SocialBot User’s Guide   Version 5.0 – Upgraded Release Candidate        Michalis “BIG Mike” KotzakoliosWith His Trusty Si...
DISCLAIMER AND LEGAL NOTICESThe information in this document is copyrighted 2010 by IncansoftTM and is protectedunder US a...
OUR COMMENTS ON SPAM, AUTOMATION AND LONG-TERM RESULTSWe assume, based on our experience with creating automation tools fo...
TABLE OF CONTENTSDISCLAIMER AND LEGAL NOTICES ...............................................................................
SOCIALBOT INSTALLATIONPlease refer to the SocialBot Installation Guide that was included in the zip file youdownloaded or ...
Once you have entered your Registration Key, click the Activate button. SocialBot willcommunicate with the Incansoft Regis...
UPGRADING SOCIALBOTIf an Upgrade becomes available, the following message will be displayed:Clicking Yes will launch the S...
UPDATING SOCIALBOTIf any Updates become available, the following message will be displayed:Click Install to have SocialBot...
WORKING WITH THE GUIThe GUI or Graphical User Interface is designed to intuitively guide you through usingthe program. All...
EXPLORING THE TOOLBAR RIBBONAs shown below, SocialBot uses an Office 2007 style Toolbar Ribbon to house thevarious control...
In addition to the 8 icons displayed on the Toolbar Ribbon, four of these havesubmenus as indicated by the small, triangul...
The Tools icon on the Toolbar Ribbon provides a submenu to Backup your Database.We recommend you Backup your Database freq...
The Help icon on the Toolbar Ribbon provides a submenu to navigate online to bothIncansoft and Traffic Mania (Coming Soon)...
The second Option allows you to enter any number of Proxy Servers that you wish touse. Each Proxy Server is entered with t...
STEP 1: COMPANY PROFILESIn order to use SocialBot, you need to create at least one Company Profile, by clickingthe Company...
Each time you create a new Company Profile, it will be added to the list box on theleft-hand side of the form under the Us...
IMPORTANT: I’m going to repeat this again to save you the headache of learning itthe hard way – do NOT create multiple Com...
STEP 2: ACCOUNT PROFILESThe Account Profiles section is used to create and manage lists of Social Bookmarkingservices you ...
STEP 2A: NEW PROFILEWhen the Create a New Profile form loads (shown below), you’re going to assign aunique Profile Name th...
STEP 2B: SEARCH FOR NEW PLIGG SITESOne of the problems that we had in the past with Pligg sites is that they disappeared,c...
STEP 2C: AUTOMATIC ACCOUNT CREATIONIf you do not have existing accounts with the selected services, you may try andautomat...
As SocialBot works through the list of sites its creating accounts for, it will display apopup box for you to enter CAPTCH...
As SocialBot creates or attempts to create new accounts at the selected ArticleDirectories, it will provide a final status...
AUTOMATIC ACCOUNT CREATION FAILUREWeve identified numerous reasons why Automatic Account Creation might fail at agiven Ser...
STEP 2D: SEMI-AUTOMATIC ACCOUNT CREATIONIf your New Account Profile contains any of the services that require registration...
If the service has changed the names of the form fields, making it impossible forSocialBot to fill out the form automatica...
Now close the Sign Up Browser window and a modal dialog will be displayed as shown.Click yes to save this information to y...
STEP 2D: EXPORTING ACCOUNT PROFILES (OPTIONAL)In order to facilitate speedy data entry for adding User Names and Passwords...
STEP 2E: IMPORTING PROFILES (OPTIONAL)After you’ve Exported a given Account Profile and subsequently Edited and Saved it,y...
STEP 2F: ADDING AND REMOVING SOCIAL BOOKMARKING SERVICESSocialBot supports three types of Social Bookmarking services – th...
The second type are called “Scuttle” and "Pligg" sites, which work with a commonlyused Social Bookmarking scripts. Because...
STEP 3: ADDING YOUR SITESThe next step is to add one or more of the web sites you plan to submit to the SocialBookmarking ...
First, select a Profile to use when submitting this site from the drop-down Profile list.You will be able to change this i...
You also have the ability to set up Default Filters that work globally with every siteyou enter. Just click the Default Fi...
STEP 3A: ADDING YOUR PAGESThe next step is to add one or more of the web sites you plan to submit to the SocialBookmarking...
SPIDERING YOUR SITESStart by selecting a domain from the drop-down list and click the Spider button. Thislaunches the Spid...
IMPORT PAGES PAGESStart by selecting a domain from the drop-down list and click the Import button. Thisdisplays the form s...
STEP 3B: CONFIGURING YOUR PAGESWhen SocialBot Spiders your site, it also retrieves Meta Data for each page, if anyexists. ...
Under Details, you can change, delete or add to your keywords, Description orComments. Edits here will appear in Page Deta...
STEP 3C: USING JET SPINNER SYNTAXYou can take advantage of the Jet Spinner Syntax in Titles and Descriptions. Thissyntax i...
STEP 3D: RSS MONITORINGNew in Social Bot is RSS Monitoring. The idea is to add a task that would monitor your feeds,Facebo...
STEP 4: PREPARING YOUR SUBMISSION LISTThe last thing to take care of before actually submitting any pages is to review the...
STEP 4A: SUBMITTING YOUR PAGESAssuming that you’ve completed all of the setup and spidered your sites, you’re readyto begi...
If you have assigned the site you’re submitting to a Profile, it will appear at the top ofthe drop-down Profiles list. You...
STEP 4B: SUBMISSION REVIEWYou can check the Status of each submission by double-clicking a given Profile in theSubmitted P...
