Ericsson Labs m2m service enablement presentation at Mobile Monday London m2m event May 16 2011. https://labs.ericsson.com/developer-community/blog/mobile-monday-london-m2m-event-summarized

1. Open platforms
Enabling the
Connected Things
Vision
Tor björn minde
@ericssonlabs
16 may 2011

2. This is Ericsson
We provide:
› Communication networks 134 YEARS OF INNOVATION
› Services to network operators
› Enablers to multimedia service
providers
Our joint ventures provide:
› Sony Ericsson; phones,
accessories, content and applications
› ST-Ericsson; semiconductors and
wireless platforms
THE PRIME DRIVER IN AN ALL-COMMUNICATING WORLD
© Ericsson AB 2010

3. inflection points –
10X the Opportunity
THINGS 50 B
Digital Society
Sustainable World
Personal
Mobile
Inflection
points PEOPLE 5.0 B
Global
Connectivity
PLACES ~0.5 B
1875 1900 1925 1950 1975 2000 2025
Source: Ericsson
Page 3

4. Drivers for networked everything
People Lifestyle
Health
Convenience
Safety
Businesses Societies
Productivity Sustainability
Cost efficiency Safety
Regulations Security
Assets Social cost
Technology
Broadband ubiquity Cost of connected device
Everything that benefits from a network
connection will have one
Page 4

5. The tags Opportunity
TAGS 5T
Augmented
Everyday Life
Digital Society
Sustainable World
THINGS 50 B
Personal
Mobile
Inflection
points
Global PEOPLE 5.0 B
Connectivity
PLACES ~0.5 B
1875 1900 1925 1950 1975 2000 2025
Source: Ericsson
Page 5

6. Trillions of tags
Paper, electronic and geo tags everywhere
NFC
Assets
Smart places
Page 6

7. How do people think of
networked things?
Page 7

8. Social web of things
Most end-users have a Weak
understanding of Wireless
Networks
Most end-users have a Good
understanding of Social Networks
a Social Web of Things makes
users naturally aware of the power
of “networkedness”
Page 8

9. A concept demo of SWOT
In CAPITALS
Slide subtitle
Page 9

10. 50bn Challenges
data and context analysis
› m2m devices will produce a huge amount of Data
› Data aggregation, filtering and analysis needed to extract
Context and Knowledge
Page 10

11. 50bn Challenges
Engagements in Verticals
CE and Automotive Retail Gaming Education
Home Transport Banking
•Connected home •Safe traffic/ • Product information • Networked games • Teaching
•Connected CE Cooperative Cars • Shopping experience • Interactive games • Learning
•Social Web of Things •Connected Car • Location based mobile ads • Context based • Museum and Arts
•User interaction •ITS info brokering • Consumer loyalty building
•Ticketing • NFC enabled payments
Smart Grid Health Smart Cities Manufacturing Agriculture
•ICT for Smart Grid •Remote monitoring •Comm infrastructure • Mining • Fish farms
•EHV charging •Assisted living •Utility oriented applications • Process industry • Greenhouse monitor/control
•Demand/Response •Behavioral change •Health oriented applications • Component industry • Tea plantations
•Micro generation •Integrated solutions •Transport oriented • Forestry
•Storage •Treatment compliance applications
•User interaction
Page 11

12. Connected Things
- an Enablement approach
(Apps)
› Innovation in verticals
and applications Industry Specific Services & Enablement
› Horizontal approach M2M Service Enablement
for service
enablement and M2M Connectivity
connectivity
Mobile Networks
Devices
© Ericsson AB 2010

13. Ericsson labs
Experimental
› Early technology trials
Open Innovation
› APIs for new technologies
Creativity
› new innovations by developers
50 bn connected devices labs.ericsson.com
› M2m service enablers
© Ericsson AB 2010

14. ericsson labs APIs
Maps & positioning Communication User & network
Web Maps SMS Send & Information
Receive Mobile
Identification
Mobile Location Group Voice Mixer Mobile Network
look-up
Network probe
Mobile Maps Mobile Push
3D Landscape asyncvoice NFC & Sensors
Tag Tool
Web Technologies Media & graphics Sensor Networking
Application Platform
Web Face Detector
Connectivity Mobile Sensor
actuator link
EventSource Streaming Media
Security
Mobile Web Security
Web background Converting Media Bootstrap
CAPTCHA
Web Device
connectivity Text-to-speech
Oauth2 framework
Distributed
shared memory
Machine Learning
Cluster Identity Management
Constructor Framework
© Ericsson AB 2010

15. summary
THINGS 50 B
› The 50B Connected Things Vision is Inflection
points
PEOPLE B
5.0
challenging 1875 1900 1925 1950 1975 2000
PLACES
~0.5 B
2025
Source: Ericsson
› The amount of Data is a great
opportunity to Explore, Mine and Use.
› Horizontalization and innovation in Vertical Vertical Vertical Vertical
Service enablement
verticals need to be addressed Networks
Smart
CCE PAN/BANVehicles Buildings Assets places
Objects Proximity
› Ericsson Labs supports Developers
and enables Connected Things
© Ericsson AB 2010

16. Follow me on Twitter: @Ericssonlabs