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Are they?
It is about what
you

Believe
you are buying
Marketing
Planning
               Key
  and
Executing   Elements
Conception
  Pricing
   Promotion
      Distribution
Ideas
Products
Services
By developing a better
understanding of marketing, you
 will become a better informed
           consumer
Key
Concepts
Market
Market Segmentation
Market Segment
Potential Market
Target Market
Market Segment




Potential Market




 Target Market
Market Demand
Supply
Marketing

Mix
The

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lace
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