This action will load and display the Submission Review dialog window shown below:Simply click any of the services on the ...
STEP 5: SUBMISSION REPORTSNew from version 2.0 of SocialBot is the ability to generate Submission Reports foryour own use ...
STEP 5A: GENERATING SUBMISSION REPORTSStart by selecting one of the Site URL’s and then clicking the Submission Report ico...
CREATE A SITEMAPWhen SocialBot Spiders your site, it also retrieves Meta Data for each page, if any.This allows us to use ...
OBTAINING TECHNICAL SUPPORTBefore contacting Incansoft Technical Support, please ensure that your WindowsOperating system ...
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Social bot user_guide

  1. 1. SocialBot User’s Guide Version 5.0 – Upgraded Release Candidate Michalis “BIG Mike” KotzakoliosWith His Trusty Sidekicks Diego, John and Mac  (And Our JavaBean Matias Too!)
  2. 2. DISCLAIMER AND LEGAL NOTICESThe information in this document is copyrighted 2010 by IncansoftTM and is protectedunder US and International Law. It may not be shared, reprinted, copied,redistributed, retransmitted, photocopied, displayed, or stored electronically or byany means whatsoever without the express written permission of the author.The information presented herein represents the views of the author as of the date ofpublication and is for informational purposes only. For additional information, pleasereview the IncansoftTM Terms Of Use.ADDITIONAL DISCLAIMER REGARDING SOCIAL BOOKMARKING SERVICESAt Incansoft, we have no control over whether or not a given service will change itsbookmarking process or even go out of business, taking the service offline. At the time of thiswriting, SocialBot was able to process and submit to over 1200 Social Bookmarking services.In earlier versions of this program, we have found that over time, some services will stopworking for whatever reason. Because of this, we cannot make any guarantees that any or allof the services will continue to operate into the future.Additionally, by using SocialBot, you agree to indemnify and hold harmless Incansoft andIncansoft SAC from any problems resulting from your use of it. We recommend that you usethe software judiciously and not abuse it for the purpose of spamming the Social Bookmarkingservices. Doing so will most likely result in your accounts being terminated, in effect wastingany effort you’ve put into it. Page 2
  3. 3. OUR COMMENTS ON SPAM, AUTOMATION AND LONG-TERM RESULTSWe assume, based on our experience with creating automation tools for marketers, that someusers may well be inclined to utilize SocialBot as a tool to spam the hell out of SocialBookmarking sites. It is certainly tempting, even for those who normally would not otherwiseuse spam or other Black Hat techniques. Simply put, if you want to use SocialBot effectivelythen… There is a clear difference between using a tool to automate or minimize redundant tasks as opposed to using that same tool for spam. If you, the user, spend time spidering all of your sites and then spam the Social Bookmarking services out there, you may see some short-term benefit. Nevertheless, your accounts will end up being deleted and you will find yourselfrepeating that process over and over, wasting far more time than if you did this manually!Since introducing SocialBot five years ago, we’ve never had anaccount terminated by any Social Bookmarking service. The reason issimple – we use the software wisely to gain maximum benefit fromour bookmarking efforts.For the absolute best, long-term results, slow and steady wins therace. In a nutshell, submit your pages in small quantities over a number ofdays/weeks/months.Doing so will ensure that you do not alert the services to suspicious bookmarking behavior andresult in preserving your accounts. Page 3
  4. 4. TABLE OF CONTENTSDISCLAIMER AND LEGAL NOTICES ..................................................................................... 2ADDITIONAL DISCLAIMER REGARDING SOCIAL BOOKMARKING SERVICES .......................................... 2OUR COMMENTS ON SPAM, AUTOMATION AND LONG-TERM RESULTS .............................................. 3TABLE OF CONTENTS .................................................................................................... 4SOCIALBOT INSTALLATION .............................................................................................. 5REGISTERING SOCIALBOT ................................................................................................. 5UPGRADING SOCIALBOT .................................................................................................. 7UPDATING SOCIALBOT .................................................................................................... 8WORKING WITH THE GUI ................................................................................................ 9EXPLORING THE TOOLBAR RIBBON .................................................................................... 10CONFIGURING PROGRAM OPTIONS .................................................................................... 13USING SOCIALBOT FOR THE FIRST TIME .............................................................................. 14STEP 1: COMPANY PROFILES ........................................................................................... 15USING COMPANY PROFILES EFFECTIVELY ............................................................................ 16STEP 1A: IMPORTING COMPANY PROFILES ........................................................................... 17STEP 2: ACCOUNT PROFILES............................................................................................ 18STEP 2A: NEW PROFILE .................................................................................................. 19STEP 2B: SEARCH FOR NEW PLIGG SITES ............................................................................. 20STEP 2C: AUTOMATIC ACCOUNT CREATION .......................................................................... 21AUTOMATIC ACCOUNT CREATION FAILURE .......................................................................... 24STEP 2D: SEMI-AUTOMATIC ACCOUNT CREATION ................................................................... 25USING ACCOUNT PROFILES EFFECTIVELY ............................................................................ 27STEP 2D: EXPORTING ACCOUNT PROFILES (OPTIONAL) ............................................................ 28STEP 2E: IMPORTING PROFILES (OPTIONAL) ......................................................................... 29MISC. PROFILE FEATURES ............................................................................................... 29STEP 2F: ADDING AND REMOVING SOCIAL BOOKMARKING SERVICES ............................................. 