3. Recovering Chief Information Officer, energetic leader,
and obsessive cloud computing advocate
2013
Benefits
2005
100%
on-premise
90%
Cloud based
Drivers:
• Agility & Continuity
• Scaling
• Mobile
• Innovation
Results:
300% growth in Revenue
466% growth in Patients Served
Diversified from 1 service line to 5
4. Region
Edge Location
Over 1 million active customers across
190 countries
1,500+ government agencies
3,600+ educational institutions
11 regions
29 availability zones
53 edge locations
Everyday, AWS adds enough new server capacity to support
Amazon.com when it was a $7 billion global enterprise.
Amazon Web Services Enterprise CIO Advisor
5. Today isn’t about me or Amazon. It is about you.
Your Company Your Customers Your Industry
6. Today is about reframing the “Cloud Strategy”
conversation from a technology debate into a
business leadership opportunity to better
enable organizations.
7. Past
• Hardware & Software
• Custom
code/Programming
• Departmental solutions
• HelpDesk
• Closed Systems
Now
• Data Center Management
• Addressing legacy code
• Data governance
• Security & Compliance
• Enterprise standards
• Mobility
• Traverses every aspect of
business
• Philosophical division around
cloud computing
• Outsource management
2020
• Leadership alignment on business and
culture imperatives
• Fluid business objectives
• Increased empowerment of business
decision makers
• Multiple user experiences
• Hardware/processing viewed as a utility
• Business enablement with flexible
enterprise standards
• Increased agility w/ shorter cycle times
• Applying technology instead of creating
customization
• Disposable technology
• Massive datasets from multiple sources
A paradigm shift is occurring:
8. IT Map - Traditional IT
E-mail, Productivity,
Collaboration, HR,
Finance, ERP
Desktop Support, Device
Management, Telephony,
IT Support
Information Security, CISO
Encryption, Key Management, Identity
Management, Firewalls, IDS, DDoS
Business Applications
CTO/VP Applications
Digital Products, Brand
Websites, Mobile
Applications, Point of Sale
Systems, Commerce
Corporate Applications
CIO/VP Corp Systems
End User Computing
VP IT Support
Infrastructure, VP Infrastructure Servers, Storage, Networking, Databases,
Data Warehousing, Data Centers
12. Amazon S3
Amazon SQS
Amazon EC2
Amazon Simple DB
Amazon EBS
Amazon
CloudFront
Elastic Load Balancing
Auto Scaling
Amazon VPC
Amazon RDS
Amazon SNS
Amazon IAM
Amazon Route 53
Amazon SES
AWS Elastic Beanstalk
AWS CloudFormation
Amazon Elasticache
AWS Direct Connect
AWS GovCloud
AWS Storage Gateway
Amazon DynamoDB
Amazon CloudSearch
Amazon SWF
Amazon Glacier
Amazon Redshift
AWS Data Pipeline
Amazon Elastic Transcoder
AWS OpsWorks
Amazon CloudHSM
Amazon AppStream
Amazon CloudTrail
Amazon WorkSpaces
Amazon Kinesis
Amazon ECS
Amazon Lambda
Amazon Config
AWS CodeDeploy
Amazon RDS for Aurora
AWS KMS
Amazon Cognito
Amazon WorkDocs
AWS Directory Service
Amazon Mobile Analytics
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Amazon WorkMail
AWS has been continually expanding its services to support virtually any cloud
workload, and it now has more than 40 services.
Mar 31, 2015
In the last five years, AWS launched 1,203 new features
and/or services for a total of 1,339 since inception in 2006.
