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siMPlify The rouTe To beTTer TalenT




1
It began wIth two
    observatIons.


2
1   Recruiting has become complex
        beyond all common sense.




    2   The candidate experience of
        looking for a job sucks.


3
Those observaTions
    were followed
    by a noTion...

    There’s goT To be a way
    To recruiT beTTer.
4
ThaT noTion
    goT us Thinking...
    We thought about how much money and effort are poured into scattershot, unproven strategies that
    would never fly in other areas of the enterprise.

    About how the application process is often more of a barrier than an invitation.

    How hard it is to know the effectiveness of your recruiting spend until after the campaign is over.




5
and Then we
    ThoughT abouT...
    How the typical “apply or goodbye” scenario forces companies to
    pay again and again for every job they need to fill.

    How new web technologies make the online environment nearly impossible to
    navigate, even for advanced recruiters.

    About how virtually nobody likes job hunting, and many
    downright dread it.


    we thought about how all this conspires to keep good people
    from finding good companies to work for. and vice versa.
6
and ThaT
    broughT us To an
    iMPorTanT PrinciPal.

7
the sIMPLe answer
    Is UsUaLLY the best.
    By taking the twists, turns, tangents, tangles and
    dead ends out of the process we could do something
    revolutionary for recruiting...


    simplify the route to better talent.
    Fewer clicks. Better results.




8
recruiT beTTer
                                                       TM




    That is what Jobs2web is all about. With transformational technologies that
    straighten the path and break down the barriers, we’ve radically shortened the
    commute between your jobs and the people you want to hire. The result is that
    you Recruit BetterTM —better people, faster, for a fraction of the cost.

    Powered by our groundbreaking technology platform and driven by a team of
    industry gurus obsessed by the quest for better ways to recruit, Jobs2web
    makes recruiting more strategic, efficient, accountable—even more
    enjoyable.




9
Jobs2web is optimizing recruiting for many of the smartest organizations in the world.




10
Jobs2web helPs you
     recruiT beTTer
     in Three basic ways.
     find beTTer.   engage beTTer.   know beTTer.


11
find                                      engage                                  know




     You will find beTTer people, and they will find you—more quickly, efficiently, and surely than ever before.


     You will engage beTTer—capturing and cultivating rich, proprietary, hire-ready talent communities that are
     connected with your brand and primed to apply.


     You will know beTTer how your recruiting strategies are working—source by source and person by person—with
     talent-centric metrics radical in their scope, integration and intelligence.



12
What’s more, all this will require far less legwork from your staff, because Jobs2web automates many of the routine
     tasks that have become such recruiting time-wasters and productivity-vacuums.


     We automatically take every job, every day, directly from your career site and instantly market it to targeted online
     channels and your proprietary Talent community where candidates will find it.


     And then we deliver interested prospects directly to your ATS when they are ready to apply—putting them just one
     click away from your recruiters.




13
ThaT’s whaT siMPlifying The rouTe is all
     abouT. bringing beTTer TalenT To recruiTers,
     fasTer and wiTh less efforT.

     and what’s it about for recruiters?
     empowerment.

     and liberation to do what you do best:
     recruit.


14
find beTTer.

           Talent abounds in a mind-boggling array
           of channels in the online universe.

           Meanwhile in the recruitment world, companies try
           to access that talent with an equally unwieldy
           assortment of piecemeal and inefficient online solutions.


15
Jobs2web offers a better way—
     a transformative technology platform that finds talent from all
     those different channels and sends the right people your way—
     by the shortest, most direct path possible.

     This recruitment Marketing strategy unites elements such as...
     •	   Search Engine Optimization and Automated Marketing tools
     •	   Branded Job Profile Pages
     •	   Social Recruitment Marketing
     •	   Talent Community Building and Management
     •	   Automated Job Publishing and Email Marketing Solutions
     •	   Customizable RSS & XML Job Feeds
     •	   Source Tracking and Results Measurement
     •	   Recruiting Dashboard TM


16
MicrosofT corPoraTion

     “The Jobs2web platform helps us
     automate and measure all aspects
     of our talent community and
     social recruiting strategy. It has
     definitely brought the efficiency,
     innovation, and insights that we
     needed to drive the results we’re
     looking for, and even helped us to
     re-humanize the recruiting function
     here at Microsoft.”

