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January-March 2013
PricePoint: Q1 2013
Points to Consider in the Pricing of Outsourcing Services
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
2
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Our research offerings for global services
Subscription information
 The full report is included in
the following subscription(s)
– PricePoint
 In addition to published
research, a subscription may
include analyst inquiry, data
cuts, and other services
 If you want to learn whether
your organization has a
subscription agreement or
request information on pricing
and subscription options,
please contact us:
– info@everestgrp.com
– +1-214-451-3110
Market Vista
Global services tracking across functions, sourcing models, locations, and
service providers – industry tracking reports also available
Custom research capabilities
 Benchmarking | Pricing, delivery model, skill portfolio
 Peer analysis | Scope, sourcing models, locations
 Locations | Cost, skills, sustainability, portfolio
 Tracking services | Service providers, locations, risk
 Other | Market intelligence, service provider capabilities, technologies
Healthcare
Information
technology
Finance & accounting
Procurement
Banking, financial
services, insurance
Global sourcing
Cloud Vista
Human resources Recruitment process
Transaction
Intelligence
PricePoint
Service provider
Intelligence
3
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Introduction
 PricePoint is a quarterly compendium of key demand- and supply-side trends impacting pricing in the
Information Technology Outsourcing (ITO) and Business Process Outsourcing (BPO) deals. It is published
by Everest Group’s Pricing Assurance practice, which conducts pricing advisory engagements for large
global buyers and providers of outsourcing services. PricePoint draws entirely from first-hand information
and insights generated from:
– “Live” advisory engagements
– Analyst briefings and direct market conversations
– Proprietary cost and transaction tracking tools
 PricePoint focuses on market developments in India and United States as the key offshore and onshore
delivery locations for outsourced services. Other delivery locations are included as part of “featured
research” whenever necessitated by market developments
What objectives does PricePoint serve?
 Supports (re)negotiation efforts
 Assists internal decision-making or calibration per market dynamics
 Serves as a potential thought-starter on unexplored areas for pricing or spend efficiency
What objectives does PricePoint not serve?
 Comprehensive benchmarking of client-specific resources/units/service levels or delivery metrics
 Customized guidance on optimizing contracted fee
 Specific peer intelligence
4
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Table of contents
Section 1: Pricing dynamics in outsourced IT services 6
 Pricing dashboard 7
 Demand-side analysis 8
 Supply-side analysis 10
 Key macro-economic factors 13
 Trends and future outlook 15
Section 2: Pricing dynamics in outsourced business process services 16
 Pricing dashboard 17
 Demand-side analysis 18
 Supply-side analysis 20
 Key macro-economic factors 22
 Trends and future outlook 24
Section 3: Featured research 25
 Transition costs 26
 Furloughs 31
Appendix 36
 Glossary of key terms 37
 PricePoint research calendar 39
 References 40
Topic Page no.
5
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Guide to interpreting pricing dashboard for outsourced IT and
business process services
Area Pricing implication symbols
Decrease price Increase priceSustain price
Significant
decrease in price
Marginal decrease
in price
Stability in price
Marginal increase
in price
Significant
increase in price
Impact of
price driver
Overall price
trend/outlook
These symbols represent the impact of each price driver on the overall pricing in
isolation
These symbols represent the cumulative impact of all the price drivers on the
overall pricing
6
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Pricing dynamics in outsourced IT services
Pricing dashboard – summary of pricing drivers in Q1 2013
Resource utilization
Hiring mix
Overhead cost
Onshore-offshore mix
Financial performance
Macro-economic
factors
Inflation
Forex rates
Price DriverDimension Conclusion
Impact
Q4 2012
Demand-side
factors
Value mix
Deal volume
Deal size
New deal – renewal mix
Supply-side
factors
Overall trend in Q1 2013
 Deal activity in Q1 XX.