13. Administration
& Security
Access
Control
Identity
Management
Key Management
& Storage
Monitoring
& Logs
Resource &
Usage Auditing
Platform
Services
Analytics App Services Developer Tools & Operations Mobile Services
Data
Pipelines
Data
Warehouse
Hadoop
Real-time
Streaming Data
Application
Lifecycle
Management
Containers
Deployment
DevOps
Event-driven
Computing
Resource
Templates
Identity
Mobile
Analytics
Push
Notifications
Sync
App
Streaming
Email
Queuing &
Notifications
Search
Transcoding
Workflow
Core
Services
CDN
Compute
(VMs, Auto-scaling
& Load Balancing)
Databases
(Relational,
NoSQL, Caching)
Networking
(VPC, DX, DNS)
Storage
(Object, Block
and Archival)
Infrastructure
Availability
Zones
Points of
Presence
Regions
Enterprise
Applications
Business
Email
Sharing &
Collaboration
Virtual
Desktop
Technical &
Business Support
Account
Management
Partner
Ecosystem
Professional
Services
Security &
Pricing Reports
Solutions
Architects
Support
Training &
Certification
14. IT Map - Traditional IT with AWS
Information Security, CISO
Corporate Applications
CIO/VP Corp Systems
End User Computing
VP IT Support
Infrastructure, VP Infrastructure
Business Applications
CTO/VP Applications
AWS Elastic Beanstalk,
AWS Lambda, Amazon SQS,
Amazon SNS, Amazon
Mobile Analytics, Amazon
CloudFront
Amazon WorkMail,
Amazon WorkDocs, AWS
Marketplace, AWS
Directory Service, SaaS
Amazon WorkSpaces,
Amazon AppStream, AWS
Marketplace, AWS Mobile
Services, SaaS
AWS Identity and Access Management
(IAM), AWS CloudHSM, AWS Key
Management Service (AWS KMS),
Security Groups, AWS Marketplace
Amazon EC2, Amazon S3, Amazon RDS, Amazon VPC,
Amazon Direct Connect, Directory Service, IAM, AWS
Service Catalog
15. Leveraging AWS Partners
Thousands of the world’s largest
technology and consulting companies
28 Global Premier Consulting partners
6 Enterprise-focused competencies
2,100+ products available for 1-click
deployment across 23 distinct product
categories
Customers run over 70M hours of
software per month
20. Each journey is unique, but here’s what we see
along the way…
Executive
Sponsorship
Experiment
Educate Staff
Making it Real
Cloud Center of
Excellence
Hybrid
Adoption
Cloud-First
Standard
Engage
Partners
22. Provide Executive Support
Path of least resistance
Don’t bet the farm
Deal with internal politics
Can start anywhere
CEO
23. Align on the Outcome
CEO
Competitive advantage
Save money
CIO
Business alignment
Move faster, more efficiency
CFO
Improved cash flow
Save money
CMO
Respond to market changes
More experimentation, better analytics
CISO Visibility, auditability, control
CRO
Get more products to market
Move faster, more efficiency
Priority AWS Value
Experience
Pace of Innovation
Service Depth & Breadth
Pricing Philosophy
Ecosystem
Global
25. Educate Staff
Online videos
and labs
Instructor-led
courses
Business Decision Makers Technical Staff
Learn the efficiency, agility, and
innovation or the cloud
Determine migration strategies
Design available and secure applications
Develop applications using scripts and SDKs
Scale and automate implementations
AWS Essentials -
Business & Technical
33. AWS Cloud Adoption Framework
Professional
Services
Business
Perspective
Platform
Perspective
Process
Perspective
People
Perspective
Maturity
Perspective
Operating
Perspective
Security
Perspective
34. Cloud Center of Excellence
Executive
Sponsorship
Experiment
Educate Staff
Making it Real
35. Create a Center of Excellence
Cloud best practices
Customer Service Oriented
Automate everything
Enable
App
Teams
Infrastructure
Teams
Example tenets:
50. Perspective Change
How to deliver?
Risk Tolerant
When to deliver?
Active Engagement
Who to engage?
Mission Obsessed
Why to invest?
Benefit of
Department
Operational
Experience
Immediate
Adjacency
Cross Section
Solution
Description
Technical
Design
Core Competencies
In the business of?
Tactical
Strategic
Execution
Individual
Goals
Company
Results
Departmental
Focus
Enterprise
ValueCurrent
State
People
Process
Technology
Envisioned
State
Mission focused
Business
Aligned
Strategic
Dynamic
To drive a culture of innovation, Enterprise
leaders are letting go of the past.
51. C-suite:
Leadership, vision, enterprise communications, business objectives
Adjacent Departments:
Collaboration with finance, HR, legal, risk, & LOB decision makers
Info Security & Compliance:
Proactive approval of policies and procedures.
