Andrew Griffiths

San Francisco Bay Area United States

Powerful Product Data Powers Up Sales

Technology / Software / Internet

I get a kick out of rethinking old problems and crafting new, more successful responses when others are stymied. I love consulting – particularly in industries that are new to me – and people say I’m an unusually creative strategist. I enjoy the intellectual stimulation of seeing and applying the Big Picture. These days consulting has mostly taken a back seat. I now have a start-up business, FindWAtt, built on a 25 year old fascination with the attributes of things. We focus on product attributes and the potential to radically improve ecommerce with structured data and metadata. Attributes have become such a constant theme in my life that I now apply a technique I call Shadow Price Mana...