 Pricing XX as evident from XX
 Demand is expected to XX in 2013. As a result, pricing is expected to XXOutlook for Q2 2013
Impact
Q1 2013
 In the previous quarter (Q4 2012), we assessed XX in
demand (both volume and size) and a XX shift in value mix
for ERP/SI deals
 In Q1 2013, deal activity remained XX, while the skew
towards ERP/SI deals XX. This was mainly driven by XX
(Refer to pages 8 and 9 for details)
 In the previous quarter, providers registered XX margins
despite XX costs on account of XX
 Q1 2013 was marked by higher onshore leverage,
marginal XX in costs and XX utilization. However, pricing
was XX
(Refer to pages 10 to 12 for details)
 Operating cost inflation was XX than the last quarter
 Slight depreciation in INR also worked in favor of providers,
and contributed to XX
(Refer to pages 13 and 14 for details)
7
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Pricing dynamics in outsourced IT services
Snapshot
Q2 2012 Q3 2012 Q4 2012 Q1 2013
Size of ITO deals announced
US$ billion
Total ITO deals announced
Number
 The size of announced ITO deals XX in Q1
2013
 This was primarily due to XX
 We expect the demand for discretionary
transformational project to XX in the long
term
 The magnitude of XX in deal volume was
XX compared to that for cumulative deal
size due to the following:
– XX
– XX
– XX
Q2 2012 Q3 2012 Q4 2012 Q1 2013
Demand-side factor (sample extract) Supply-side factors (sample extract)
Macro-economic factors (sample extract) Trends and future outlook (sample extract)
Resource utilization Hiring-mix
 In Q1, we witnessed XX in the average
resource utilization for IT service providers .
This was primarily due to :
– XX
– XX
– XX
 As resource utilization XX in Q1, service
providers hired more XX to replenish the
reserve workforce, thereby, XX the share
of freshers in hiring mix
 XX
 XX
Q2 2012 Q3 2012 Q4 2012 Q1 2013Q2 2012 Q3 2012 Q4 2012 Q1 2013
Utilization excluding trainees
Utilization including trainees
Freshers
Lateral
hires
Q2 2012 Q3 2012 Q4 2012 Q1 2013 Q2 2013E
Q2 2012 Q3 2012 Q4 2012 Q1 2013 Q2 2013E
Trend in blended FTE price at offshore (India) for ADM
US$/hr/FTE
Trend in blended FTE price at onsite (U.S.) for ADM
US$/hr/FTE
 We expect the demand to XX in 2013.
 As highlighted earlier, demand outlook
for XX initiatives is XX
 Providers’ operating cost inflation is
expected to XX
 Forward looking pricing cues, shared
by most service providers, suggest XX
 Overall, pricing is expected to XX
 XX
 XX
 On the buy-side, delays in /
cancellation of some XX projects led to
XX
 On the supply-side, revenue growth
XX but favorable forex led to XX
 Most providers reported XX in pricing
Overall, offshore and onsite pricing XX
Total cost
Wages
Real estate & facilities
Management &
administration overhead
% change
between
Q4 12 – Q1 13
Net impact
on operating
costContribution to operating cost
0.8%
Impact on
operating
cost in US$
Impact on
operating
cost in INR
 Wage cost increased by XX% in Q1 2013 due to XX. In the near term, wage inflation is XX
 Real estate rentals XX in Q1 2013 due to XX. This led to XX% increase in the facilities costs
 Overall, operating costs of service providers increased by XX% in local currency (i.e., INR)
 However, INR XX against US$ in Q1 2013
 Accounting for these currency fluctuations, net US$ operating cost XX by XX% in Q1 2013
Total
8
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Featured research
Snapshot
Transition Costs
Furloughs
 Approach A1:
XX
 Approach A2:
XX
Component
Provider’s
fee
Buyer’s
internal
cost
Transition
management
Knowledge Transfer
(KT) & ramp-up
Travel
Tools & technology
Total
Break-up of transition cost
3 year deal 5 year deal 7 year deal
Benchmark transition cost
Percentage of Total Contract Value (TCV)
Provider’s transition fee Buyer’s internal cost
1. Contracted furloughs
A certain period of down-time is agreed in the
contract. Contracted furloughs are of two types:
 XX
 XX
Impact on service provider