     Marvin Smith
     Director Of Talent Communities,


17
engage beTTer.

             at Jobs2web we firmly believe that the best route
             between job and talent is a two-way street.

             For that reason, we make it a painless—even pleasant—experience for
             people with even a casual interest to engage with your company.
             Jobs2web helps you capture and develop those relationships into a
             thriving, vibrant proprietary Talent Community—a centralized,
             candidate-centric, automated recruitment pool that grows over time to
             become a sustained competitive advantage.



18
More talent, from more channels
     Passive candidates can subscribe to your talent community on your career site, through your social channels, or
     even from their mobile phones. Your recruiting teams can also subscribe candidates to your community. And you can
     have your own employees join, helping increase referrals, build internal mobility and boost retention.

     optimize current systems
     Rather than re-design your career site…again, Jobs2web can make your career site come alive, giving you a better
     candidate experience and recruiting results. What’s more, portable recruiting widgets allow you to power your entire
     social strategy, so that all candidates flow directly back to your career site on the fastest, most direct path.

     stop tossing talent (and wasting money)
     An ATS tracks only people who have applied for a job—and just for that one job. But your Jobs2web talent
     community captures all interested parties into a dynamic system that automatically matches and markets future
     opportunities to them—until they find the right job, at the right time.



19
with a thriving talent community,
     you won’t have to go looking far and wide for candidates. And you won’t have
     to spend big bucks hiring agencies, or advertising to fill your jobs. Because the
     talent you’re looking for will be one click away from you, in your own community.
     That’s what we call—

     siMPlify The rouTe To beTTer TalenT.




20
life TiMe universiTy

     “Jobs2web helped us deliver a
     better candidate experience that
     has been instrumental in building a
     diverse talent community, enabling
     us to reduce our time to fill open
     positions by up to 50 percent.”

     Jess Elmquist
     Vice President



21
know beTTer.

            it seems like recruiting is still a guessing game.

            And that’s just wrong. The stakes for your business are simply too high
            for that to fly. Nobody can afford to make recruiting strategy decisions
            anymore based on anything less than complete, crystal-clear knowledge of
            what’s working and what’s not.

            Determined to end all the guesswork once and for all, Jobs2web devised a
            game-changing tool: our award-winning recruiting dashboard .  TM




22
sM




                                                                           you’re at the wheel.

                                                                           With real-time access to talent-centric metrics
                                                                           and recruiting analytics that give you end-to-end views into
                                                                           your talent supply chain, talent community demographics,
     Visitors: MTD-10,345    YTD: 63,209                                   source-specific ROI and other critical data, our Recruiting
                                                Career Site 30.8% (3241)   DashboardTM puts the knowledge you need to recruit better, and
     Aggregators 24.67% (2,028)
                                                                           drive down your cost per hire at your fingertips.


      Job Boards 25.49% (2,108)

             Email Subscription                 Pay-per-click
             18.93% (1,608)                     28.33% (2,392)




23
Post, pay and pray is passé.

     no more getting reports after you’ve already spent
     your money—and still wondering whether it worked.

     Jobs2web lets you see your results from the time the first
     dollar is spent. So you can make adjustments on the fly, and
     continually improve every campaign. Bottom line: you are in
     total control of your spend and strategy.




24
recruitment dashboard
                                                                   TM




     uniQue dashboard rePorTs

     •	   Visitor by Visitor Reporting
          (Source + Keywords)
     •	   Visitors Map
     •	   Visitors by Day & Time
     •	   Members Overview
     •	   Members Map




          FPO
     •	   Members Groups
     •	   Facebook Referrals
     •	   Applicants Overview
     •	   Applicants by Job
     •	   Applicants by Job Overview
     •	   Jobs Overview
     •	   Categories Overview
     •	   Keyword Rankings (and History)
     •	   Conversion Funnel
          (by Source of Talent)


25
hcr Manorcare

     “Jobs2web has helped HCR ManorCare
     identify, develop and track new recruitment
     channels to drive increased candidate
     traffic directly to HCR ManorCare at a
     significantly lower overall cost. Having a
     clear line of sight into the performance of
     various sources is the key.

