Slides used by Yves Boudreau in his Nov 2018 EdgeNext talk on Edge Computing and Edge Gravity. The video is at https://youtu.be/Vxm9mpltXv8

1. A global strategic partnership & edge cloud
platform unlocking the value of the edge
Ericsson Unified Delivery Network (UDN)
Yves Boudreau Unified Delivery Network 2018-10-15

2. 2018-06-20 | Ericsson Confidential | Page 2
Summary/Agenda
—Brief update on UDN progress globally
—Summary of Ecosystem Strategy work last 12 months
—Companies and how we select edge ecosystem partners
—What we’ve learned so far
—What we think is next & your feedback

3. 2018-06-20 | Ericsson Confidential | Page 3
CDNSummitKeynote–NewYorkCity,May2018

4. “We believe the next wave of the
internet will not scale without active
participation of service providers.”

5. 2018-06-20 | Ericsson Confidential | Page 5
WhatistheUnifiedDeliveryNetwork(UDN)
The Unified Delivery Network is our live
edge cloud platform, built in partnership
with broadband service providers to deliver
the next generation of edge web-scale
applications from targeted industry verticals
80+ Service Providers +
22 Core Locations

6. 2018-06-20 | Ericsson Confidential | Page 6
UDNGlobalReach-Overview
80+
76
22
Service Providers
Content Providers
UDN Core
S E R V I C E P R O V I D E R S

7. UDNCoreInfrastructure
Current Infrastructure
Upcoming Infrastructure Storage Node Command & Control Node
LOSANGELES
DALLAS
ATLANTA MIAMI
ASHBURN
NEW YORK
MADRID
MUMBAI
SAN JOSE
HONGKONG
SINGAPORE
FRANKFURT
SAO PAULO
SYDNEY
SEATTLE
DENVER
CHICAGO TORONTO
PARIS
LONDON
TOKYO
AMSTERDAM
STOCKHOLM

8. 2018-06-20 | Ericsson Confidential | Page 8
Whatarewebuilding
— An edge cloud ecosystem of shared value built in
collaboration with broadband service providers (e.g.
Rogers, Singtel, Vodafone)
— A modern edge cloud platform that powers the UDN
network and enables strategic ecosystem partners to
deliver their applications @ web-scale from the edge
— A platform that enables new business opportunities where
performance and reach is key, (a few examples)
— Gaming Acceleration
— TV, Media & Entertainment workloads + AR/VR,
— Smart Cities & Automotive
— IoT / Industrial IoT
— Real Time Machine Learning & AI
— Not forgetting 5G & Network Slicing

9. 2018-06-20 | Ericsson Confidential | Page 9
HighLevelVision–GuidingLights
WhatarewetryingtodohereaswebuildtheEdgeCloudPlatform
—Build the next segment of the public cloud business @ the
edge: in partnership with operators, we are creating a new
segment in the market for edge cloud (aka edge compute)
—Focus on building the edge cloud platform itself as opposed
to the applications and are using modern technologies to
scale, deploy and manage these applications
—We will use partnerships to create the differentiation & scale
in the SaaS side of the business
WE ARE NOT TRYING TO REPLACE PUBLIC CLOUDS

10. 2018-06-20 | Ericsson Confidential | Page 10
Thefirst&simplestusecasewasCDN
A Content Delivery Network (CDN) actually used by the Service Providers
UDN
Content
Provider
Ecosystem
Drive
Scale
CP
CP
CP
CP
Service
Provider
Edge
SP
SP
SP
SP
SP
SP
Balance
Revenue

11. 2018-06-20 | Ericsson Confidential | Page 11
SharedCDN–thebestofbothworlds
For service providers with content properties
better control over the quality of delivery with private CDN like capabilities, but
without the licensing and operations costs.
Ability to monetize & have visibility into UDN OTT content flooding the network
For content or application providers
large capacity delivery footprint located within service provider networks compared
to global cdns who are limited by the capacity of their transit or peering links into
the service providers
For consumers
best quality of experience