 XX
Impact on buyer
 XX
Prevalence in ITO deals: XX
2. Unexpected furloughs
No formal contractual clause on furloughs,
but business downtime or budgetary
constraints necessitate suspension of work
Impact on service provider
 XX
Impact on buyer
 XX
Prevalence in ITO deals: XX
Impact of furloughs on billing
Billable days per FTE per year
Transition
fee
Charged
back to
client
Not
recovered /
XX
 Not recovered /
XX
– XX
– XX
A
B
Base case –
100%
transition fee
charged back
50%
transition fee
is waived off
100%
transition fee
is waived off
9
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
PricePoint research calendar
Topic Release date
September-2012PricePoint Q1 2012 Update: Points to Consider in the Pricing of Outsourcing Services
September-2012Webinar: ITO and BPO Pricing: What to Expect in 2012
November-2012PricePoint Q2 2012 Update: Points to Consider in the Pricing of Outsourcing Services
Published Current
January-2013PricePoint: Q3 2012 – Points to Consider in the Pricing of Outsourcing Services
June-2013PricePoint: Q1 2013
April-2013PricePoint: Q4 2012 - Points to Consider in the Pricing of Outsourcing Services
Q3-2013Webinar: Pricing trends
Q3-2013PricePoint: Q2 2013
Q4-2013PricePoint: Q3 2013
Q1-2014Webinar: Pricing trends
March-2013Webinar: 3 Pricing Questions Everyone Is Asking
10
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Appendix | Additional research recommendations
Phone: +1-214-451-3110
Email: info@everestgrp.com
Everest Group
Two Galleria Tower
13455 Noel Road, Suite 2100
Dallas, TX 75240
For more information on this and other researches published by Everest Group,
please contact us:
Sarthak Brahma, Vice President: sarthak.brahma@everestgrp.com
Rahul Gehani, Practice Director: rahul.gehani@everestgrp.com
Anuj Sukhlecha, Senior Analyst: anuj.sukhlecha@everestgrp.com
Ankit Goyal, Analyst ankit.goyal@everestgrp.com
The following documents are recommended for additional insight into the topic covered in this research. The
recommended documents either provide additional details on the topic or provide complementary content that may be
of interest:
1. Benchmarking for Good (EGR-2011-9-R-0599); Though buyers of outsourcing services are increasingly adopting price
benchmarking as a lever to optimize spend, we have observed that “quick-and-dirty” benchmarks often fail to provide the
expected negotiating leverage. This viewpoint outlines some of the common challenges buyers need to be aware of in order
to derive meaningful benchmarks
2. Outsourced Portfolio Rationalization (EGR-2011-9-V-0585); Large outsourcing arrangements are frequently plagued with
complexities that can significantly undermine the outsourcing benefits. This viewpoint highlights a real-life client situation to
describe how Everest Group’s proprietary “Outsourced Portfolio Rationalization” methodology helped unlock sourcing
efficiencies
11
Copyright © 2013, Everest Global, Inc.
EGR-2013-9-PD-0890
Everest Group
Leading clients from insight to action
Everest Group is an advisor to business leaders on the next generation of global services with a worldwide reputation for helping
Global 1000 firms dramatically improve their performance by optimizing their back- and middle-office business services. With a
fact-based approach driving outcomes, Everest Group counsels organizations with complex challenges related to the use and
delivery of global services in their pursuits to balance short-term needs with long-term goals. Through its practical consulting,
original research, and industry resource services, Everest Group helps clients maximize value from delivery strategies, talent and
sourcing models, technologies, and management approaches. Established in 1991, Everest Group serves users of global
services, providers of services, country organizations, and private equity firms in six continents across all industry categories. For
more information, please visit www.everestgrp.com and research.everestgrp.com.
