4. Challenging conventions
Poster Teaser Trailer
We had the Music that
image in black contrasts the
and white which mood slightly
confusing the
is challenging Magazine audience to
conventions. We challenged make it more
conventions by jumpy.
the way the
masthead
is structured and
the image was
taken outside
not in a studio.
5. Media product relevance
Our products are relevant to professional media products
because they follow typical conventions and in some cases
also challenge conventions. Our magazine follows many
conventions but the masthead is unconventional. The contrast
of the different soundtracks across our teaser trailer creates a
more confusing atmosphere for the audience so they don't
know when to be scared. The poster follows conventions
except the image is black and white but this fits the theme of
the film more as it needs to be more dark and mysterious.
Professional products need to create a massive effect on the
target audience for it to be successful. We can prove that our
teaser trailer is causing a stir because we have 37 hits on our
new You Tube upload.
6. Interview questions
1) How did you decide on the genre?
We decided on the genre by doing audience questionnaires
to collect peoples votes of the most popular genre and their
specific tastes. We selected a variety people in the
age category of our target audience to find out the best
possible genre. In fact the highest voted was comedy but
after discussion we felt this genre would be very hard to
create an amazing teaser trailer for that would be professional
enough for the standard of our audience. So we decided on a
thriller which we felt we could accomplish well enough to be
a great product.
7. 2) What made you pick these actors and actresses?
We decided on these two specific actor and actress
as they both promote drama and have acted a lot
before and we felt their personality and skills stood
out enough and were perfect for our roles. They are
both down-to-earth and keen to listen and learn. We
felt we could rely on them both and they would be
nice to work with.
8. 3) Who is the target audience?
The target audience are citizens aged from 15-25yrs
because we feel that the film would capture their
interest, through the complex emotional roller
coaster of the storyline and the ambitious characters
in the film. Thriller is a popular genre, and in our
questionnaire was chosen as second most favourite
genre. It can suit both genders because the film has
two sides to it. The scary aspects of the film can
sometimes acquire a specific taste, but we feel they
would be mad to miss out on this one!
9. 4) How does the music challenge or follow conventions?
The music in our teaser trailer both challenges and follows
conventions. For example we have a slow and
creepy soundtrack right from the beginning which creates the
right atmosphere and tension that the audience should feel. But
as we go through the film, some slight upbeat soundtracks were
used to create a contrast between the tense atmosphere, to a
more light and slightly humorous atmosphere so that the
audience will feel slightly confused about what is happening
next. This is challenging conventions because it should get the
audience hooked and confused so that they want to watch
more! We have other sounds for the part where character
"Gabby" is stalking her 'boyfriend' this then makes the audience
realise she is the evil one and something will happen as the
tension is building.
10. 5) What ambitions did you have that you couldn't follow
through with?
Some ambitions that we had but couldn't follow
through with, was to make the trailer scarier. We
didn't do this because this would make the target
audience a lot smaller, but we are still happy with
the final outcome.
