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Radio structure breakdown.docx

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Radio structure breakdown.docx

  1. 1. Media Research task 1: Genre, industry, audience RADIO BRIEF Task 1 1. Search for three examples of local commercial radio celebrity interview programmes. 2. Break down the format and structure of the program:  How does the program start? Jingle (a short audio clip played on a radio show used for promotion, usually accompanied with voice-overs and sound effects to engage listeners)? Donut (a jingle that starts with singing, music in the middle, and singing again at the end)?  Use of sound effects?  Ads? News?  Lead (the first sentence of a news story, which should concisely reveal the story's basic events and provide an introduction to the details given in the rest of the story)?  Interviews This is the radio format of ‘KISS’ 17.00 Advertisement (10-15s) 17.00 Donut (5-10s) 17.00 Transition from donut to track 17.04 Presentation of content 17.05 Track 17.08 Introduction of radio host 17.08 Track 17.12 Introduction of celebrity 17.12 Interview begins 17.25 Interview ends 17.25 Advertisement(s) 17.28 Track 17.42 Advertisement(s) 17.47 Track 17.54 News 17.59 Outro 18.00 New host introduced

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