30STEP 3: ADDING YOUR SITES ........................................................................................... 32STEP 3A: ADDING YOUR PAGES......................................................................................... 35SPIDERING YOUR SITES .................................................................................................. 36IMPORT PAGES PAGES ................................................................................................... 37STEP 3B: CONFIGURING YOUR PAGES ................................................................................. 38STEP 3C: USING JET SPINNER SYNTAX ............................................................................. 40STEP 3D: RSS MONITORING ........................................................................................... 41STEP 4: PREPARING YOUR SUBMISSION LIST ........................................................................ 42STEP 4A: SUBMITTING YOUR PAGES .................................................................................. 43STEP 4B: SUBMISSION REVIEW ......................................................................................... 45STEP 5: SUBMISSION REPORTS ......................................................................................... 47STEP 5A: GENERATING SUBMISSION REPORTS....................................................................... 48CREATE A SITEMAP ....................................................................................................... 49BACKUP DATABASE ...................................................................................................... 49OBTAINING TECHNICAL SUPPORT ................................................................................... 50 Page 4
  5. 5. SOCIALBOT INSTALLATIONPlease refer to the SocialBot Installation Guide that was included in the zip file youdownloaded or download it here: SocialBot Installation GuideREGISTERING SOCIALBOTAfter you have installed SocialBot, you are going to double-click the program icon onyour desktop to launch it (shown below):During your first use of SocialBot, you will be prompted to enter your Registration Key(shown in the screen shot below). This is the Registration Key issued to you aftermaking your purchase. Page 5
  6. 6. Once you have entered your Registration Key, click the Activate button. SocialBot willcommunicate with the Incansoft Registration Server to validate your license. A copyof this information is stored in the Windows Registry for use by the program.If you receive an error message, please check the Registration Key you entered toensure there are no extra characters or spaces before or after the key. If you are stillencountering difficulties registering the program, please contact support for Uassistance. SocialBot is Licensed, not sold to you (see IncansoftTM Copyright) and as such may be installed on one computer. If you need to install additional copies of SocialBot, please contact us for information on discounted bulk licensing. If you are attempting to install more than one copy of SocialBot using the same Registration Key, all copies may stop working.NOTE: During each subsequent launch of the program, it will automatically revalidateyour license and check for Updates* and Upgrades**. An *Update in SocialBot refers to updating the list of bookmarking services it submits to. During the update process, new bookmarking services may be added and/or non-working bookmarking services may be removed. An **Upgrade in SocialBot refers to upgrading the program executable file and/or any libraries used by the program. Page 6
  7. 7. UPGRADING SOCIALBOTIf an Upgrade becomes available, the following message will be displayed:Clicking Yes will launch the SocialBot Upgrade Manager shown below. You must haveAdministrator Privileges on the computer you are Upgrading or the Upgrade will fail.Clicking Download will begin the Upgrade process – do not turn off your computerwhile the Upgrade is in progress. If you encounter any difficulties during the upgrade,please contact support for assistance. Page 7
  8. 8. UPDATING SOCIALBOTIf any Updates become available, the following message will be displayed:Click Install to have SocialBot begin Updating the available bookmarking services.During this process, do not turn off your computer or the Update will fail.Throughout the Update, SocialBot is comparing the list of bookmarking services inyour database to a master list on the server. Those services that we’ve identified asno longer working will be removed from your database.Conversely, new bookmarking services we’ve identified will be added to yourdatabase, which you may then add to any existing Profiles and submit as desired. Page 8
  9. 9. WORKING WITH THE GUIThe GUI or Graphical User Interface is designed to intuitively guide you through usingthe program. All of the controls and dialogs follow standard Windows programmingconventions to minimize your learning curve and increase your productivity!We’ll explore each section of the GUI and its controls on the following pages so youcan familiarize yourself with its navigation and operation. Page 9
  10. 10. EXPLORING THE TOOLBAR RIBBONAs shown below, SocialBot uses an Office 2007 style Toolbar Ribbon to house thevarious controls you might need to use when working with it.The Toolbar Ribbon is segregated into four main sections, which are described below:  Configure – This section allows you to create Account and Company Profiles, add your Social Bookmarking login Credentials and create Global Filters to exclude files and folders when Spidering your web sites.  Web Sites – These two tools allow you to configure and Spider each of your web sites to create lists of URL’s to all of the pages you want to submit.  Tools – This section includes the tool to actually submit your pages automatically, create Submission Reports and to backup your database.  Help – This Help File.Depending on what you’re specifically doing, one or more of the Toolbar Ribboncontrols may appear disabled (light gray). This simply means that the control cannotbe used, because there’s nothing for it to act upon if it were clicked. Page 10
  11. 11. In addition to the 8 icons displayed on the Toolbar Ribbon, four of these havesubmenus as indicated by the small, triangular arrow pointing downwards. Clickingthese arrows displays the submenu items, which may then be clicked in turn to accessthose features as described below.The Accounts icon on the toolbar Ribbon provides a submenu to Export and Importto/From CSV files. Exporting to CSV (Learn More) allows you to save a list of all of thebookmarking services assigned to a given Account Profile. Importing from CSV (LearnMore) allows you to save a list of all of the bookmarking services assigned to a givenAccount Profile.The Submission Report icon on the Toolbar Ribbon provides a submenu to Open andCustomize Reports. The Submission Report (Learn More) feature is new in version 2.0of SocialBot and it allows you to generate Submission Reports for your clients. Page 11