Core & LOB IT teams:
Gap analysis, change management, investigation, acquire cloud experienced talent
Individual member of IT:
Individual exploration and embraced contribution to the vision
52. Why AWS?
Global FootprintTrusted & Secure
Auditing & Compliance
Rapid InnovationMost Complete
Platform
Ready to Support You
Built for Hybrid
Architectures
Large Partner
Ecosystem
53. Learning from each other
Douglas Menefee
Enterprise CIO Advisor
@douglobb
dmenefee@amazon.com
How has adoption of the cloud helped you
become a better with your organization?
What impact has cloud adoption had on the
culture of your organization?
What has been the greatest obstacle to
overcome as it relates to cloud adoption?
Hinweis der Redaktion
I’d like everyone to think about this for a moment.
Different applicability depending on role, but is often the key driver in what propels companies to broaden their adoption of cloud services.
I’d like everyone to keep this in mind as we move through this morning’s discussion. As it becomes clear how you’ll be able to realize this benefit, you need to think about how best allocate your resources back into your business.
, your job, your team, and your co-workers
Note: This slides lists services that were launched in a given year. It is for illustrative purposes and may not be a complete list.
AWS has developed the broadest collection of services available from any cloud provider.
Our approach to regions, availability zones, and POPs provides global coverage for high availability, low latency applications.
Foundation services across compute, storage, security, and networking offer customers flexibility in their architecture. We have a full spectrum of options to meet most price-to-performance scenarios.
We offer the capability for both managed and unmanaged database options.
The offerings for Analytics and Application Services enable advanced data processing and workloads.
AWS Redshift, our cloud-based data warehouse, is the fastest growing service in the history of AWS.
Our management tools offer a lot of insight and flexibility to let you manage your AWS resources through either our tools or the management tools you’re already familiar with.
Recent expansion into enterprise applications has been entirely driven by customer feedback on where they’d like us to deliver value.
AWS has innovated so quickly over the last several years that we have solutions that cut across every part of IT.
Our early services were well suited for infrastructure and security, and over the last several years as AWS has helped companies become more efficient in these parts, we’ve also learned that many companies still feel that they spend too much time on undifferentiated heavy lifting across the other parts of IT.
Through listening to these customers, AWS has developed a number of solutions that hit upon additional areas of IT.
In the corporate applications space WorkDocs will let you share files across your organization, WorkMail is a secure, exchange compatible mail server in the cloud that allows you to control where in the world your content will reside.
In end user computing WorkSpaces will allow you to manage desktops for your workforce in the cloud. Imagine a world where desk side support can be run remotely and that with a click of a button a worker in your company can get a fresh or more powerful desktop for a few dollars a month.
As we continue to innovate on the information security space to provide you with the most trusted and secure cloud platform we are continuing to add features and certifications that make it easier for you to meet your security and compliance needs.
(CONT)
TALKING POINTS
AWS has the largest ecosystem in the cloud (by far) and it continues to grow at a rapid clip.
It’s very likely the SI and ISV partners of choice for the customer are already partners of AWS.
Having this support in place makes it much easier to adopt and shift existing business processes to the cloud.
Marketplace allows customers to directly deploy business applications to their AWS environment, simplifying licensing and deployment.
Media:
Dow Jones & News Corp - became cloud first and is migrating more than 50 data centers to the cloud.
Conde Nast, NY Times, Hearst.
Health Care:
J&J - using WorkSpaces to enable tens of thousands of contractors to work in their environment without having to manage all the devices
Merck to operate DevOps and infrastructure across a growing number of their businesses.
In the travel industry:
Qantas is using AWS to dynamically compute flight routing and enhance their customer loyalty programs.
The weather company is processing billions of weather events every day and supplying this data to millions of consumers around the world.
Financial services:
SunCorp in Australia is using us in a big way to move all of their IT to the cloud.
Every imaginable business segment is using AWS in a meaningful way.
Have also built a pretty large public sector business.
More than 900 government agencies around the world are using AWS to quickly procure and manage their IT assets as well as reduce deployment time and costs by several orders of magnitude.
Many government agencies are enjoying the benefit of having a common infrastructure across departments so they can benefit a larger community. The AWS Marketplace is allowing them to collaborate on packaged solutions across departments, and consume solutions from thousands of technology providers all through AWS, which drastically reduces the burden of procurement.
