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citizenM + ReviewPro 26-May-2011 @diegosartori
mission to create a luxury contemporary hotel  for the cost conscious traveler affordable luxury for the people
target audience ,[object Object],[object Object]
welcome to citizenM
interior check-in terminals citizenM hotels offers all guests self check-in service on touch screen terminals with 24 hour assistance of citizenM multilingual ambassadors.
lobby living rooms interior the lobby is designed to function as your living room. No marble fountains. No piano man. Instead, you'll find contemporary living spaces with Vitra furniture, to rest, meet or work.
canteenM interior canteenM offers a 24-hour choice of  signature sandwiches, salads, sushi, warm dishes and more. There are also limited-edition beverages and fresh coffee prepared by our in-house baristas. In the evening, the bar offers fine spirits, cocktails, champagne and fresh draught beer.
bespoke ammenities room
room ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],guest room features
room citizenM says:  the journey’s more important than the destination –  except when the destination has free movie channels and free Wi-Fi room technology
citizenM + social media
 
 
popularity
user-generated content ,[object Object],[object Object],[object Object],[object Object]
who do consumers trust?
 
 
citizenM launch September 2007
june 2008: citizenM opened at amsterdam airport ,[object Object],[object Object]
august 2010: citizenM glasgow ,[object Object],[object Object]
online reputation ,[object Object],[object Object],[object Object],[object Object],[object Object],1 2 3
Staff & reputation management ,[object Object],[object Object]
ReviewPro + reputation management
ReviewPro + reputation management
ReviewPro + reputation management
wow factor ,[object Object],[object Object],[object Object]
citizen Mag We are a transformational hotel… pass it on. We have a new breed of online magazine: citizenMag… pass it on. We only write about what and who are passionate about … pass it on. We are the global gateway to the contemporary urban lifestyle    We want to inspire citizens, let them look at things differently and fuel their desire for travelling to another city. It is at the crossroads between media and the hotel business with an innovative approach to connect with citizens
trip advisor ,[object Object],[object Object]
@citizenM
community
community
in conclusion ,[object Object],[object Object],[object Object],[object Object],[object Object]
citizenM says:  good bye room service, abundant space, big bills.  hello affordable luxury!   @citizenM fb.com/citizenMhotels www.citizenM.com

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Affordable Luxury Hotel Targets Global Travelers

  • 1. citizenM + ReviewPro 26-May-2011 @diegosartori
  • 2. mission to create a luxury contemporary hotel for the cost conscious traveler affordable luxury for the people
  • 3.
  • 5. interior check-in terminals citizenM hotels offers all guests self check-in service on touch screen terminals with 24 hour assistance of citizenM multilingual ambassadors.
  • 6. lobby living rooms interior the lobby is designed to function as your living room. No marble fountains. No piano man. Instead, you'll find contemporary living spaces with Vitra furniture, to rest, meet or work.
  • 7. canteenM interior canteenM offers a 24-hour choice of signature sandwiches, salads, sushi, warm dishes and more. There are also limited-edition beverages and fresh coffee prepared by our in-house baristas. In the evening, the bar offers fine spirits, cocktails, champagne and fresh draught beer.
  • 9.
  • 10. room citizenM says: the journey’s more important than the destination – except when the destination has free movie channels and free Wi-Fi room technology
  • 12.  
  • 13.  
  • 15.
  • 17.  
  • 18.  
  • 20.
  • 21.
  • 22.
  • 23.
  • 27.
  • 28. citizen Mag We are a transformational hotel… pass it on. We have a new breed of online magazine: citizenMag… pass it on. We only write about what and who are passionate about … pass it on. We are the global gateway to the contemporary urban lifestyle   We want to inspire citizens, let them look at things differently and fuel their desire for travelling to another city. It is at the crossroads between media and the hotel business with an innovative approach to connect with citizens
  • 29.
  • 33.
  • 34. citizenM says: good bye room service, abundant space, big bills. hello affordable luxury!   @citizenM fb.com/citizenMhotels www.citizenM.com