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WEBINAR:
WELCOME
THREE LEVELS OF
BUSINESS MODELS
SPECIAL GUEST: RITA MCGRATH
WELCOME
HOSTED BY
CHRIS RANGEN
SPECIAL GUEST
RITA MCGRATH
THREE LEVELS OF
BUSINESS MODELS
FROM ONE TO MANY
Why companies should think in terms of
business model portfolios
How companies can develop business model
portfolios
Tools to develop large-scale innovation &
transformation
Key leadership advice on the journey
Free Strategy Tools
www.strategytools.io
Lots of stuff you can download
JOIN THE
CONVERSATION
• Chat with us
• Raise your hand with a Question
• Ask Questions using Q&A
Christian@engage-innovate.com
0047 92415949
Skype: Christianrangen
Skype for Business: Christian@engage-innovate.com
Contact information
Christian Rangen
Strategy & Transformation Advisor
Business School Faculty
Designer, Strategy Tools
Rita@valize.com
ritamcgrath.com
www.valize.com
www.thinkers50.com/biographies/rita-mcgrath/
Contact information
Professor Rita McGrath
Global strategy &
innovation expert
Professor, Columbia
Founder, Valize
A big shout-out & thanks to the
work by @strategyzer, @alansmith
@alexosterwalder
Why companies should think in terms of
business model portfolios
How companies can develop business model
portfolios
Tools to develop large-scale innovation &
transformation
Key leadership advice on the journey
TWO LENSES ON STRATEGY
2011
«Our
Business
Model»
DEVELOP & TEST A PORTFOLIO OF BUSINESS MODELS
ONE CORE BUSINESS MODEL
…TO MANY
A BUSINESS MODEL DILLEMMA
Consulting-model,
Hourly billing
«$129/hour» 98%
Consulting-model,
Hourly billing
«$129/hour»
SENIOR SPECIALIST
Hourly billing
«$149/hour»
97%
3%
Consulting-model,
Hourly billing
«$129/hour»
SENIOR SPECIALIST
Hourly billing
«$149/hour»
57%
3%Lots and lots of new
people…
$130/hour
40%
«Moonshot
questions»
…really, really
annoying
questions….
..what would
it take to….
BUSINESS
MODEL
PORTFOLIO
WHY….BUSINESS MODEL PORTFOLIOS
WHY….BUSINESS MODEL PORTFOLIOS
Portfolio strategy in the face of uncertainty
Portfolio strategy to develop new profit engines
Portfolio strategy to derisk exploration of new ventures
Portfolio strategy to develop new, structural value drivers
Steve
Blank
Rita@valize.com
ritamcgrath.com
www.valize.com
www.thinkers50.com/biographies/rita-mcgrath/
Contact information
Professor Rita McGrath
Global strategy & innovation expert
Professor, Columbia
Founder, Valize
CONCLUDING NOTES
Companies – any size –
need to pursue business
model portfolio
thinking
This is a deep
leadership skill,
requiring external
orientation, curiosity,
agility, new strategy
tools and the courage
to invest and
experiment.
Building business
model portfolios
requires new strategy
tools
…… %
…… %
…… %
SIGN UP FOR OUR NEXT WEBINAR
WHAT WE DO
WHATWEDO
Strategy & innovation consulting company
WWW.ENGAGE-INNOVATE.COM
Christian@engage-
innovate.com
0047 92415949

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