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Mate	
  Bros
Presented	
  by:	
  Dina	
  Rudelson
History
• University	
  of	
  Michigan	
  
Mens’	
  Gymnastics	
  team
• Californian	
  2014
• Rapid	
  growth	
  in	
  
Gymnastics	
  2015	
  -­‐ 2016
The	
  Produce
Financial	
  Info
• Running	
  currently	
  off	
  of	
  $300,000	
  from	
  strategic	
  investors.
• Chasing	
  after	
  retail	
  spots
• Midwest	
  retail	
  stores	
  woodman’s	
  groceries	
  (~17	
  stores)
• Cost-­‐Co	
  in	
  California	
  just	
  picked	
  them	
  up
• Amazon	
  prime	
  subscription	
  (300	
  cases	
  a	
  day)
Business	
  model
• Use	
  a	
  little	
  bit	
  of	
  their	
  investment,	
  
make	
  it	
  back	
  back	
  up	
  in	
  a	
  couple	
  of	
  
days	
  on	
  Amazon	
  Prime.	
  
• Talk	
  more	
  to	
  local	
  retailor	
  stores	
  
about	
  picking	
  up	
  their	
  product
• Run	
  in-­‐house	
  fundraisers
Secret	
  Sauce?
• All	
  Natural	
  Sports	
  energy	
  drink
• Gymnastics
• On	
  line	
  subscriptions
Competition
Market	
  share Natural	
  ? Performance boost
Gatorade 77% Carb	
  intensive,	
  light	
  on	
  
possessed	
  ingredients
Designed	
  to	
  quickly rehydrate	
  and	
  
replace	
  sodium	
  loss
Powerade 20% Carb	
  intensive,	
  many possessed	
  
ingredients	
  
Fuel	
  you	
  during	
   your	
  exercise	
  and
repower	
  after
Muscle Milk <5% Carb	
  intensive,	
  many	
  processed	
  
artificial	
  flavors
Builds muscle,	
  helps	
  with	
  workout	
  
recovery
Mate	
  Bros < 1.0% All	
  natural	
  5	
  ingredients	
   Gives boost	
  in	
  energy	
  for	
  
performance	
  while	
  hitting	
  no	
  wall	
  
of	
  energy.	
  
Predictions?
Questions?

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Dina Rudelson Company Presentation

  • 1. Mate  Bros Presented  by:  Dina  Rudelson
  • 2. History • University  of  Michigan   Mens’  Gymnastics  team • Californian  2014 • Rapid  growth  in   Gymnastics  2015  -­‐ 2016
  • 4. Financial  Info • Running  currently  off  of  $300,000  from  strategic  investors. • Chasing  after  retail  spots • Midwest  retail  stores  woodman’s  groceries  (~17  stores) • Cost-­‐Co  in  California  just  picked  them  up • Amazon  prime  subscription  (300  cases  a  day)
  • 5. Business  model • Use  a  little  bit  of  their  investment,   make  it  back  back  up  in  a  couple  of   days  on  Amazon  Prime.   • Talk  more  to  local  retailor  stores   about  picking  up  their  product • Run  in-­‐house  fundraisers
  • 6. Secret  Sauce? • All  Natural  Sports  energy  drink • Gymnastics • On  line  subscriptions
  • 7. Competition Market  share Natural  ? Performance boost Gatorade 77% Carb  intensive,  light  on   possessed  ingredients Designed  to  quickly rehydrate  and   replace  sodium  loss Powerade 20% Carb  intensive,  many possessed   ingredients   Fuel  you  during   your  exercise  and repower  after Muscle Milk <5% Carb  intensive,  many  processed   artificial  flavors Builds muscle,  helps  with  workout   recovery Mate  Bros < 1.0% All  natural  5  ingredients   Gives boost  in  energy  for   performance  while  hitting  no  wall   of  energy.