2. In this workshop we will look at..
⢠Resources
⢠Keywords
⢠Searching
⢠Evaluating
http://www.powerfulinformation.org/objects/pi/OverloadCartoon2.jpg
3. Case Study Marking Criteria
The report will be assessed against the following criteria:
⢠Relevance and accuracy of information, based on factual evidence, and supported by
quantitative data
⢠Evidence of research and background reading
⢠Range and quality of references and information sources
⢠Understanding and application of key module concepts, theories and models
⢠Depth and thoughtfulness of analysis
⢠Adherence to report format and structure requirements [including layout and design]
⢠Simplicity and consistency of design and layout
⢠Appropriate use of original tables, charts, diagrams and models
⢠Standard of written English, including spelling, punctuation and grammar
⢠Correct referencing of all sources cited in the report, in the reference list [using
Harvard]; correct use of in-text referencing
5. Books
What are they:
A written or printed work of fiction or fact.
May be electronic.
Good for:
Clear overview.
Not so good for:
Up to date information.
6. Web page
What are they:
An information resource which can be easily created by
anyone on any topic.
Electronic.
Good for:
Very up to date information.
Not so good for:
Accurate and reliable information.
7. Newspaper
What are they:
A regular publication containing current events,
informative articles, diverse features and advertising.
May be electronic.
Good for:
Daily information.
Not so good for:
Balanced and well researched information.
8. Journal
What are they:
A regular publication containing articles on a particular
academic subject.
Presents new research.
Good for:
Latest research, critically reviewed by experts.
Not so good for:
Broad overview of a subject.
9. Popular (trade) journal
What are they:
A regular publication containing new products plus
information for a business sector.
Good for:
Latest product news.
Not so good for:
Detailed and objective reports.
14. Sign-in to Library Search for full
functionality
Click on âSign-inâ,
choose âMiddlesex
Universityâ and use
your MyUniHub ID
and password.
Signing-in enables you to access
full text material, check your
library record, request items,
create lists, save searches and
create alerts and export
references to RefWorks.
16. Broaden: USA OR America or comput*
Exclude: Apple NOT fruit or -Amazon
Narrow: network AND security
Phrase/exact match: âhuman computer interactionâ or +Ideo or âIDEOâ
Academic sources: âproject managementâ +ac or +edu
Get answers: Define: âpaper prototypingâ or Alan Turing developed*
Streamlining your search
http://libguides.mdx.ac.uk/Computing/SearchTips
17. Not everything is on line/Requesting books
In order to
request the
book click on
the title and
then click on
âRequestâ.
All copies of
this book
are on loan.
http://libguides.mdx.ac.uk/computing/LibraryAccount
18. Google vs Library Search
http://www.flickr.com/photos/ennuiislife/3450743002/
Google
⢠Easy to use
⢠Information bubble
⢠Search results sponsored
⢠Any source
⢠Pay for access
Library Search
⢠Easy to use
⢠Finds information
⢠Search results by relevance
⢠Quality sources
⢠Free access
22. Evaluating information
Imagine you are writing an essay on âNetwork Securityâ.
Have a look at the 4 items that you have been given and
consider the following:
⢠Which items are the most relevant to your essay?
⢠Which items would be no use?
⢠Which item has the most academic authority?
⢠Which items might have bias?
⢠Which item is the most current?
25. Find out more
MyUniHub > MyStudy > MyLibrary > MySubject > Computing, Maths and Engineering
http://libguides.mdx.ac.uk/computing
26. Need further help?
Your Librarian is:
Vanessa Hill v.hill@mdx.ac.uk
http://libguides.mdx.ac.uk/computing/Help
Hinweis der Redaktion
The range of resources we provide
The value of resources in an academic context
How to select the appropriate resources
Develop an effective search strategy eg. Identify keywords, refining your search
How to find and access books, journals and information for your projects using the Library Catalogue, and other resources, as well as finding books in the library and from other sources.
Evaluating the information for quality and relevance
Discuss how using library resources can enhance project mark.
Hand out exercise Thinking about resources.
Groups
10 mins
Feedback (see next slides)
Good for:
broad/general overview of subject
Edited for quality and accuracy
Not so good for:
May not be specific enough
Can be out of date
Good for:
Easy to use/search
All subjects covered
Can be very up-to-date
Mobile
Not so good for:
No editorial control
Unreliable sources
Can be created by anyone
Material can lack provenance
Can be out-of-date
Not everyone has access
Good for:
Up-to-date
Edited
Readily available (latest copies especially)
Not so good for:
Can be bias
Can be unbalanced
Can be sensationalist
Hard to get hold of/access (back issues)
Good for:
Up-to-date
Specialist/focussed
Present latest research
Edited for accuracy/quality (peer reviewed)
Lots of references
Not so good for:
Can be hard to locate/access
Expensive
May be too specific
May be at wrong level
Good for:
Latest information
Current events
Concise info
Product news
Often available online with RSS/Twitter etc
Not so good for:
Detail
Objective information ie. can be bias, adverts, preferential products etc
Often hard to find old issues
Back issues/archive
What can you see in the pictureâŚfruit
If type âfruitâ into database will get millions of hits, how can you break it down ie. search for something more specific to get more manageable results
Can you be more specific ie.
Type of fruit: apples, oranges, bananas etc
Location: Stall, market, outdoor market, fruit market, Britain
Detail: boxes, signs, astroturf, prices, colour of fruit, lights, pound ÂŁ signs, special offer etc
People in background: old, young, male, female > stall holder, customers, browsers etc
Think of related subjects eg.
retail, commercial, financial, point-of-sale
Shopping, shops, fish/meat/clothes market, shopping centres, high street
Town, city, centre, British town
Nutrition: vits and mins
Also:
Orange or Blackberry: fruit NOT telephone
Apple: fruit NOT computer
Thinking beyond the obvious, looking for the detail that might make a difference.