  12. 12. The Tools icon on the Toolbar Ribbon provides a submenu to Backup your Database.We recommend you Backup your Database frequently as part of your overall backupplan to avoid any loss of data.IMPORTANT: Vista and Windows 7 users should be aware that when UAC (User AccountControl) is enabled, your “Real” database file is NOT stored in the SocialBotinstallation folder. Instead, it is located in the Virtual Store for the current user as a“Compatibility File”.This in turn means that you will need to manually locate and backup the IS0028.db3Compatibility File rather than use the built-in Backup Database tool. These areusually found in a path similar to the one shown below: C:UsersBIG MikeAppDataLocalVirtualStoreProgram FilesIncansoftTraffic ManiaSocialBotIS0028.db3 Page 12
  13. 13. The Help icon on the Toolbar Ribbon provides a submenu to navigate online to bothIncansoft and Traffic Mania (Coming Soon) along with a link to a PDF detailing howyou may become a reseller of Incansoft products.When you click the round, blue icon with the Question Mark (the Help icon), itdisplays this User Guide remotely loaded from our server. This PDF always containsthe most up-to-date help information and should be used rather than the PDFincluded in the zip file you downloaded.CONFIGURING PROGRAM OPTIONSSocialBot provides several General Options you may set now or at any time in thefuture to control how it works.The first Option, shown below, sets the Default Number of Threads to use during theSubmission Process. For example, the default value of 4 allows SocialBot to submityour articles to 4 sites at the same time. Depending on the speed of your CPU and thebandwidth available to you, you may increase or decrease this number accordingly. Page 13
  14. 14. The second Option allows you to enter any number of Proxy Servers that you wish touse. Each Proxy Server is entered with the complete URL or IP Address, followed by acolon and the Port Number. Proxies must be listed one per line and will be usedrandomly during the Sign Up and/or Submission Process.Clicking the Default Filters link on the General Options form allows you to pre-configure Exclude Filters to be applied globally to all sites, in addition to any customExclude Filters set up on individual sites.USING SOCIALBOT FOR THE FIRST TIMEAs with any program, you are going to need to setup or configure certain elements ofit before you can actually put it to work. In SocialBot, this consists of two parts: 1. Adding your login credentials for each of the Social Bookmarking sites you wish to post to along with creating Account and Company Profiles for any pen names you may be using under different accounts. 2. Adding one or more web sites and spidering them to create a list of URL’s to post to the Social Bookmarking sites you selected. Page 14
  15. 15. STEP 1: COMPANY PROFILESIn order to use SocialBot, you need to create at least one Company Profile, by clickingthe Company Profile icon on the Toolbar Ribbon, which loads the form shown below.You may create as many Company Profiles as needed to support your own marketingefforts, as well as those of your clients.The information collected on the form for each Profile is a compilation of fields thatthe various Social Bookmarking services require. Not every service requires every fieldof data however, so only the required fields will be passed to any given site.Both the User Name and Password fields will be used as the default to login to thoseservices that require login credentials. They are also used when creating newaccounts at those Social Bookmarking services that require registration. Page 15
  16. 16. Each time you create a new Company Profile, it will be added to the list box on theleft-hand side of the form under the User Name entered. Selecting any Profile in thislist will allow you to edit it as needed or delete it, if no longer needed.If you have a very long list of Company Profiles, you may easily find one by typing theCompany Name in the search box above the list. As you type each character, the listwill be filtered displaying only those results that match what you’ve typed.AUTO FILLAdditionally, you can auto fill the information needed to create a Company Profile,this will be randomly generated, this would help you create company profiles faster inorder to sign up into services. The only field required here would the email address.You can also generate usernames that can be used randomly at signup with JetSpinner Syntax, just click on the two faces to the right of username and increase thethread as you want. The benefit of this would make this look the sign up process morenatural.USING COMPANY PROFILES EFFECTIVELYIf you’re operating all of your web sites under a single company or name, youprobably don’t need to use multiple Company Profiles. On the other hand, if you arein the business of bookmarking URL’s for others, multiple Company Profiles willsimplify this for you. Creating a new Profile for each client will allow you to managethe submission process easily and expediently.Additionally, it’s quite common for Internet Marketers to publish web sites undervarious pen names. Using multiple Company Profiles allows them to maintain theintegrity of the pen names without leaving a trail that can be followed bycompetitors. Page 16
  17. 17. IMPORTANT: I’m going to repeat this again to save you the headache of learning itthe hard way – do NOT create multiple Company Profiles for the purpose ofbookmarking the same pages under different Profiles. There is always the risk of themterminating all of your accounts for spamming them.STEP 1A: IMPORTING COMPANY PROFILESIf you presently have any other Incansoft Traffic Mania Bots installed, you can Importany or all of the Company Profiles you’ve created in those programs by clicking theImport icon on the Company Profile Toolbar.SocialBot will identify any of the Bots installed in the default installation folders andpresent a list of them for you to choose from. If you did not install them in thedefault installation folder, click the Browse for Folder button to navigate to them.Then simply select the Profiles to Import and click the OK button. Page 17
  18. 18. STEP 2: ACCOUNT PROFILESThe Account Profiles section is used to create and manage lists of Social Bookmarkingservices you will be submitting to as shown below. It begins with the Default Profile(which may not be deleted).The first step is to create a new Account Profile (if you prefer to not use the built-inProfiles), which may contain any combination or all of the services. You do this byclicking the New Profile button at the top of the list. Page 18
