2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
3. 3
0 10,000,000 20,000,000 30,000,000
Ô tô - Xe máy
Sức khỏe
Văn hóa
Kinh doanh
Thể thao
Tình yêu giới tính
Sức mạnh số
Giải trí
Nhịp sống trẻ
Giáo dục khuyến học
9,410,637
14,090,100.
20,292,714
21,712,362
30,851,819
20,544,365
12,026,604
27,958,440
8,677,996
6,409,449
Pageviews
Nhóm Chuyên mục 1
(Pageviews năm 2014)
Nhóm Chuyên mục 2
(Pageviews năm 2014)
206,299,705
HOME
MÔ TẢ CÁC NHÓM CHUYÊN MỤC ĐƯỢC ĐĂNG BÀI PR
4. 4
Hiển thị đồng thời ở những vị trí sau:
Top 1 chuyên mục ngoài trang chủ 2 tiếng
(dạng bài có ảnh + sapo + title).
Top 1 của trang chuyên mục.
Set tiêu điểm chuyên mục 2 ngày.
BÁO GIÁ
12,CHUYÊN MỤC
Loại 1
Trang chủ
Loại 2
Trang chủ
Loại 3
Trang
chuyên mục
Loại 4
Trang
tiểu mục
Mô tả
Lưu ýGiá
35,000,000 VND
15,000,000 VND
Nhóm 1 Nhóm 2
12,000,000 VND
8,000,000 VND 6,000,000 VND
4,000,000 VND 3,000,000 VND
Trang chuyên mục
Trang tiểu mục
Trang chủ
Trang chuyên mục
Trang chủ
Trang chuyên mục
Link demo
Vị trí quảng cáo (Các chi phí ở mục này không bắt buộc)
Hiển thị đồng thời ở những vị trí sau:
Bài ở vị trí thứ 5 trong trang chuyên mục
(dạng bài có ảnh + sapo + title).
Set tiêu điểm tại trang chuyên mục 2 ngày.
Hiển thị đồng thời ở những vị trí sau:
Bài ở vị trí thứ 2 trang tiểu mục
(dạng bài có ảnh + sapo + title).
Set tiêu điểm trong trang tiểu mục 2 ngày.
Hiển thị đồng thời ở những vị trí sau:
Link bài thứ 3 nằm tại vị trí chuyên mục ngoài
trang chủ 2 tiếng.
Bài ở vị trí thứ 4 trong trang chuyên mục
(dạng bài có ảnh + sapo + title).
Set tiêu điểm chuyên mục 2 ngày.
Nhóm 2: Giáo dục khuyến học, Nhịp sống trẻ, Tình yêu giới tính
Nhóm 1: Ô tô - Xe máy, Sức mạnh số, Sức khỏe, Văn hóa,
Kinh doanh, Giải trí, Thể thao.
Chi phí viết bài mới
3,000,000 VND
Chi phí chỉnh sửa
2,000,000 VND
Chi phí viết bài mới
1,000,000 VND
Chi phí chỉnh sửa
500,000 VND
Chi phí đã bao gồm:
chi phí viết bài mới, chi phí
chỉnh sửa. Bài do biên tập
viên thực hiện căn cứ trên
tài liệu khách hàng gửi.
(*)
(*)
5. 5
CHUYÊN TRANG
MÔ TẢ
DU HỌC
Loại 5
Trang chủ
Loại 6
Trang chủ
Loại 7
Chuyên trang
Loại 8
Chuyên trang
Mô tả
Lưu ý
Giá
Link demo
Vị trí quảng cáo (Các chi phí ở mục này không bắt buộc)
LINK CASE STUDY
Hiển thị đồng thời ở những vị trí sau:
Bài dạng link nằm tại vị trí chuyên mục trong chuyên trang Du học.
Set tiêu điểm trang chuyên mục của chuyên trang Du học 2 ngày.
Hiển thị đồng thời ở những vị trí sau:
Top 1 chuyên mục trong chuyên trang Du học
(dạng bài có ảnh + sapo + title).
Set tiêu điểm chuyên trang Du học 2 ngày.
Hiển thị đồng thời ở những vị trí sau:
Link bài thứ 3 nằm tại vị trí chuyên mục Du học ngoài
trang chủ 2 tiếng.
1 trong 3 bài dưới bài nổi bật trong chuyên trang Du học.
Set tiêu điểm chuyên trang Du học 2 ngày (dạng bài có ảnh + title).
Hiển thị đồng thời ở những vị trí sau:
Top 1 chuyên mục Du học ngoài trang chủ 2 tiếng
(dạng bài có ảnh + sapo + title).
Top 1 của chuyên trang Du học
(dạng bài có ảnh +sapo+title).
Set tiêu điểm chuyên trang Du học 2 ngày.