In addition, more than 3600 educational institutions are not only starting to use AWS for their IT, but many are starting to include it in their curriculum as students are using AWS to develop their projects and development skills faster than ever before.
This will be slightly different for every organization, but this is the trend we’re seeing in the organizations that are doing this well.
End user computing and corporate application need to rely less and less on infrastructure as the solutions powering the business are run in the cloud. This is allowing organizations to focus on optimizing the business processes that these functions serve and less on the infrastructure that supports it.
DevOps, or some other aptly named cloud center of excellence, emerges as a more cost effective and agile way to provide best practices, automation, and governance across all of IT.
CLICK…..This transition frees up precious resources to work on what matters to your customers - the applications that drive your business.
I’d once again encourage everyone to ask themselves - what would you do if you had more resources to devote to your business? What would this mean for your customers?
I’ve had the opportunity to talk to CIO’s from all over the world - and this is what many of them are really after. Yes the cloud can save you money. Yes it can help you deploy your applications faster. Yes it can give you a global reach. Yes it can make you more secure. But at the end of the day what AWS brings to large and established organizations is the freedom from the undifferentiated heavy lifting that is traditionally associated with enterprise IT.
So the question then becomes how? What are the things that you need to do in order to free up precious resources to spend more time working on your business.
Getting there is a journey, which is at the heart of our discussion this morning.
This is not something that’s going to happen overnight. It’s an iterative process that involves thinking about IT a bit differently, but one that will become easier as you make progress.
The destination - which is to divert more resources to your customers - will start to happen almost right away and pick up speed as you gain experience.
We’ve seen this journey take place a number of times now. I’ve lived it at Dow Jones and News Corp. The Weather Company, Hess, Qantas, Intuit, Samsung, Hearst, and thousands of others are well on their way.
Through these experiences we’ve observed a common set of practices that each organization employs along their way. These best practices illustrate the handful of areas companies invest their energy in that allows them to get the most out of the cloud, which, in turn, allows them to devote more resources to their business.
They provide executive sponsorship - projects are more likely to succeed when the boss supports them
They provide opportunities for their staff to learn. Computer science fundamentals have not changed, but the way you deploy them has. Everyone who wants to learn can transfer their skills to the cloud and continue to be successful.
The cost of experimentation in the cloud pales in comparison to on-premises environments. You’ll be able to learn and get things done more quickly, and you’ll be more successful when you view your new initiatives as an experiment that will provide valuable insight into how the organization will progress.
This is where I see a lot of customers getting stuck. You’ll get to this point and you’ll begin to realize some of the benefits that cloud brings. To take it to the next level requires the organization to make an investment in itself. CLICK…. Making it real is something that organization has to do while continuing to invest in each practice.
The ecosystem of system integrators, digital consultancies and IT vendors that are delivering cloud based solutions has evolved quite a bit in the last several years. Whether you’d like to work directly with a partner or indirectly through the AWS marketplace, there will be plenty of opportunities to accelerate your initiatives on the AWS platform.
They create a cloud center of excellence. We see a lot of customers creating DevOps organizations, but what you call this and where it sits in the organization is less important than it’s mission and the support it receives.
Most large organizations have existing IT investments that haven’t yet fulfilled their useful life. Setting up a hybrid architecture allows customers to take advantage of their existing assets while still benefiting from what the cloud has to offer.
Finally, when an organizations fully realizes the benefits that cloud platforms bring, they end up instituting a cloud first standard. This reverses the burden of proof from why cloud to why not cloud.
Let’s talk a bit about each of these.
First, let’s talk about exec sponsorship
Projects in big companies are far more likely to succeed when the boss supports them. You don’t need to bet the farm in the first few months, but you want to start with some things that are important enough to get the attention of the executive team. If you’re in a leadership or executive position, help the organization understand the long game and celebrate successes along the way.
At Dow Jones I used every opportunity to reinforce our cloud strategy - in executive meetings, during department town halls, on my blog, and any other outlet that presented itself. Making it clear to your teams why it’s important to the business will be key in winning everyone over.
If you’re not in a position to make the decision, help the executive team understand that they’ll be able to devote more resources to their business. Often times I’ve found it’s best to illustrate with a case study where you’ve done something successful on a small scale, and would be able to realize additional benefits through scaling it out.