     At HCR ManorCare we measure everything
     with very detailed analytics. Using
     Jobs2web we are able to apply the same
     rigorous standards and measurement to
     recruitment.”

     Annette Foght
     Director of National Recruiting


26
save TiMe,                        automated support, liberated recruiters
     MaXiMize efforT
                                       recruiters at companies working with Jobs2web will tell you it has
     Post jobs into dozens of job      changed their lives.
     board and aggregation sites,
     Facebook walls, Twitter feeds
     and targeted LinkedIn groups.     By automating those countless mundane tasks that distract from their core
     Automatically.                    activities, Jobs2web frees recruiters to focus on delivering value to the
                                       business at their highest and best level.
     Match and market jobs to all
     your networks. Instantly.
                                       our technology also puts to rest one of the biggest headaches in recruiting—
     Entice candidates with rich job   the lack of coordination between initiatives. By consolidating all that activity
     profile pages. Effortlessly.      with an integrated strategy, Jobs2web can save your recruiters a staggering
                                       amount of wasted time and effort.




27
re-huManizing The Process
     We talk a lot about the benefits of technology with Jobs2web.

     But the truth is, it takes more than technology to change recruiting the way it really needs to be changed.

     It takes long experience with the recruiting industry, and a strategic eye on its future. It takes real understanding
     of the dynamics of job searching and hiring. Most of all it takes a passion for improving the process and
     creating strategies for success.

     ulTiMaTely, iT’s all abouT PeoPle.



28
we JusT Joined
                                                                                           search
                                                                                           engines




     your TeaM
     And that is why we put our Client Strategy Group at your service to      career                  Mobile
     create perfectly calibrated solutions that align with your strategy,      site

     processes, and goals.

     Right from the start, your own Client Strategy Director will work
     with you, day in and day out, to help you navigate the interactive     TalenT coMMuniTy         facebook
     recruiting environment, and get where you want to be.

     We’re eager to talk to you, work with you, build a solution for you,
     and put you on the direct path to recruiting better.



29
contact info:

                  info@jobs2web.com
                  www.jobs2web.com
                         877.314.2340

     ©2010 Jobs2web - All rights reserved.

30

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Jobs2web - Simplify The Route To Better Talent