Dallas (Corporate Headquarters)
info@everestgrp.com
+1-214-451-3000
New York
info@everestgrp.com
+1-646-805-4000
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canada@everestgrp.com
+1-416-865-2033
London
unitedkingdom@everestgrp.com
+44-207-129-1318
India / Middle East
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Stay connected
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Price point q1 2013 preview deck

  • 1. Preview Deck January-March 2013 PricePoint: Q1 2013 Points to Consider in the Pricing of Outsourcing Services Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890
  • 2. 2 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Our research offerings for global services Subscription information  The full report is included in the following subscription(s) – PricePoint  In addition to published research, a subscription may include analyst inquiry, data cuts, and other services  If you want to learn whether your organization has a subscription agreement or request information on pricing and subscription options, please contact us: – info@everestgrp.com – +1-214-451-3110 Market Vista Global services tracking across functions, sourcing models, locations, and service providers – industry tracking reports also available Custom research capabilities  Benchmarking | Pricing, delivery model, skill portfolio  Peer analysis | Scope, sourcing models, locations  Locations | Cost, skills, sustainability, portfolio  Tracking services | Service providers, locations, risk  Other | Market intelligence, service provider capabilities, technologies Healthcare Information technology Finance & accounting Procurement Banking, financial services, insurance Global sourcing Cloud Vista Human resources Recruitment process Transaction Intelligence PricePoint Service provider Intelligence
  • 3. 3 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Introduction  PricePoint is a quarterly compendium of key demand- and supply-side trends impacting pricing in the Information Technology Outsourcing (ITO) and Business Process Outsourcing (BPO) deals. It is published by Everest Group’s Pricing Assurance practice, which conducts pricing advisory engagements for large global buyers and providers of outsourcing services. PricePoint draws entirely from first-hand information and insights generated from: – “Live” advisory engagements – Analyst briefings and direct market conversations – Proprietary cost and transaction tracking tools  PricePoint focuses on market developments in India and United States as the key offshore and onshore delivery locations for outsourced services. Other delivery locations are included as part of “featured research” whenever necessitated by market developments What objectives does PricePoint serve?  Supports (re)negotiation efforts  Assists internal decision-making or calibration per market dynamics  Serves as a potential thought-starter on unexplored areas for pricing or spend efficiency What objectives does PricePoint not serve?  Comprehensive benchmarking of client-specific resources/units/service levels or delivery metrics  Customized guidance on optimizing contracted fee  Specific peer intelligence
  • 4. 4 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Table of contents Section 1: Pricing dynamics in outsourced IT services 6  Pricing dashboard 7  Demand-side analysis 8  Supply-side analysis 10  Key macro-economic factors 13  Trends and future outlook 15 Section 2: Pricing dynamics in outsourced business process services 16  Pricing dashboard 17  Demand-side analysis 18  Supply-side analysis 20  Key macro-economic factors 22  Trends and future outlook 24 Section 3: Featured research 25  Transition costs 26  Furloughs 31 Appendix 36  Glossary of key terms 37  PricePoint research calendar 39  References 40 Topic Page no.