Think about how you can appeal your stakeholders….<next>
Try to understand what motivates the executive team. This will be different in every company, though
most CEO’s will want a competitive edge and look for ways to keep their resources focused on the business.
Most CIO’s want to be aligned to the business needs, and be able to move as quickly and efficiently as they can at scale
most CFO’s want to save money. Not only can the cloud save you money, but it can help improve cash flows when you don’t have to make substantial capital investments for each projects or spend on costly refresh events.
Marketers want to be able to respond quickly to changing market conditions, quickly update their branded websites, and have access to better analytics. RedShift, AWS’s fastest growing service, has helped many of our customers greatly reduce the time and complexities associated with traditional data warehouses. Unilever’s marketing team is using AWS to host over 1,700 brand websites. They can’t understand how they ever lived without the ability to update them as quickly as they do today.
Security officers want greater visibility into the IT environment, and be able to have controls that they can broadly apply to the environment. Using CloudTrail, CloudWatch, AWS Config, and other services allow our customers to audit and alert on their entire environment with a simple API call.
You should be open minded about making an investment in your staff’s skills.
I sometimes hear that organizations don’t move ahead because they don’t feel like they have the skill sets. This is not the right way to look at it…
Anyone who is willing to learn can participate in moving your organization forward.
Basic computing fundamentals have not changes, they’ve only become more nimble and easier to innovate with.
Most companies I talk to that embrace the idea of giving their staff new skills move a lot faster, and in many cases have used their cloud strategy as a mechanism to retain and attract talent.
We offer a wide variety of training courses that are both self service and instructor led. On top of this we provide several certification programs that give your workforce the confidence and piece of mind that you’ll be utilizing well known best practices as you implement your systems.
We offer courses that not only go deep into the stack for your technologists, but also help the business understand the benefits of cloud computing, so that they can be your partners on your journey.
At Dow Jones we trained my entire staff with hands on training, and while we did hire many new people, much of what we accomplished was because the well tenured folks became willing to learn new skills to push their careers forward.
This chart illustrates the growing trend for job postings that list AWS somewhere in the job description. This is a great indicator for what the industry is after, and the further growth of the AWS platform.
It’s good for you as an employer to know that the investments you’ll make in your staff will continue to pay off, and as employees it’s good to know that the investment in your career will carry with you for many years to come.
Like all the practices of the journey, the more you invest in this area - or the more internal champions you build - the faster your journey will accelerate.
Start to look at each project as an experiment.
This is important in the beginning, but it’s also an opportunity to change the way you think about project portfolio management. Because the investment required to try new things becomes far less than if you had to procure, manage, and deploy infrastructure, it becomes much easier to begin projects.
Even if things that you experiment with don’t work out, you’re likely to build some expertise in the organization that you didn’t already have, which you’ll be able to parlay it into your next project.
As the cloud muscle memory in the organization grows, and you build off of each experiment, things will move a lot more quickly and it will be much easier to change directions.
We saw in the IT Map that AWS has services that fit into every part of IT. This means that you can start anywhere - I’d encourage you to look to experiment where you already need to make an investment.
May want to try an SAP implementation to compare the performance and do some cost modeling, may want to build a website or a mobile app, may want to try virtual desktops in the cloud to scale out your staff - the possibilities are endless.
And because all of our services are pay as you go, and many have free usage tiers, it’s very easy to do.
What’s important is that you view these experiments as an educational process that will allow you to focus more of your resources on experimenting rather than the undifferentiated heavy lifting traditionally required for IT projects. Your confidence will grow with each experiment, and you will find that you will be able to execute more quickly and cost effectively over time.
Let’s start to look at how the journey unfolds as it relates to your existing investments.
On one hand you have your data center - full of servers, storage, networking and everyone’s age old friend and my personal favorite…. the mainframe. We kept a plastic dinosaur on top of ours….
Working along side of these assets is the staff that bring it to life for your business.
CLICK…..On the other you have the cloud, where you will be able to experiment with little to no up front costs, and a small team of people.
The beauty about this scenario is that you’re starting with a business problem that you had anyway, so you’re able to leverage the staff you already have. CLICK…. Since you don’t have to procure infrastructure, you’ll likely be able to avoid up front costs and hopefully shorten the debate around whether or not it’s worth pursuing.
