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This is How You ABM with RingCentral

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Are you tasked to "do ABM" in 2020? Are you wondering how your specific role and responsibilities will shift as your organisation implements and scales their Account-Based strategy? Well then Listen Up: This Is How You ABM.

Join the conversation with Sam O'Brien and Sunny Dhami (Ring Central's Senior UX Manager and Senior Director of Product Marketing, respectively) as they discuss:
- The trials, tribulations, and challenges they have overcome while implementing a successful ABM strategy
- Tips and tricks to help streamline the ABM journey
- How ABM has impacted their role and successes encountered along the way

Sam and Sunny will share their experiences and how their lessons learned can be applied to specific roles within the organisation.

Veröffentlicht in: Business
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This is How You ABM with RingCentral

  1. 1. Buyers expect to find information relevant to them
  2. 2. Align Sales and Marketing. The conversation needs to be the same.
  3. 3. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from RingCentral. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Gartner, Magic Quadrant for Unified Communications as a Service, Worldwide, Daniel O'Connell, Megan Fernandez, Rafael Benitez, Christopher Trueman, Sebastian Hernandez; 30 July 2019.

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