  • 5. 5 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Guide to interpreting pricing dashboard for outsourced IT and business process services Area Pricing implication symbols Decrease price Increase priceSustain price Significant decrease in price Marginal decrease in price Stability in price Marginal increase in price Significant increase in price Impact of price driver Overall price trend/outlook These symbols represent the impact of each price driver on the overall pricing in isolation These symbols represent the cumulative impact of all the price drivers on the overall pricing
  • 6. 6 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Pricing dynamics in outsourced IT services Pricing dashboard – summary of pricing drivers in Q1 2013 Resource utilization Hiring mix Overhead cost Onshore-offshore mix Financial performance Macro-economic factors Inflation Forex rates Price DriverDimension Conclusion Impact Q4 2012 Demand-side factors Value mix Deal volume Deal size New deal – renewal mix Supply-side factors Overall trend in Q1 2013  Deal activity in Q1 XX.  Pricing XX as evident from XX  Demand is expected to XX in 2013. As a result, pricing is expected to XXOutlook for Q2 2013 Impact Q1 2013  In the previous quarter (Q4 2012), we assessed XX in demand (both volume and size) and a XX shift in value mix for ERP/SI deals  In Q1 2013, deal activity remained XX, while the skew towards ERP/SI deals XX. This was mainly driven by XX (Refer to pages 8 and 9 for details)  In the previous quarter, providers registered XX margins despite XX costs on account of XX  Q1 2013 was marked by higher onshore leverage, marginal XX in costs and XX utilization. However, pricing was XX (Refer to pages 10 to 12 for details)  Operating cost inflation was XX than the last quarter  Slight depreciation in INR also worked in favor of providers, and contributed to XX (Refer to pages 13 and 14 for details)
  • 7. 7 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Pricing dynamics in outsourced IT services Snapshot Q2 2012 Q3 2012 Q4 2012 Q1 2013 Size of ITO deals announced US$ billion Total ITO deals announced Number  The size of announced ITO deals XX in Q1 2013  This was primarily due to XX  We expect the demand for discretionary transformational project to XX in the long term  The magnitude of XX in deal volume was XX compared to that for cumulative deal size due to the following: – XX – XX – XX Q2 2012 Q3 2012 Q4 2012 Q1 2013 Demand-side factor (sample extract) Supply-side factors (sample extract) Macro-economic factors (sample extract) Trends and future outlook (sample extract) Resource utilization Hiring-mix  In Q1, we witnessed XX in the average resource utilization for IT service providers . This was primarily due to : – XX – XX – XX  As resource utilization XX in Q1, service providers hired more XX to replenish the reserve workforce, thereby, XX the share of freshers in hiring mix  XX  XX Q2 2012 Q3 2012 Q4 2012 Q1 2013Q2 2012 Q3 2012 Q4 2012 Q1 2013 Utilization excluding trainees Utilization including trainees Freshers Lateral hires Q2 2012 Q3 2012 Q4 2012 Q1 2013 Q2 2013E Q2 2012 Q3 2012 Q4 2012 Q1 2013 Q2 2013E Trend in blended FTE price at offshore (India) for ADM US$/hr/FTE Trend in blended FTE price at onsite (U.S.) for ADM US$/hr/FTE  We expect the demand to XX in 2013.  As highlighted earlier, demand outlook for XX initiatives is XX  Providers’ operating cost inflation is expected to XX  Forward looking pricing cues, shared by most service providers, suggest XX  Overall, pricing is expected to XX  XX  XX  On the buy-side, delays in / cancellation of some XX projects led to XX  On the supply-side, revenue growth XX but favorable forex led to XX  Most providers reported XX in pricing Overall, offshore and onsite pricing XX Total cost Wages Real estate & facilities Management & administration overhead % change between Q4 12 – Q1 13 Net impact on operating costContribution to operating cost 0.8% Impact on operating cost in US$ Impact on operating cost in INR  Wage cost increased by XX% in Q1 2013 due to XX. In the near term, wage inflation is XX  Real estate rentals XX in Q1 2013 due to XX. This led to XX% increase in the facilities costs  Overall, operating costs of service providers increased by XX% in local currency (i.e., INR)  However, INR XX against US$ in Q1 2013  Accounting for these currency fluctuations, net US$ operating cost XX by XX% in Q1 2013 Total