  19. 19. STEP 2A: NEW PROFILEWhen the Create a New Profile form loads (shown below), you’re going to assign aunique Profile Name that you will easily distinguish from any others. You’ll thenselect a Company Profile to use with this New Profile from the drop-down list.Then simply tick any or all of the services you plan to submit to using this NewProfile. When finished, click the Save button to return to the Account Profiles area.You can also Edit Account Profiles, which is done by selecting one from the drop-downlist and clicking the Edit button. Note however, the Default Profile may never beedited. Page 19
  20. 20. STEP 2B: SEARCH FOR NEW PLIGG SITESOne of the problems that we had in the past with Pligg sites is that they disappeared,changed or reached their bandwidth allocation to soon that rendered those servicesunusable to fast.New in Social Bot 5.0 is the creation of your own Pligg Account Profile, just click onNew Profile, select the Search Tab, the default search result was set to 50 but youcan increase or decrease the number if you want, select the ones you want (you cancheck Select All), put a name to it and click on Save.If in the future those services become unusable, you can erase the profile and createa new one with new working sites which at the time of the search will be the highestranked available. Page 20
  21. 21. STEP 2C: AUTOMATIC ACCOUNT CREATIONIf you do not have existing accounts with the selected services, you may try andautomatically create new accounts by clicking the Sign Up button on the Accountprofiles page. NOTE: Automatic Account Creation is not compatible with the most popular services. These are shown in the list with their actual names rather than their URL. You will need to use Semi-Automatic Account Creation for these services.From here, select the Account and Company Profile combination to create newaccounts for. Then, select the Article Directories youll be creating accounts with byticking each of their respective checkboxes. Lastly, click Start to begin the AccountCreation process. Page 21
  22. 22. As SocialBot works through the list of sites its creating accounts for, it will display apopup box for you to enter CAPTCHA Codes, if any as shown below.For this reason, its usually better to plan on monitoring the Account Creation process,if youve included any sites requiring CAPTCHA as part of the sign up routine.Alternatively, you can create Account Profiles specifically for CAPTCHA sites ifdesired. This allows you to do them all in one sitting rather than piecemeal.NOTE: Make sure that the Number of Threads is set to 1 on the General Options formbefore signing up - otherwise you will have to deal with multiple CAPTCHAs.NOTE: Since using a Captcha solving service would work only for the sign up but notfor submission we decided against its integration with Social Bot. Page 22
  23. 23. As SocialBot creates or attempts to create new accounts at the selected ArticleDirectories, it will provide a final status based on what each service tells it. Thescreenshot below shows a number of messages regarding the success or failure of anaccount being created.When the Auto Sign Up process completes, the information displayed here is writtenout to a CSV file to your desktop for future reference. You will use this to finalizecreating accounts, working through any errors as you go.One last point to consider - some sites will send a confirmation email to your defaultemail address before activating your account. For this reason, you want to use anemail address that is regularly monitored, but not necessarily your primary emailaddress. Page 23
  24. 24. AUTOMATIC ACCOUNT CREATION FAILUREWeve identified numerous reasons why Automatic Account Creation might fail at agiven Service. For this reason, its important to carefully review the error messagesprovided to determine how best to create an account.For example, a message like, ERROR: Try Manual Sign Up, most likely means that thesite in question has changed something in their sign up process since we last reviewedit.Other messages, like, ERROR: Your Email is Already Being Used, means that you orsomeone else previously created an account with the default email address. Youshould obtain the login details from that site and manually add them to SocialBot byclicking on the service on Account Profile and adding the user name and password onthe right hand side pane and click on SAVE.So, if you do encounter an error, dont panic - simply work through resolving it. In some cases it may be that the bookmarking service is no longer working. It may have gone offline, run out of bandwidth, or been parked somewhere. This is something that does happen and is beyond your control or ours. In this case, remove the bookmarking service from your Account Profile by Deleting it, so it doesnt get included in other Profiles. Page 24
  25. 25. STEP 2D: SEMI-AUTOMATIC ACCOUNT CREATIONIf your New Account Profile contains any of the services that require registration andlogin before submitting, you can now create these semi-automatically in SocialBot.First, make sure that you’ve select your New Profile from the drop-down Profiles listas shown below.Next, select one of the services requiring a login and highlight it. Then click the SignUp link in the Login Details pane. This is going to open the Sign Up Browser.When the Sign Up Browser window opens (shown below), SocialBot navigates to thesignup page and attempts to fill in all of the registration information (taken from yourCompany Profile). Page 25
  26. 26. If the service has changed the names of the form fields, making it impossible forSocialBot to fill out the form automatically, you can right-click over each field todisplay a Context Menu. Select the appropriate value and click it to load it into theform field.When finished, click the Sign Up (or any other button provided) to complete theregistration. Page 26
  27. 27. Now close the Sign Up Browser window and a modal dialog will be displayed as shown.Click yes to save this information to your New Account Profile for the selectedservice. Clicking No will of course abort the operation.However, you may manually enter it later by selecting the service from the list andentering it into the Login Details pane on the right-hand side of the Account Profilesarea.You repeat this process for each of the services you need to create an account for.Bear in mind you only need to create one account for each unique Company Profilethat you are using and it’s a once off process.USING ACCOUNT PROFILES EFFECTIVELYAccount Profiles are useful for splitting services into small groups to simplifysubmissions. For example, creating one Account Profile for just those services usingCAPTCHA during submission allows you to plan when to submit them.It’s also helpful to create a temporary Account Profile when resubmitting to a servicethat generated errors during the original submission. Page 27