  • 1. siMPlify The rouTe To beTTer TalenT 1
  • 2. It began wIth two observatIons. 2
  • 3. 1 Recruiting has become complex beyond all common sense. 2 The candidate experience of looking for a job sucks. 3
  • 4. Those observaTions were followed by a noTion... There’s goT To be a way To recruiT beTTer. 4
  • 5. ThaT noTion goT us Thinking... We thought about how much money and effort are poured into scattershot, unproven strategies that would never fly in other areas of the enterprise. About how the application process is often more of a barrier than an invitation. How hard it is to know the effectiveness of your recruiting spend until after the campaign is over. 5
  • 6. and Then we ThoughT abouT... How the typical “apply or goodbye” scenario forces companies to pay again and again for every job they need to fill. How new web technologies make the online environment nearly impossible to navigate, even for advanced recruiters. About how virtually nobody likes job hunting, and many downright dread it. we thought about how all this conspires to keep good people from finding good companies to work for. and vice versa. 6
  • 7. and ThaT broughT us To an iMPorTanT PrinciPal. 7
  • 8. the sIMPLe answer Is UsUaLLY the best. By taking the twists, turns, tangents, tangles and dead ends out of the process we could do something revolutionary for recruiting... simplify the route to better talent. Fewer clicks. Better results. 8
  • 9. recruiT beTTer TM That is what Jobs2web is all about. With transformational technologies that straighten the path and break down the barriers, we’ve radically shortened the commute between your jobs and the people you want to hire. The result is that you Recruit BetterTM —better people, faster, for a fraction of the cost. Powered by our groundbreaking technology platform and driven by a team of industry gurus obsessed by the quest for better ways to recruit, Jobs2web makes recruiting more strategic, efficient, accountable—even more enjoyable. 9
  • 10. Jobs2web is optimizing recruiting for many of the smartest organizations in the world. 10
  • 11. Jobs2web helPs you recruiT beTTer in Three basic ways. find beTTer. engage beTTer. know beTTer. 11
  • 12. find engage know You will find beTTer people, and they will find you—more quickly, efficiently, and surely than ever before. You will engage beTTer—capturing and cultivating rich, proprietary, hire-ready talent communities that are connected with your brand and primed to apply. You will know beTTer how your recruiting strategies are working—source by source and person by person—with talent-centric metrics radical in their scope, integration and intelligence. 12
  • 13. What’s more, all this will require far less legwork from your staff, because Jobs2web automates many of the routine tasks that have become such recruiting time-wasters and productivity-vacuums. We automatically take every job, every day, directly from your career site and instantly market it to targeted online channels and your proprietary Talent community where candidates will find it. And then we deliver interested prospects directly to your ATS when they are ready to apply—putting them just one click away from your recruiters. 13
  • 14. ThaT’s whaT siMPlifying The rouTe is all abouT. bringing beTTer TalenT To recruiTers, fasTer and wiTh less efforT. and what’s it about for recruiters? empowerment. and liberation to do what you do best: recruit. 14
  • 15. find beTTer. Talent abounds in a mind-boggling array of channels in the online universe. Meanwhile in the recruitment world, companies try to access that talent with an equally unwieldy assortment of piecemeal and inefficient online solutions. 15
  • 16. Jobs2web offers a better way— a transformative technology platform that finds talent from all those different channels and sends the right people your way— by the shortest, most direct path possible. This recruitment Marketing strategy unites elements such as... • Search Engine Optimization and Automated Marketing tools • Branded Job Profile Pages • Social Recruitment Marketing • Talent Community Building and Management • Automated Job Publishing and Email Marketing Solutions • Customizable RSS & XML Job Feeds • Source Tracking and Results Measurement • Recruiting Dashboard TM 16
  • 17. MicrosofT corPoraTion “The Jobs2web platform helps us automate and measure all aspects of our talent community and social recruiting strategy. It has definitely brought the efficiency, innovation, and insights that we needed to drive the results we’re looking for, and even helped us to re-humanize the recruiting function here at Microsoft.” Marvin Smith Director Of Talent Communities, 17
  • 18. engage beTTer. at Jobs2web we firmly believe that the best route between job and talent is a two-way street. For that reason, we make it a painless—even pleasant—experience for people with even a casual interest to engage with your company. Jobs2web helps you capture and develop those relationships into a thriving, vibrant proprietary Talent Community—a centralized, candidate-centric, automated recruitment pool that grows over time to become a sustained competitive advantage. 18