  • 8. 8 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Featured research Snapshot Transition Costs Furloughs  Approach A1: XX  Approach A2: XX Component Provider’s fee Buyer’s internal cost Transition management Knowledge Transfer (KT) & ramp-up Travel Tools & technology Total Break-up of transition cost 3 year deal 5 year deal 7 year deal Benchmark transition cost Percentage of Total Contract Value (TCV) Provider’s transition fee Buyer’s internal cost 1. Contracted furloughs A certain period of down-time is agreed in the contract. Contracted furloughs are of two types:  XX  XX Impact on service provider  XX Impact on buyer  XX Prevalence in ITO deals: XX 2. Unexpected furloughs No formal contractual clause on furloughs, but business downtime or budgetary constraints necessitate suspension of work Impact on service provider  XX Impact on buyer  XX Prevalence in ITO deals: XX Impact of furloughs on billing Billable days per FTE per year Transition fee Charged back to client Not recovered / XX  Not recovered / XX – XX – XX A B Base case – 100% transition fee charged back 50% transition fee is waived off 100% transition fee is waived off
  • 9. 9 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 PricePoint research calendar Topic Release date September-2012PricePoint Q1 2012 Update: Points to Consider in the Pricing of Outsourcing Services September-2012Webinar: ITO and BPO Pricing: What to Expect in 2012 November-2012PricePoint Q2 2012 Update: Points to Consider in the Pricing of Outsourcing Services Published Current January-2013PricePoint: Q3 2012 – Points to Consider in the Pricing of Outsourcing Services June-2013PricePoint: Q1 2013 April-2013PricePoint: Q4 2012 - Points to Consider in the Pricing of Outsourcing Services Q3-2013Webinar: Pricing trends Q3-2013PricePoint: Q2 2013 Q4-2013PricePoint: Q3 2013 Q1-2014Webinar: Pricing trends March-2013Webinar: 3 Pricing Questions Everyone Is Asking
  • 10. 10 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Appendix | Additional research recommendations Phone: +1-214-451-3110 Email: info@everestgrp.com Everest Group Two Galleria Tower 13455 Noel Road, Suite 2100 Dallas, TX 75240 For more information on this and other researches published by Everest Group, please contact us: Sarthak Brahma, Vice President: sarthak.brahma@everestgrp.com Rahul Gehani, Practice Director: rahul.gehani@everestgrp.com Anuj Sukhlecha, Senior Analyst: anuj.sukhlecha@everestgrp.com Ankit Goyal, Analyst ankit.goyal@everestgrp.com The following documents are recommended for additional insight into the topic covered in this research. The recommended documents either provide additional details on the topic or provide complementary content that may be of interest: 1. Benchmarking for Good (EGR-2011-9-R-0599); Though buyers of outsourcing services are increasingly adopting price benchmarking as a lever to optimize spend, we have observed that “quick-and-dirty” benchmarks often fail to provide the expected negotiating leverage. This viewpoint outlines some of the common challenges buyers need to be aware of in order to derive meaningful benchmarks 2. Outsourced Portfolio Rationalization (EGR-2011-9-V-0585); Large outsourcing arrangements are frequently plagued with complexities that can significantly undermine the outsourcing benefits. This viewpoint highlights a real-life client situation to describe how Everest Group’s proprietary “Outsourced Portfolio Rationalization” methodology helped unlock sourcing efficiencies
  • 11. 11 Copyright © 2013, Everest Global, Inc. EGR-2013-9-PD-0890 Everest Group Leading clients from insight to action Everest Group is an advisor to business leaders on the next generation of global services with a worldwide reputation for helping Global 1000 firms dramatically improve their performance by optimizing their back- and middle-office business services. With a fact-based approach driving outcomes, Everest Group counsels organizations with complex challenges related to the use and delivery of global services in their pursuits to balance short-term needs with long-term goals. Through its practical consulting, original research, and industry resource services, Everest Group helps clients maximize value from delivery strategies, talent and sourcing models, technologies, and management approaches. Established in 1991, Everest Group serves users of global services, providers of services, country organizations, and private equity firms in six continents across all industry categories. For more information, please visit www.everestgrp.com and research.everestgrp.com. Dallas (Corporate Headquarters) info@everestgrp.com +1-214-451-3000 New York info@everestgrp.com +1-646-805-4000 Toronto canada@everestgrp.com +1-416-865-2033 London unitedkingdom@everestgrp.com +44-207-129-1318 India / Middle East india@everestgrp.com +91-124-496-1000 Stay connected Blogs www.sherpasinblueshirts.com www.gainingaltitudeinthecloud.com Websites www.everestgrp.com research.everestgrp.com Twitter @EverestGroup @Everest_Cloud