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Want to be a revenue-driven Marketing team? ABM analytics are your key to building and maintaining well-deserved respect from the rest of the company, but why the heck are they so dang tricky to figure out? In this webinar, we’ll provide a roadmap to get you from tactical reporting to ABM Analytics nirvana by diving into real-world reports and metrics, and show you how to operationalize KPIs in an ABM world.
In this webinar, we’ll show you:
- A roadmap to get you from tactical reporting to practical analytics
- How to measure what matters in this age of attribution
- Real-world reports to help operationalize your KPIs in an ABM world