AR & VR session at Transforming Future powered by #DigitalErra. BSE, Mumbai

1. Parth Choksi
parth@merakivr.com
Virtual Reality

2. OBJECTIVE & CONTENT
1.What is Virtual Reality?
2.Applications of VR
3.What can VR do for you?
4.A few Case Studies
5.How does VR work?
6.Beyond VR – AR & MR

3. Imaginegoing to places
and doingthings youcan
only dream of
Whenever and Wherever
you want

4. INTRODUCING VIRTUAL REALITY

5. VR has beenproventomake earth-shatteringadvancements inevery industry,by
makingcontentandexperiencesmoreengaging
VR is a new medium of storytelling that teleports the viewer to a new
environment,makingexperiencesmoreimmersiveandinteractive
VR ensures undistracted attention of the viewer, thereby proving to be aperfect
toolforsales, marketingandtraining
WHAT IS VR?

6. •
• Educationandtraining–Onthelocationtrainingwithreducedrisk
• Realestate –Showcaseyourpropertyinthemostinnovativeway
• Productandbrandstories–Advertiseyourproduct
•
Entertainment– ExperienceEdSheeranconcertinVR
APPLICATIONS
Socialimpact–Empathymachine
Gaming –MostadaptiveindustrytoVR
Brand & Product
Experiences
Education
Engineering
Architectural &
Interiors
Training
Automobile
Real Estate
Entertainment &
Sports
Healthcare &
Pharmaceutical

7. WHAT CAN VR DO FOR YOU
Training
Sales
Take yourclientsand customerstoyour remote
facilitiesVirtually.Excite them onyour veryfirst
engagementby usingthisinnovativetechnology
Marketing
Engage your customers with their 100% attention to
showcase your product and tell brand stories in VR,
creating a muchgreater impact
Trainyour employees,students,factoryworkers
etc, by takingthemvirtuallyto-the-location,
ensuringtheir personalsafety
Animated VR
Interactive VR
Live Streaming in VR
Live Action VR

8. CASE STUDIES - TRAINING
KFC – TheHard Way
UPS – TruckDriver Safety Training
Walmart
Safety Training– Lockout Tagout

9. CASE STUDIES - MARKETING
Volvo XC90 –
Virtual test drive
Marriott Hotels
India Literacy Project - Keonjhar Abu Dhabi Tourism

10. CASE STUDIES - SALES
Royal Caribbean International Global Consulting Firm
Lodha Group -
a Virtual Reality Tour of Palava
Audi VR

11. BUT HOW DOES IT WORK?
MobileVR Desktop VR

12. BEYOND VR – AR & MR

14. THANK YOU