Selected Talk by Rüdiger Eichin, Research Manager at SAP AG, Germany at the European Data Forum 2014, 20 March 2014 in Athens, Greece: Deriving Value from Big Data for Enterprise Performance Management.
14. Dr. Rüdiger Eichin
SAP Products & Innovation
Dietmar-Hopp-Allee 16
69190 Walldorf
Germany
ruediger.eichin@sap.com
Hinweis der Redaktion
Somethingchangeswithinthe last 20 years: IncreasingimportanceofIntangibleAssetslike Human Capital, Intellectual Capital (e.g. Brands), as an extreme youcanthinkof Google orTwitter…Multiple Initiatives on theirwaytoimprovethetransparancy on the non-financialperfomanceofthecompany => highermarketvaluation, betterratingbyinvestors, increasingbrandvalueandbetterreputation
Somethingchangeswithinthe last 20 years: IncreasingimportanceofIntangibleAssetslike Human Capital, Intellectual Capital (e.g. Brands), as an extreme youcanthinkof Google orTwitter…Multiple Initiatives on theirwaytoimprovethetransparancy on the non-financialperfomanceofthecompany => highermarketvaluation, betterratingbyinvestors, increasingbrandvalueandbetterreputation
Somethingchangeswithinthe last 20 years: IncreasingimportanceofIntangibleAssetslike Human Capital, Intellectual Capital (e.g. Brands), as an extreme youcanthinkof Google orTwitter…Multiple Initiatives on theirwaytoimprovethetransparancy on the non-financialperfomanceofthecompany => highermarketvaluation, betterratingbyinvestors, increasingbrandvalueandbetterreputation
Inmanyprocessesandformanydecisions digital andintangibleresourcesarehighly relevant oreventhetopictodecided uponNon-physicalrepresentation => hardtocapture & measureLicensesorknowledgemayreside in- or outside a comanyMost oftheaccountingandreportingsystemsarefocused on financialvalue, also logisticalsystemsfeedintofinancialsystems
Inmanyprocessesandformanydecisions digital andintangibleresourcesarehighly relevant oreventhetopictodecided uponNon-physicalrepresentation => hardtocapture & measureLicensesorknowledgemayreside in- or outside a comanyMost oftheaccountingandreportingsystemsarefocused on financialvalue, also logisticalsystemsfeedintofinancialsystems
Availability: Access moredatasources in- and outside thecompany, e.g. from sensor networks or social mediaQuality: Handle sourcedatawithoutETL / ProfilingSemantics: Handle multi-lingual contentRelevance: Useofstatisticalmethodstodeterminesignificance
We work on a foundation allowing to connecttovarioussources, andproviding a setof innovative methodologiesforcapturing, measuringandmanaging digital andintangibleassetsSuch a foundationenables the data-driven management of intangible assets and provides a platform for an ecosystem of partners to build new solutions and services
We work on a foundation allowing to connecttovarioussources, andproviding a setof innovative methodologiesforcapturing, measuringandmanaging digital andintangibleassetsSuch a foundationenables the data-driven management of intangible assets and provides a platform for an ecosystem of partners to build new solutions and services
We work on a foundation allowing to connecttovarioussources, andproviding a setof innovative methodologiesforcapturing, measuringandmanaging digital andintangibleassetsSuch a foundationenables the data-driven management of intangible assets and provides a platform for an ecosystem of partners to build new solutions and services