Presentation by Tonia Shodunke

2. TECHBIZ NATION
CORE VALUES
▪ CONNECT to conquer
▪ COLLABORATE for growth
▪ BUILD to last
HOW
▪ Big thinking I Openness I Fun I Communication
I Respect.
THE PLATFORM
It is an enclosed Telegram
Community.
▪ www.ekoicentre.com/techbiznation
▪ Click on ‘Become a member’
▪ Complete the form
▪ MEMBERSHIP IS OPEN.
A community designed to
support and fuel the growth of
startups & techpreneurs
The platform is an engagement
platform where developmental
updates will be shared and discussed
for the purpose of communal growth.
THE PURPOSE
WHAT IT IS
MEMBERSHIP JOURNEY

7. START UP
Consider the following
•Do you have enough customers to be viable?
•Do you have enough resources to deliver your
products on time?
•Can your services compete with your
competitors’?
•Are you profitable?

8. BREAKING OUT
The key to success in this stage is to:
1. Take risks,
2. Explore new ideas,
3. Innovate
4. Formalize processes that have
proven to work.

9. THE BUTTERFLY
PRINCIPLE OF
BUSINESS
GROWTH

10. 1. THE EGG STAGE
Ideation and conception

11. 2. THE CATERPILLAR STAGE
High consumption stage
•Feast on the business
•Stay hungry and eat what you can.
•Acknowledge that growth means
change, and plan for staggered growth.
•Prepare yourself for the wrap period,
where the finish line is in sight but you’re
not quite there yet.

12. CORE FEATURES
1. Establish a value proposition.
2. Identify your ideal customer.
3. Define your key indicators.
4. Focus on your strengths

14. 3. THE CHRYSALIS STAGE
•Look at your business and see what you can
eject, and what can grow with you.
•Make sure you save enough from the early
activity to see you through quiet times.
•Make the changes slowly and with
purpose to take you to the defining moment
of your business – the identity.

15. The connection
between
Downturn & Growth.

16. 4. THE BUTTERFLY STAGE
•Emerge from the the cloud of preparation
into the sunlight of opportunity.
•Think of partnerships to mate to your
goals and business.
•Think of how you can continue the cycle,
with the people you need to make this
happen.

17. CORE GROWTH
STATEGIC PLANS
FOR ANY BUSINESS (

18. 1. MARKETING
STRATEGIES
- Market Penetration
Strategy
- Market Expansion or
Development
- Product Expansion
Strategy
- Growth Through
Diversification

19. 2. Customer attraction
strategy
3. Using tech
4. Branding.

22. https://bit.ly/unleashyourbutterfly
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