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not for sale
The Art & Impact of Authenticity
these are for sale
these are not for sale
FAMILY LOVE
CONFIDENCE MEMORIES
these are not for sale
WORK

ETHIC STYLE
these are not for sale
these are not for sale
DELIGHT
highlighting values
our not for sale strategy
I want to sell things to people.
I want to sell heirloom quality 

things to people who realize

the best things are not for sale.
We are a product manufacturing
company and we obsess every detail.
But our products don’t define us. 

They are evidence of what we believe
in.
we believe in family
we believe in american manufacturing & jobs
we believe in second acts and revitalization
we believe in doing less, better
But our products don’t define us. 

They are evidence of what we believe
in.
a delightful working construct
Hold the door
Whistle while we work
Take vacations
Live the brand
Assume positive intent
Think yes first
Set others up for success
Demonstrate empathy
Meet others where they are
Develop our people
Collaborate early and often
No bad ideas
Build and earn trust
Contribute, show up, tune in
Remember how we got here
Define where you are going and why
Define what success will look like
Anticipate (vs. react)
Take notes
What we do should prove why we exist
Clearly define problems
Ask for what you need
Be customer-centric
Ground all conversations in why
Think big
Influence equals accountability
Embrace change
Be nimble
Pursue authentic scalability
Accept progress over perfection
Be patient
BE
COOL
GO
FOR IT!
WORK
SMART
the delight of 

authentic living 

& working
Chase what you desire,
collect what calls your name
and create according to no
one’s rules but your own.
thank you

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Delight 2016 | Not for Sale: The Art & Impact of Authenticity — Sara Fritsch

  • 1. not for sale The Art & Impact of Authenticity
  • 3. these are not for sale FAMILY LOVE
  • 6. these are not for sale DELIGHT
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. our not for sale strategy
  • 13. I want to sell things to people.
  • 14. I want to sell heirloom quality 
 things to people who realize
 the best things are not for sale.
  • 15. We are a product manufacturing company and we obsess every detail.
  • 16. But our products don’t define us. 
 They are evidence of what we believe in.
  • 17. we believe in family
  • 18. we believe in american manufacturing & jobs
  • 19. we believe in second acts and revitalization
  • 20. we believe in doing less, better
  • 21. But our products don’t define us. 
 They are evidence of what we believe in.
  • 22. a delightful working construct Hold the door Whistle while we work Take vacations Live the brand Assume positive intent Think yes first Set others up for success Demonstrate empathy Meet others where they are Develop our people Collaborate early and often No bad ideas Build and earn trust Contribute, show up, tune in Remember how we got here Define where you are going and why Define what success will look like Anticipate (vs. react) Take notes What we do should prove why we exist Clearly define problems Ask for what you need Be customer-centric Ground all conversations in why Think big Influence equals accountability Embrace change Be nimble Pursue authentic scalability Accept progress over perfection Be patient BE COOL GO FOR IT! WORK SMART
  • 23. the delight of 
 authentic living 
 & working Chase what you desire, collect what calls your name and create according to no one’s rules but your own.