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Businesses are increasingly wanting to become data-driven, improving productivity or reducing waste through exploring existing data the business is collecting. Machine learning and Artificial Intelligence are promising a “Golden Age” for the data-driven business.
I aim to show:
How data analytics can discover inefficiencies in past practices and how this data can be used to streamline business processes.
That machine learning can predict the needs of new customers, and how this can lead to both improved customer retention and spending.
Adam Fletcher – Data Analyst,Equal Experts