  28. 28. STEP 2D: EXPORTING ACCOUNT PROFILES (OPTIONAL)In order to facilitate speedy data entry for adding User Names and Passwords to yournew Account Profile, we’ve built-in both Import and Export features. Start byselecting the Account Profile you want to Export from the drop-down list.Next, click the lower half of the Account Profiles icon on the Toolbar Ribbon todisplay the sub-menu items. Click Export to CSV and a dialog window will open toallow you to navigate to the location where you want to save it.As shown below, the CSV file contains five columns of data. It is imperative that youonly edit the USERNAME and PASSWORD columns, by adding your login details. If youare using the same login information for every account, in Microsoft Excel, you canadd your User Name and Password to the first row and then use the “Fill|Down”feature to fill in the rest of them automatically.Note that you only need to add login information for those services that have a 1 inthe LOGIN column. Adding login information to services with a zero in the LOGINcolumn will be ignored. Page 28
  29. 29. STEP 2E: IMPORTING PROFILES (OPTIONAL)After you’ve Exported a given Account Profile and subsequently Edited and Saved it,you can now import it back into SocialBot.First and most importantly, be certain that you have selected the same AccountProfile from the drop-down list as the one you Exported. Otherwise you will modifywhichever Account Profile is currently displayed.Now select Import from CSV on the Account Profiles sub-menu. This will open a dialogwindow for you to navigate back to where you saved the CSV file. When you find thefile, double-click it; it will be imported and you’re ready to use it.MISC. PROFILE FEATURESWhen you select an Account Profile and then select a service, you can manually editthe Login information in the pane to the right. If the selected service does not requirethis, the form will be disabled.Any Account Profile except the Default Profile may be Deleted by selecting it fromthe drop-down list and clicking the Delete button. You will be prompted to confirmthis action before it is actually Deleted.The most important thing to remember is that any action you take in the AccountProfiles section always affects the selected Account Profile. For this reason, alwaysdouble-check that you’ve chosen the Account Profile you planned on working with. Page 29
  30. 30. STEP 2F: ADDING AND REMOVING SOCIAL BOOKMARKING SERVICESSocialBot supports three types of Social Bookmarking services – the first are theoriginal, popular services like Digg, Technorati, FaceBook, etc. These popular servicesare individually hard coded into SocialBot because each of them uses differentmethods for creating accounts and submitting URL’s to be bookmarked.Because of this you cannot add these services yourself – we must do it. However, youmay, at your discretion remove any of these services by selecting them from the listand clicking the Delete Selected Site button.You may delete the selected service from the current Profile, or choose to delete itfrom all of the Profiles, including the Default.Obviously you need to use this feature carefully – otherwise you could inadvertentlyremove important Social Bookmarking services. Page 30
  31. 31. The second type are called “Scuttle” and "Pligg" sites, which work with a commonlyused Social Bookmarking scripts. Because we know how these script works, you mayfreely add and remove these sites as desired by clicking the Add New Site button.When you find a service you’d like to add, enter the Registration URL for it like this: http://socialbookmarkingservice.com/register.phpClick OK and the service will be added to the current Profile as well as the DefaultProfile. There is no limit to the number of services you may add to SocialBot. Page 31
  32. 32. STEP 3: ADDING YOUR SITESThe next step is to add one or more of the web sites you plan to submit to the SocialBookmarking services. You can do this one or two at a time or all at once.Start by entering the domain name of your site in the Site textbox. Depending uponyour preferences, using WWW is optional. When finished, click the Add button on theright.After adding your domain, highlight it in the list by clicking on it. Then take a look atthe pane on the right-hand side of the list. You’re going to add a couple of fields ofinformation to configure how SocialBot will work with the site. Page 32
  33. 33. First, select a Profile to use when submitting this site from the drop-down Profile list.You will be able to change this if needed from the Submission Process form; it merelyacts as a default setting.Next, enter a broad Topic name that indicates what the site is primarily about. Forexample, I’ve entered Free Website Graphics for the header-software.com domain Iadded earlier. Keep it short and to the point – the Topic is only submitted to thosesites that use Topics.Because you normally would not want to submit every single page on your site, youcan create filters to Exclude certain files or types of files from being Spidered andincluded in the Page List. You add one Exclude Filter per row – these are case-sensitive.An Exclude Filter is something like a search string – for example, if you enter images/,it will NOT Spider anything in the images folder. If you enter .php, it would not Spiderany page with a PHP file extension. The same is true for .zip, .gif and so forth. NOTE: If you are Spidering a Blog such as WordPress, you will want to add these to Exclude Filters: ? # They will prevent the Spidering Engine from duplicating pages it finds.Be careful though that you don’t enter something too simple like the letter h, any filewith an h in the name won’t get Spidered. That also includes any page ending in .htmor .html! Page 33
  34. 34. You also have the ability to set up Default Filters that work globally with every siteyou enter. Just click the Default Filters icon on the Toolbar Ribbon to launch thatform. You set up Exclude Filters there the same way described previously – the onlydifference is that these filters will be applied to every domain you enter.Now, set the Maximum Number of Pages to Spider at one time. You may enter Zero,to Spider all pages, which works well if you’ve got a smaller site (say less than 500pages). For larger sites, you may want to set it to 300 or 500 and Spider it overseveral days.Finally, enter a value for the Maximum number of Pages to Submit Per Day. Thisnumber should be used cautiously for a number of reasons. First and foremost, tryingto bookmark hundreds or thousands of pages per day to the same account willinvariably get your accounts deleted.We recommend you limit yourself to 3 to 5 pages per day – doing so will result in morenatural appearing back links and reduce the chances of your accounts being flaggedfor spam. Page 34