At Dow Jones our first experiment was a chat application that would allow our customers to collaborate across our different product offerings. It was the CEO’s pet project, we needed to move quickly, and we weren’t sure if it was going to be worth pursuing in the long run. Within a few weeks we had a working prototype, and in a few more weeks we had a highly available, production quality application that we began integrating into our products.
Most companies I speak to find that it doesn’t take many experiments before they start to realize some of the benefits, which allows them to focus their efforts on which experiments to choose, rather than be overwhelmed with how to proceed with a large portfolio of projects.
A lot of our customers leverage third parties to help them on their journey.
Sometimes this comes through pre-existing relationships, and sometimes our customers work with us to help them find new partners that will tailor to their new needs.
There are rich and growing inventory of consulting partners that are available to help.
A fast growing ecosystem of born in the cloud vendors like CloudReach and 2nd Watch, and..
All of the major consulting firms are growing cloud practices and helping their customers understand what cloud means to them.
A few months ago I met with the global sales executives at cap gemini, who were all optimistic about their growing cloud practice, as are many of the other big players that many of you probably already work with such as accenture, wipro, infosys, and cognizant.
Very rich set of third party tools that are available to help companies manage their IT environments.
Similar to the consulting partners, many of them are born in the cloud, but there are also a growing number of traditional IT vendors - riverbed, splunk, SAP, and others whom are making big bets to make their solutions available in a cloud friendly way.
We have a fast growing professional services arm that works w/ both partners and customers to get you headed in the right direction.
Through several hundred customer engagements our professional services team has refined a reusable inventory of engagements - which we refer to as perspectives - that we employ with customers to help them with different aspects of their journey.
This is something that we very commonly do with partners - our goal is not to stay for long engagements - it’s to make sure that the customer gets headed in the right direction early.
This practice was not something that was around when I started my journey in 2012, so I had to learn a lot of things the hard way. I’d strongly recommend everyone consider how this may fit into your longer term plans. We think that it can be very helpful in having companies avoid common misteps.
It’s my experience that there is a necessary friction between application and infrastructure teams. Often times this system of checks and balances is healthy, but sometimes it can become toxic.
Because the cloud takes away a lot of the heavy lifting, the lines between app and infrastructure teams can become even more blurred, and we find that customers who develop a cloud center of excellence to drive best practices and governance are often able to get more from their cloud investments than those who don’t.
DevOps is a common name, though having the group is more important than what you call it and where it reports. We have some customers who have one center of excellence for the entire company, and others who have one for each business unit. Whatever direction you head in, make sure there’s an opportunity to share the best practices across the whole organization.
At DJ - we had 3 requirements - customer service, automation, non blocking
Inventory of skills build, things will move a lot faster
What will happen as your center of excellence begins to gain traction.
CLICK….As you gain experience, and leverage the pieces of automation that you build over time, you’ll be able to move much more quickly, and accomplish more with less resources.
CLICK……At this point you’ll start to see the true value of the cloud, and in my experience it doesn’t take long before you’re able to now devote more of your resources to the projects that move your business forward.
At Dow Jones this was not something we did overnight. It was a deliberate exercise to over time move people around the department, give them new opportunities with different business units, and an opportunity to work on initiatives that drove revenue.
Need to make sure you doing apples to apples comparison
Let’s say you have an application that currently requires 6 servers. The first thing you do is assess how often it needs 6.
CLICK…..In my experience the overwhelming majority of applications I’ve worked on have been overbuilt to deal with theoretical peak loads that may never occur - or - sometimes worse - not built to handle surges when you need it most.
Traditionally this would require you procure 6 servers, even though you’re only using 6 for a very limited time.
Using AWS features like auto scaling, you’re only going to use the capacity you're app needs when you’re app needs it.
In this case it leads to a savings of roughly 75% in the number of compute hours needed to run the application.
These are things that just aren’t possible in your own data centers. Even with virtualization you have to be managing spare capacity and the best cases I’ve seen have been around 60% utilization, though I’ve seen research that suggests this is less than 20% in most facilities.
CloudWatch, CloudTrail
Plenty of ways to find out when something goes wrong
There are also a growing number of solutions available in and out of the AWS Marketplace that help companies gain transparency into their environments, and streamline their operational procedures.