12. 2018-06-20 | Ericsson Confidential | Page 12
Howourapproachisdifferent
Strategic partnerships and revenue
share business model with service
providers and edge technology
companies.
Edge Cloud sites with instantiated
nodes, providing increased levels of
application performance depending
node placement at the edge
The result for video delivery :-
— High video quality
— Fast video start
— Very low stall rate (QOE)
— Now onboarding for future
workloads
— Incubating the next wave of
edge applications
Core Node
Global MPLS Network
Core Node
Edge Cloud Hierarchy
The Internet
Service
Provider Z
100 to >150ms
Core Node
Service Provider X, Y

13. 2018-06-20 | Ericsson Confidential | Page 13
Platformmomentumwithdemonstratedexecution
Ericsson UDN
› Evolution to Edge Compute
› “True Live” Immersive Experience
› Enhanced User Experience
› Live UDN SP Edge in operations
› Phase 2 Edge Expansion underway
› Partnership expansion for DoCoMo’s own
content
UDN Enabling
Collaboration
Multi-sided Business Opportunities

14. 2018-06-20 | Ericsson Confidential | Page 14
Whatwe’vebeenlookingfor?“RealEdgeComputing”
Applications,companiesandtechnologiesthathaveaneedtoday
1. Applications that:
— currently run in public cloud today – modern runtimes and
companies that pay a public cloud bill
—currently have low latency requirements (Round Trip Times)
—or performance/scaling bandwidth challenges (Bandwidth)
2. Companies for which the UDN network and Service Providers are
critical partners to their success – where UDN is a fast track to scale
3. Technologies that are enabled by UDN and the Global Service
Provider Edge Cloud
WE’RE FOCUSED ON #realedgecomputing

15. 2018-06-20 | Ericsson Confidential | Page 15
We’vespokentoalot ofcompaniesandapplicationproviders

16. WIRELESS NETWORKS ARE
GROWING FAST BUT VOLUMES
OF TRAFFIC REALLY ARE
FOUND IN WIRELINE
“Overall, 7% of our traffic is on our wireless
network while 93% if on our wireline network”
- North American UDN Partner

17. APPLICATION PROVIDERS ARE
NOT EQUIPPED TO HANDLE
100’s RELATIONSHIPS WITH
OPERATORS
“We don’t have the people, time or energy to work with
hundreds of network operators – we wouldn’t even
know who to call. That where UDN is valuable to us and
we want to work with Operators”
- North American UDN Ecosystem Partner

18. APPLICATION PROVIDERS ARE
NOT WILLING OR ABLE TO RE-
PLATFORM THEIR SOFTWARE
FOR EACH OPERATOR EDGE.
“We go to public clouds and IaaS providers because we
write and deploy software once on a common
infrastructure and cloud technology stack. We cannot
afford to re-platform for dozens of different
environments. It just doesn’t make sense.”
- North American UDN Ecosystem Partner

19. CONTENT DELIVERY WAS A
GREAT FIRST APPLICATION
FOR THE EDGE BUT ITS NOT
ENOUGH.
“CDN is interesting, but isn’t there more than just
content delivery that can drive global scale of edge
networks?”
-Potential UDN Service Provider Partner

20. 2018-06-20 | Ericsson Confidential | Page 20
Thefirstwave
SD-WAN technology
from MODΣ
Creates resilient, high
performing and self
managing networks
Significantly
accelerates
performance by
removing roadblocks
in the mobile last mile
Delivering live and
interactive video
experiences over
OTT to anyone
anywhereImproves performance and online experience
for users of real-time, interactive applications

21. The today view and what
we tell people publicly
UDN is a live global network
in 22 core locations with
80+ SP partners ready to
grow together
Content Delivery is ONLY
the first application of the
UDN Edge Platform
UDN is currently incubating
the next wave of edge
applications
Shared CDN is a unique
technology and business
model for SPs with content
properties

22. 2018-06-20 | Ericsson Confidential | Page 22
Together…
we are creating a brand
new market vertical and
business for
Edge Cloud

23. 2018-06-20 | Ericsson Confidential | Page 23
http://www.stateoftheedge.com

24. 2018-06-20 | Ericsson Confidential | Page 24
— http://www.ericssonudn.com