What is your topic?
What do you need to know?
Where from?
What are the keywords to describe your topic? Synonyms/alternative words, detail, broader subject, different spellings etc.
You can find details of the types on information sources that you should be using in your âcoursework detailsâ i.e. academic books, papers and journal articles, quality newspapers, information from corporate websites, independently produced research.
Apple: Apple Inc. is an American multinational technology company headquartered in Cupertino, California that designs, develops, and sells consumer electronics, computer software, and online services. The company's hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, the Apple Watch smartwatch, the Apple TV digital media player, and the HomePod smart speaker. Apple's consumer software includes the macOS and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWork creativity and productivity suites. Its online services include the iTunes Store, the iOS App Store and Mac App Store, Apple Music, and iCloud.
Facebook: social networking services, social media, connectivity. Facebook is an American for-profit corporation and an online social media and social networking service based in Menlo Park, California.Â
Royal Bank of Scotland: banking and finance, financial technology, commerce and investment, digital banking, online banking.
Google: IT and internet industry, Google generation. Google LLC[5] is an American multinational technology company that specializes in Internet-related services and products. These include online advertising technologies, search, cloud computing, software, and hardware.
Amazon: ecommerce, online shopping, internet shopping, home shopping, bookselling. Amazon.com, Inc., doing business as Amazon (/ËĂŚmÉzÉn/), is an American electronic commerce and cloud computing company based in Seattle, Washington that was founded by Jeff Bezos on July 5, 1994. The tech giant is the largest Internet-based retailer in the world by total sales and market capitalization.[5] Amazon.com started as an online bookstore and later diversified to sell DVDs, Blu-rays, CDs, video downloads/streaming, MP3 downloads/streaming, audiobook downloads/streaming, software, video games, electronics, apparel, furniture, food, toys, and jewelry. The company also produces consumer electronicsânotably, Kindle e-readers, Fire tablets, Fire TV, and Echoâand is the world's largest provider of cloud infrastructure services (IaaS and PaaS).[6] Amazon also sells certain low-end products like USB cables under its in-house brand AmazonBasics.
Volkswagen: automobile industry, car industry.
Â
Accessing resources
Click on MyStudy.
You can now access library resources from the MyLibrary boxâŚâŚdetail on next page.
You may need to use the Internet as a source of information.
The Internet gives us access to huge amounts of information.
Need to be able to streamline our search.
Introduce ways that we can streamline searches on the Internet.
Google
Familiar and easy to use but can find too much information of varying quality
Search results can be manipulatedâŚ.information bubbleâŚ..search engines like Google start to learn what you are not interested in, so stop showing you some search results
Search results sponsoredâŚno accident that Wikipedia, Amazon etc at top of search results
Searches for info from any source
Pay for academic information
Library Search
Easy to use and will finds lots of academic info
Designed to find you information: up-to-date, focussed/specific
Search results by relevance
Searches quality resources eg. Peer reviewed journal articles, conference proceedings , research etc
Free access to full text ie. Information not freely available elsewhere
Passport provides key business intelligence on industries, countries and consumers.
Mintel contains marketing intelligence reports, trends analysis and market size information for a wide range of industries and across several countries. Good for sector information in Europe and America.
IBIS world: Supply chains feature US resource but covers UK
BSC is a database of good quality academic journals. Business reports with industry, company and country profiles are also included.
Apple:
SWOT BSC
Mintel Category overview technology
Mintel trends technology
Passport companies
BSC Company info
Ibisworld Apple Computer Inc
Facebook:
SWOT BSC
Mintel category overview social media and technology
BSC company info
Royal Bank of Scotland:
SWOT BSC
Mintel trends financial services
Passport companies
BSC Company info
Google:
SWOT BSC
BSC company information
Amazon:
SWOT BSC
Mintel trends retail
Mintel Category overview ecommerce
Passport companies
BSC company information (Amazon Global Ultimate parent)
Volkswagen:
SWOT BSC e.g. SWOT Volkswagen
Mintel trends automotive
BSC company info
Introduce the importance of evaluating information for quality
What do you think about this quote by Abraham Lincoln?
Divide class into group
Hand out worksheet and 4x items.
Discuss. No right or wrong answers. All items found by doing a search on Network Security.
Which items are most relevant:
Academic journal and Wiki most relevant.
Newspaper article is sensationalist and trade journal is a review of software.
Which items would be no use:
Newspaper article useless, and trade journal probably not unless needed to know about software packages.
Which item has the most academic authority:
Academic journal. It has biography of authors, references, in-text citations and uses academic language. Article has been peer reviewed.
Wikipedia has refs, but donât know who has added information.
Are any of the items bias:
Newspaper
Trade journal is reviewing software and may be swayed by advertisers.
Which item is the most current:
Wikipedia
Academic journal is very out-of-date 2004
Would not use any of them and would continue search. Discuss the importance of evaluating the information that you find.
Authority : Who is the author? What is their knowledge base/qualifications? How have they carried out their research?
Relevance : Is this what I need? Will it answer my question? Is it at the right level?
Intent : What is the purpose of information e.g. financial gain, propaganda, academic etc?
Objectivity : Balanced view? Opposing views represented? Links to supporting information?
Currency: How old is this information? When was it last updated and by whom?
A84
Uni email
More information about the range of resources available on the Library Subject Guide plus lots of useful online guides eg. how to search for information for your project.