Steve Schmidt, our CISO, is often quoted as saying an audit is just can api call away. For those of you who have been part of an IT audit recently, I hope you’ll agree how attractive this feature is.
At some point you’ll find that you need your cloud applications to communicate with the environment in your data center.
CLICK…… AWS’s Virtual Private Cloud offers a straightforward way to you establish secure connectivity between your on-premises resource and the cloud, and allow you to communicate privately between the two.
On top of this you can leverage a number of security solutions - like our key management service, cloudHSM, or bring your own to make sure that all communications and data is encrypted. This can help you achieve the security posturing you need, knowing that the data center and infrastructure underneath is being secured by a world class team of engineers, and leveraging the improvements being made for more than a million customers worldwide.
CLICK…… Once this is setup you’ll be able to move even faster. Coupled with the expertise coming from the center of excellence, mission critical applications that you never thought would be possible to move can begin go to the cloud, perhaps piece by piece. At the same time many customers find they’re able to add features they’ve wanted for years and improve performance by taking advantage of additional AWS offerings that further enhance their time to market.
DJ example - moving dozens of instances into the VPC leveraging automation. Akin to moving a data center in 30 minutes with no down time.
CLICK At this point you’re likely steering away from substantial hardware purchases, and maybe even migrating big pieces of functionality from your mainframe to services optimized to run in the cloud.
CLICK and, most importantly, this is where I see companies begin to get meaningful returns on their investments as they start to devote serious resources back to their business.
It’s at this point we find that many companies reach a tipping point. They’ve begun to embrace cloud technologies in many parts of their business, and tend to become more efficient operating in the cloud then in their on-premises environments.
CLICK…. Cloud then becomes the new normal.
These companies are adopting a cloud-first standard that reverses the burden of proof from why cloud, to why not cloud.
CLICK… Now they’re able to gain tremendous efficiencies across their projects, accomplishing more with less, and often eliminate traditional infrastructure procurement cycles.
These are a handful of customers who have been through this journey and have made cloud-first declarations for their business.
CLICK… One of my favorite quotes is from Charles Phillips, the CEO of Infor, who was quoted as saying….
Up until this point most of your initiatives will likely have been driven by business needs. Eventually you will become so much more efficient at implementing systems in the cloud, the migration of entire data centers will itself become an attractive business case.
CLICK…..First of all, we have 11 regions around the world, which should help you serve your customers regardless of where you are…..
CLICK…..If you’re experimenting with mainly US operated systems, you’ll start to experiment with several of our US regions, and you’ll get the advantage of being able to disperse applications across 2 coasts to lower latency for users, while creating higher availability for your customers…..CLICK
Having your applications built on the cloud and automated then allows you to easily expand geographically. CLICK.. We were able to migrate an entire data center that hosted the wall st journal and market watch to regions with nearly no additional effort, while shutting down several satellite data centers in the process.
CLICK…..and this continues as you mature through your journey……CLICK
Conde Nast migrated all of their corporate applications, shut down their primary data center in NJ, and saved a significant amount of money in the process
Also great for companies who acquire technologies - you can use your center of excellence to quickly migrate IT assets from one company to a common cloud platform where you’ll get far more consistent governance than if trying to take on their capital assets.
This works in the other direction as well - divestures - Hess example
There’s a great opportunity for everyone here to continue to innovate in their business, and we welcome you to raise your profile by talking about it in the industry. If you have something that you’re proud of, let us know and we’d love to discover how we may be able to help you draw some attention to your accomplishments.
I’d like to close with a few reasons that so many companies are choosing AWS.
Trusted by over a million customers from the largest enterprises to the hottest startups.
More features and services than any other cloud platform that serve every part of your IT needs.
Constantly making improvements - nearly doubled the number of releases we’ve done each of the last 4 years. Ended 2014 w/ over 515 releases.
With 11 regions and several availability zones in each customers are able to put their applications close to their customers.
A growing number of features that support extending your existing investments and hybrid architectures.
A large team of customer support and solutions architects that will work with customers to help them architect and operate their applications.
We are accredited to run workloads that adhere to a number of quality assurance and control frameworks, and will continue to invest and help customers achieve their goals on the cloud. An audit is just an API call away.
Thousands of partners in the ecosystem all of whom are creating solutions that are meant to run in the cloud.