documentation

1. Dharam Mentor
INTERNSHIP
PROGRAM
Dharam Mentor
DESIGN

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DESIGN

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DESIGN

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DESIGN

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DESIGN

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01. Learn & Practice ‘Design Thinking for Emotional
(marketing/branding) Innovation.’
02. Learn & practice the ‘5 Whys’ tool to understand
customer’s rational and emotional needs
03. Learn & Practice the ‘Applied Semiotic Square’ to
discover a new category
04. Learn & Practice the ‘Brand Prism’ tool as a
brand audit instrument.
What will you Learn & Practice
in this INTERNSHIP PROGRAM
program?

17. Dharam Mentor
01. Learn & Practice ‘Design Thinking for Emotional
(marketing/branding) Innovation.’
01

18. Dharam Mentor
01. Learn & Practice ‘Design Thinking for Emotional
(marketing/branding) Innovation.’

19. Dharam Mentor
02. Learn & practice the ‘5 Whys’ tool to
understand customer’s rational and emotional
needs
02

20. Dharam Mentor
02. Learn & practice the ‘5 Whys’ tool to
understand customer’s rational and emotional
needs

21. Dharam Mentor

22. Dharam Mentor
03. Learn & Practice the ‘Applied Semiotic Square’
to discover a new category
03

23. Dharam Mentor
03. Learn & Practice the ‘Applied Semiotic Square’
to discover a new category

24. Dharam Mentor

25. Dharam Mentor
04. Learn & Practice the ‘Brand Prism’ tool as a
brand audit instrument.
04

26. Dharam Mentor
04. Learn & Practice the ‘Brand Prism’ tool as a
brand audit instrument.
Viability Feasibility
Desirability

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31. Dharam Mentor
INTERNSHIP
PROGRAM
Dharam Mentor
DESIGN

32. Dharam Mentor
Design Horse
Branding Agency
Internship program
engagement with several
MBA colleges...

33. Dharam Mentor
DESIGN

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DESIGN

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DESIGN

36. Dharam Mentor
INTERNSHIP
PROGRAM
Dharam Mentor
DESIGN

37. Dharam Mentor
INTERNSHIP
PROGRAM
Why?
Why do you need this program
What?
What are you going to learn on this program
How?
How this program is imparted

38. Dharam Mentor
INTERNSHIP
PROGRAM
Why?
Why do you need this program
It helps you
to polish your Research & Strategy Skills
to pursue a career in Marketing,
Advertising, or Brading field!

39. Dharam Mentor
INTERNSHIP
PROGRAM
What?
What are you going to learn on this program
01. Learn & Practice ‘Design Thinking for Emotional
(marketing/branding) Innovation.’
02. Learn & practice the ‘5 Whys’ tool to understand
customer’s rational and emotional needs
03. Learn & Practice the ‘Applied Semiotic Square’ to
discover a new category
04. Learn & Practice the ‘Brand Prism’ tool as a brand
audit instrument.

40. Dharam Mentor
5WHYs analysis tool
Viability Feasibility
Desirability
2
1 3 4
What?
What are you going to learn on this program

41. Dharam Mentor
INTERNSHIP
PROGRAM
How?
How Internship program is imparted
Duration: 8 to 12 weeks Internship
Mode: Offline: in the Office/Campus
or
Online:

42. Dharam Mentor
THANK YOU