  • 19. More talent, from more channels Passive candidates can subscribe to your talent community on your career site, through your social channels, or even from their mobile phones. Your recruiting teams can also subscribe candidates to your community. And you can have your own employees join, helping increase referrals, build internal mobility and boost retention. optimize current systems Rather than re-design your career site…again, Jobs2web can make your career site come alive, giving you a better candidate experience and recruiting results. What’s more, portable recruiting widgets allow you to power your entire social strategy, so that all candidates flow directly back to your career site on the fastest, most direct path. stop tossing talent (and wasting money) An ATS tracks only people who have applied for a job—and just for that one job. But your Jobs2web talent community captures all interested parties into a dynamic system that automatically matches and markets future opportunities to them—until they find the right job, at the right time. 19
  • 20. with a thriving talent community, you won’t have to go looking far and wide for candidates. And you won’t have to spend big bucks hiring agencies, or advertising to fill your jobs. Because the talent you’re looking for will be one click away from you, in your own community. That’s what we call— siMPlify The rouTe To beTTer TalenT. 20
  • 21. life TiMe universiTy “Jobs2web helped us deliver a better candidate experience that has been instrumental in building a diverse talent community, enabling us to reduce our time to fill open positions by up to 50 percent.” Jess Elmquist Vice President 21
  • 22. know beTTer. it seems like recruiting is still a guessing game. And that’s just wrong. The stakes for your business are simply too high for that to fly. Nobody can afford to make recruiting strategy decisions anymore based on anything less than complete, crystal-clear knowledge of what’s working and what’s not. Determined to end all the guesswork once and for all, Jobs2web devised a game-changing tool: our award-winning recruiting dashboard . TM 22
  • 23. sM you’re at the wheel. With real-time access to talent-centric metrics and recruiting analytics that give you end-to-end views into your talent supply chain, talent community demographics, Visitors: MTD-10,345 YTD: 63,209 source-specific ROI and other critical data, our Recruiting Career Site 30.8% (3241) DashboardTM puts the knowledge you need to recruit better, and Aggregators 24.67% (2,028) drive down your cost per hire at your fingertips. Job Boards 25.49% (2,108) Email Subscription Pay-per-click 18.93% (1,608) 28.33% (2,392) 23
  • 24. Post, pay and pray is passé. no more getting reports after you’ve already spent your money—and still wondering whether it worked. Jobs2web lets you see your results from the time the first dollar is spent. So you can make adjustments on the fly, and continually improve every campaign. Bottom line: you are in total control of your spend and strategy. 24
  • 25. recruitment dashboard TM uniQue dashboard rePorTs • Visitor by Visitor Reporting (Source + Keywords) • Visitors Map • Visitors by Day & Time • Members Overview • Members Map FPO • Members Groups • Facebook Referrals • Applicants Overview • Applicants by Job • Applicants by Job Overview • Jobs Overview • Categories Overview • Keyword Rankings (and History) • Conversion Funnel (by Source of Talent) 25
  • 26. hcr Manorcare “Jobs2web has helped HCR ManorCare identify, develop and track new recruitment channels to drive increased candidate traffic directly to HCR ManorCare at a significantly lower overall cost. Having a clear line of sight into the performance of various sources is the key. At HCR ManorCare we measure everything with very detailed analytics. Using Jobs2web we are able to apply the same rigorous standards and measurement to recruitment.” Annette Foght Director of National Recruiting 26
  • 27. save TiMe, automated support, liberated recruiters MaXiMize efforT recruiters at companies working with Jobs2web will tell you it has Post jobs into dozens of job changed their lives. board and aggregation sites, Facebook walls, Twitter feeds and targeted LinkedIn groups. By automating those countless mundane tasks that distract from their core Automatically. activities, Jobs2web frees recruiters to focus on delivering value to the business at their highest and best level. Match and market jobs to all your networks. Instantly. our technology also puts to rest one of the biggest headaches in recruiting— Entice candidates with rich job the lack of coordination between initiatives. By consolidating all that activity profile pages. Effortlessly. with an integrated strategy, Jobs2web can save your recruiters a staggering amount of wasted time and effort. 27
  • 28. re-huManizing The Process We talk a lot about the benefits of technology with Jobs2web. But the truth is, it takes more than technology to change recruiting the way it really needs to be changed. It takes long experience with the recruiting industry, and a strategic eye on its future. It takes real understanding of the dynamics of job searching and hiring. Most of all it takes a passion for improving the process and creating strategies for success. ulTiMaTely, iT’s all abouT PeoPle. 28
  • 29. we JusT Joined search engines your TeaM And that is why we put our Client Strategy Group at your service to career Mobile create perfectly calibrated solutions that align with your strategy, site processes, and goals. Right from the start, your own Client Strategy Director will work with you, day in and day out, to help you navigate the interactive TalenT coMMuniTy facebook recruiting environment, and get where you want to be. We’re eager to talk to you, work with you, build a solution for you, and put you on the direct path to recruiting better. 29
  • 30. contact info: info@jobs2web.com www.jobs2web.com 877.314.2340 ©2010 Jobs2web - All rights reserved. 30