Trang chủ
Chuyên trang du học
Trang chủ
Chuyên trang du học
Chuyên trang du học
Chuyên trang du học
15,000,000 VND
10,000,000 VND
5,000,000 VND
3,000,000 VND
Chi phí viết bài mới
3,000,000 VND
Chi phí chỉnh sửa
2,000,000 VND
Chi phí viết bài mới
1,000,000 VND
Chi phí chỉnh sửa
500,000 VND
Chi phí sản xuất bài
5,000,000 VND
Chi phí chỉnh sửa
2,000,000 VND
(*)
6. 6
HOT
Demo Adpage Demo Sponsored Demo Tag
Thêm lượt đọc từ quảng cáo Sponsored Post
(Có thể mua theo gói )
3,000 VND/Click
Xem gói bán Xem chi tiết
Gắn Tag
(Duy trì Tag trong 1 năm - Tích hợp SEO)
20,000,000 VND/3 Tag
Gắn layout Adpage
(Có thể mua theo gói )
6,000,000 VND/bài
Xem gói bán Xem chi tiết
Thêm Video Clip
Thêm ảnh
Thêm tin liên quan (tối đa 3 links)
1,000,000 VND/1 lần/1 Clip
500,000 VND/3 ảnh
300,000 VND/1 link bài liên quan
DỊCH VỤ GIA TĂNG TRÊN BÀI VIẾT:
7. 7
- Chi phí sản xuất bài: Bao gồm các chi phí đi lại, phí chụp hình, phí thu thập thông tin, phí cho các công cụ kĩ thuật phục vụ
quá trình sản xuất bài, phí viết bài mới.v.v... Chi phí này chỉ áp dụng với bài sản xuất tại Hà Nội và Thành phố Hồ Chí Minh (đối
với bài sản xuất tại các tỉnh thành còn lại, khi sử dụng chi phí này khách hàng phải chi trả các khoản phí đi lại và ăn ở trong quá
trình sản xuất bài nếu có).
- Chi phí viết bài mới: Là chi phí biên tập viên viết bài khi khách hàng đã cung cấp đầy đủ mọi thông tin liên quan tới bài viết.
Chi phí này không bao gồm: công tác phí, phí sản xuất bài (gồm các phí đi lại, phí chụp hình, phí thu thập thông tin,
phí cho các công cụ kĩ thuật phục vụ quá trình sản xuất bài v.v…).
- Chi phí chỉnh sửa: Là chi phí biên tập viên chỉnh sửa, biên tập lại nội dung bài PR cho phù hợp với các tiêu chí của báo.
Mô tả bài PR
QUY ĐỊNH CHUNG
- Báo giá trên chưa bao gồm 10% VAT.
Quota đăng trang chủ: Được đăng tối đa 2 bài/chuyên mục trong thời gian 1 tuần.
- Đối với bài tin ảnh: Tối đa 10 ảnh, tối thiểu 7 ảnh.
- Đối với Video: Video dài không quá 5 phút, dung lượng tối đa 50MB.
- Bài được miễn phí chi phí viết bài: Không nhận bài đăng do khách hàng gửi, bài ở vị trí đẹp, được Báo và Ban biên tập kiểm duyệt kĩ
càng và viết bài một cách khách quan.
- Đối với các bài có vị trí đặc biệt do phóng viên chuyên trách của báo viết, chỉ áp dụng với những nội dung sau:
- Nội dung bài được khai thác khách quan, nêu được vấn đề rộng, được nhiều người quan tâm, có tính báo chí trong cung cấp thông tin.
- Nội dung bài không mang tính chất PR lộ liễu, chủ quan.
- Độ dài: Tất cả các tin bài có độ dài không quá 1.000 từ và 5 ảnh minh họa (trừ bài phóng sự ảnh), bài tương đương 1 trang A4.
- Font chữ: Unicode, Times New Roman, cỡ chữ 11, lưu dưới file.doc hoặc docx (word).
- Tiêu đề và sapo (tóm tắt tin): Tiêu đề của bài không quá 11 từ, sapo không quá 45 từ.
- Quy định về gắn link (hyperlink): chỉ được gắn 1 link trong bài viết, thể hiện dưới dạng: http://www...
- Ban biên tập có quyền biên tập lại tiêu đề và một số nội dung không phù hợp trước khi đăng.
8. Hanoi Office
(84 4) 3974 8899
(84 4) 3974 4081
Level 11, CDC Building, 25 - 27 Le Dai Hanh Str., Hai Ba Trung Dist., Ha Noi.
Ho Chi Minh Office
(84 8) 7307 7979
(84 8) 3933 3774
Level 5, 1233 Building, 123 - 127 Vo Van Tan Str., Ward 6. District 3, Ho Chi Minh city.