  35. 35. STEP 3A: ADDING YOUR PAGESThe next step is to add one or more of the web sites you plan to submit to the SocialBookmarking services. You’ll do this in one of two ways – either by Spidering your siteand using that list of pages or doing a Bulk Insert to manually add pages. Page 35
  36. 36. SPIDERING YOUR SITESStart by selecting a domain from the drop-down list and click the Spider button. Thislaunches the Spider Process form, which is used to crawl your web site and build a listof web page URL.When ready, just click the Start button – SocialBot will go out onto the net and crawlyour site in much the same way that search engines do. Bear in mind that it will stopSpidering your site when it reaches the Maximum Number of Pages To Spider, you setin the previous section. When the Spidering Process is complete, click the Closebutton to return to the Pages area. Page 36
  37. 37. IMPORT PAGES PAGESStart by selecting a domain from the drop-down list and click the Import button. Thisdisplays the form shown below.Just copy and paste one or more URL’s to add to the selected domain. When finished,click the OK button to add the pages and close the window. This is especially useful ifyou want to add URL’s to third party sites to bookmark your articles, RSS Feeds and soforth.New for version 5.0 is the ability to select RSS Feed instead of URL. The program willcrawl all the pages included in the feed you added.Its also useful to mix in other sites to bookmark to appear more natural. Page 37
  38. 38. STEP 3B: CONFIGURING YOUR PAGESWhen SocialBot Spiders your site, it also retrieves Meta Data for each page, if anyexists. If you select any of the pages in the list, the information related to that pageis displayed in the right-hand pane under Page Details.You may edit this to add additional Keywords, expand on the Description and addComments (for your own use) by selecting the page and clicking edit. This will bringup the Advanced Page Editor, seen below: Page 38
  39. 39. Under Details, you can change, delete or add to your keywords, Description orComments. Edits here will appear in Page Details. Next to that is Options, seen here:Here, you can add additional Page Titles and Descriptions that will be rotated duringsubmission. SocialBot supports basic Jet Spinner Syntax (as shown on the next page) - be certain to include it to diversify the keywords being targeted! Page 39
  40. 40. STEP 3C: USING JET SPINNER SYNTAXYou can take advantage of the Jet Spinner Syntax in Titles and Descriptions. Thissyntax involves using an open “Curly” bracket, followed by each word separated bythe “Pipe” symbol and a final closing “Curly” bracket.For example, we might use a title like, “Webmaster Automation Scripts AndSoftware”. Using Jet Spinner Syntax we could do this instead: {Webmaster|Website|Webpage} Automation {Tools|Scripts|Software}For each submission, SocialBot will randomly choose one word from each set of“Curly” brackets to use as the Title of the URL being submitted. The same is true foreach of the Descriptions being submitted along with the Titles.By combining multiple sets of Titles and Descriptions along with Jet Spinner Syntax ineach one, you’re able to ensure a wide range of non-duplicate submissions to themany Aggregators supported by SocialBot. Using Jet Spinner Syntax provides an opportunity for you to implement keywords that also focus on improving your rankings using LSA/I (Latent Semantic Analysis/Indexing). This means that by substituting keywords with a broad range of synonyms, you’ll contextually target your audience better and rank higher in SERPS based on the overall context you establish. Page 40
  41. 41. STEP 3D: RSS MONITORINGNew in Social Bot is RSS Monitoring. The idea is to add a task that would monitor your feeds,Facebook, Wordpress, etc. Then, the program will add them to your Pages list and if you wantthey can also be submitted automatically to Pligg Sites upon being discovered. The onlyrequirement is for Social Bot to be running and your computer connected to the Internet. Anew post appears and it gets listed and/or submitted.This is a great time saver but it would also help you look more natural, and that is a plus forSocial bookmarking sites, you don’t have to use just your feeds, you can add other feedsrelated to your niche and make it look as we just said, more natural.The way RSS Monitoring works is that from time to time it will look for the feeds that youadded and if it finds a new post Social Bot will add it to your My Pages library. We optionallyrecommend to add some keywords; by default RSS Feeds do not carry them, just Title andDescription. Add what’s most relevant and they will get used for all the feeds that Social Botfinds along the way.When you create your task you can enable the option for automatic submission, this will workfor Pligg sites only, however, you can go to your pages once they get discovered and do aregular submission to Popular Services (Tick for service, Submit) Page 41
  42. 42. STEP 4: PREPARING YOUR SUBMISSION LISTThe last thing to take care of before actually submitting any pages is to review themby clicking the Pages icon on the Toolbar Ribbon. If you have entered and spideredmore than one site, select one of them from the drop-down list. This will populatethe table with all of the pages that were spidered.First, scan the list to see if any pages are obviously missing (and check your ExcludeFilters). Then look for any pages you may not want to submit, and tick the checkboxon the left-hand side. When finished, click the Delete button to remove them. By theway, you can click the column headers to sort the list differently.Avoid submitting pages that no one would normally bookmark, such as legal pages,reciprocal links pages and so forth. Only submit pages that either provide qualitycontent or relate to your sales and squeeze pages.For this reason, you want to think about your submission strategy carefully. It isneither necessary, nor desirable to submit every single page on your site.The strategy we use is to first identify our most important pages by prioritizing themon a scale of 1 to 3. Those with a 1 are the first we submit – and even then, we spreadout the submissions, often only submitting 1 page at a time every few days.Doing so will less likely raise any flags and any back links that result will appearnaturally from the search engines perspective.Whatever you do, try to avoid submitting hundreds or thousands of pages all at once –odds are your accounts will simply be terminated. Page 42
  43. 43. STEP 4A: SUBMITTING YOUR PAGESAssuming that you’ve completed all of the setup and spidered your sites, you’re readyto begin the submission process. To do so, click the Pages icon on the Toolbar Ribbonand tick the checkbox next to each page you want to submit and then click theSubmit icon on the Toolbar Ribbon. This will load the Submission Process dialogwindow shown below. Page 43
