDED COMMENTS, QUERIES,
SUGGESTIONS ARE WELCOME
PARTICULARLY NEW FORMS OF
COMMUNICATIONS
Visit my websites to complete your data i.e
Professional:
www.slideshare.net/mobile/GSRADJOU
Personal : www.iccbird.fr
Policy : www.gsradjou.com
GS RADJOU