This document discusses ideas for laying out a movie poster. It suggests placing the main image in the center to draw the audience in and create mystery. The tagline should be in a smaller font below the film title to also create mystery. The film title should be in a bold font at the bottom to stand out but allow the main focus on the image. Including "from the makers of" can draw in existing audiences. The layout aims to first catch the audience's attention with the title and tagline in the center, then intrigue them with the main image.

1. POSTER LAYOUT
IDEAS
Emma Collins, COWA

2. From the makers of…
Main image
Tag line
Film title
The main image is
the central focus on
the poster, will
create a mystery for
the audience,
drawing them in
leaving them
wanting to know
more.
The tag line will
be in a smaller
font to the title.
Will create
mystery and draw
the audience in.
The film title will be in
a bold font, which
stands out to the
audience. The bottom
location allows the
main focus to be on
the image. Will use
effective typography.
‘from the makers
of..’ helps draw in
existing
audiences.

3. From the makers of…
Film title
Tag line
Main image
The tag line will
be in a smaller
font to the title.
Will create
mystery and draw
the audience in.
The film title and
tag line will stand
out to the audience
first due to the
central location.
Title will use bold
typography to
stand out.
The main image is
not the first piece of
information the
audience see, will be
effective and will
stand out.
‘from the makers
of..’ helps draw in
existing
audiences.

4. The makers of ….
Film title
Tag line
Main image
‘from the makers
of..’ helps draw in
existing
audiences.
The tag line will
stand out to
audiences due to
the central
location. Will
create mystery
and draw the
audience in.
The main image is
the central focus on
the poster, will
create a mystery for
the audience,
drawing them in
leaving them
wanting to know
more.
The film title will be in
a bold font, which
stands out to the
audience. The bottom
location allows the
main focus to be on
the image. Will use
effective typography.