What a competitive analysis is and how to carry out it properly.
Although performing a competitive analysis isn’t rocket science,
it does go beyond the few simple Google searches needed to identify and categorize your competitors
Don’t start in what you don’t know: learn your industry and your competition before you start.
Condensed summary: http://www.filipposcorza.com/growth-hacking/competitive-analysis/
Free template: http://bit.ly/2yp9UCr