  44. 44. If you have assigned the site you’re submitting to a Profile, it will appear at the top ofthe drop-down Profiles list. You can change this to a different Profile by clicking thelist and selecting a different one. All of the Social Bookmarking services you’veassigned to the selected Profile will appear in the table below the Details section.Now you only need click the Start button to begin. SocialBot will work its way throughsubmitting the pages you selected (up to the daily limit, if any, you set) and theSubmission Process dialog window will close automatically when finished.Depending upon a given service, SocialBot may open a submission browser for you totake further action, such as entering a CAPTCHA code or clicking a button. If a servicebecomes unavailable (such as a 404 page), just close the submission browser andSocialBot will continue working through the list.As each page is submitted to each service, SocialBot will attempt to correct anytechnical issues that may occur. If it cannot, it will report an “Error” in the Statuscolumn for that service.Note however, that SocialBot cannot detect errors on the server-side of theSubmission Process for any given service. For this reason, a copy of the results page isstored in the database for your review.There are many reasons why that may happen, so you should take note of them andresubmit those pages at a later time. You can easily do this by creating a NewAccount Profile with just those services that generated errors and resubmit thatProfile for the pages you’re working on.Bear in mind that we cannot control what happens once a page is submitted to theservices. Whether they chose to accept and publish it is dependent upon theirsystems, policies and procedures. Page 44
  45. 45. STEP 4B: SUBMISSION REVIEWYou can check the Status of each submission by double-clicking a given Profile in theSubmitted Profiles Grid in the lower, right-hand side of the Pages area.Note that you can also resubmit simply by right clicking in the Submitted Profilessection and clicking on Resubmit. Page 45
  46. 46. This action will load and display the Submission Review dialog window shown below:Simply click any of the services on the left-hand side to display the results page forthat submission record. It will load the page on the right-hand side for you to review.If for some reason something went wrong, you can always create an Account Profilewith the service or services that failed and resubmit your RSS Feed to just that one. IMPORTANT: One of the most commonly asked questions we get is, “Why wasn’t my bookmark accepted or listed?” and our answer is always, “You need to ask the Social Bookmarking Service.” We have absolutely no control over them, their policies or the speed in which your URL’s may be indexed. Page 46
  47. 47. STEP 5: SUBMISSION REPORTSNew from version 2.0 of SocialBot is the ability to generate Submission Reports foryour own use or to provide to clients.The first step is to click the Customize Reports submenu item on Submission Reportsicon, which displays the dialog window shown below.Add an appropriate Title and Subtitle, select a Color to use for the highlightedsections of the Report and then un-tick the Show Logo checkbox, if you do not wantthe SocialBot Logo displayed.Click the Save button to save your changes and you’re ready to run a Submissionreport! Page 47
  48. 48. STEP 5A: GENERATING SUBMISSION REPORTSStart by selecting one of the Site URL’s and then clicking the Submission Report iconon the Toolbar Ribbon to display the windows shown below.The left-hand column displays a list of Profiles the selected Site URL was submittedto. Double-click any Profile to generate a report on it. The Submission Report isdisplayed in the right-hand pane of the window.The right-hand pane also provides a set of tools for working with the Report as shownbelow.Clicking any of the icons will allow you to Refresh, Print, Format and Save the Reportto either MS Excel or Adobe PDF formats. For longer Reports, you may click thePagination icons to navigate from page-to-page. TIP: If you need to further modify the Submission Report, i.e.; adding graphics or other text, Save the Report to MS Excel and work with it in that format.The Submission Report pulls together all of the data from the Account and CompanyProfiles as well as the actual Submission Results.There are no limits to the number of Submission Reports you may generate. AllReports are generated in “Real Time” so there are no files to store or keep organized.When you need a Report, simply generate it on the fly so to speak.NOTE: If you have ideas or suggestions for improving the Submission ReportingSystem, please let us know. Page 48
  49. 49. CREATE A SITEMAPWhen SocialBot Spiders your site, it also retrieves Meta Data for each page, if any.This allows us to use a related feature, namely to create sitemaps for your web site ifneeded.With one or more sites Spidered, there is oneother convenience feature in this section youmay find useful. Tick one of your site’scheckboxes and then click the Sitemap button.This will open a Browse To Folder dialog thatallows you to indicate where to save theSitemap.After selecting the location, click OK and theSitemaps are automatically created and readyfor uploading. The Sitemaps are in both the oldstyle link list format, which can be used by allsearch engines and directories, as well as XML format for the larger search engines touse. In our experience, this is still the most effective type of Sitemap to use – evenGoogle seems to play nice with it.BACKUP DATABASEAs a precaution against data loss, we’ve added a simple tool to make a copy of yourdatabase and store it elsewhere on your computer, memory stick or CD/DVD. To dothis, click Tools and then Export Database.This will open the Browse for Folder dialog for you to navigate to the right location tosave it. We recommend you do this after each sustained use of SocialBot! Page 49
  50. 50. OBTAINING TECHNICAL SUPPORTBefore contacting Incansoft Technical Support, please ensure that your WindowsOperating system is completely up-to-date by visiting Windows Update.You may need to install or update your version of Microsoft .NET Framework 3.5 toV3.5, which you may download free from Microsoft.Next, please take a few minutes to completely read the Help Documentation -chances are your questions are answered there already.Lastly, please contact Technical Support directly via email (incansoft@gmail.com)with a detailed description of the problem youve encountered. Please allow at least24 hours for a response to your email.All Incansoft Technical Support is provided on a first come - first serve basis, Mondaythrough Friday, excluding holidays. Page 50

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