SlideShare a Scribd company logo
1 of 9
Remarketing
DIGITAL MARKETING SERIES
Remarketing Presentation
• Why do we need remarketing?
• What is internet remarketing?
• Twitter & Google examples
• How to get the most from remarketing
• Summary
Why Remarketing?
Universal Marketing Problem (Online & Offline)
1. Getting Noticed At All
2. NeedTo Repeat Marketing Messages
3. 90% of Interactions => 5th to 12th contact
So, in the world of online marketing, how can we address this problem?
Internet Remarketing
Allows you to serve tailored advertisements to people who have visited your website.
• Another chance for people to buy from you
• Available in Google andTwitter advertising platforms
Benefits of Remarketing
1. Higher Internet Visibility
Through repetitive ad display.
2. Branding & Recall
They make your brand easier to remember.
3. Cost Efficient
Only charged when someone clicks on an ad .
4. FreeTraffic
People sometimes just re-select your url.
Google Remarketing Concept
Twitter Remarketing Settings
Our Consultancy Services
Our In-Depth Consultancy Services
1. Needs Assessment
2. Research
3. Strategy and Planning
4. Implementation
5. ConversionTracking
6. Measurement, Feedback, &
Analysis
7. ContinuousTesting
Online Internet
Marketing Advisers Ltd.
EMAIL:INFO@OIMA.CO.UK WEBSITE: WWW.OIMA.CO.UK

More Related Content

Recently uploaded

pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxarsathsahil
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorSocial Samosa
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfHigher Education Marketing
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxcollette15
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationAli Raza
 
Fueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdfFueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdfVWO
 
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝soniya singh
 
Exploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfExploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfmarcuslary231
 
Best Persuasive selling skills presentation.pptx
Best Persuasive selling skills  presentation.pptxBest Persuasive selling skills  presentation.pptx
Best Persuasive selling skills presentation.pptxMasterPhil1
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一s SS
 
Influencer Marketing Power point presentation
Influencer Marketing  Power point presentationInfluencer Marketing  Power point presentation
Influencer Marketing Power point presentationdgtivemarketingagenc
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies bruguardarib
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionWilliam Barnes
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?Searchable Design
 
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdfDGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdfDemandbase
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...CIO Business World
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRlizamodels9
 

Recently uploaded (20)

pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptx
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdf
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store Optimization
 
Fueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdfFueling A_B experiments with behavioral insights (1).pdf
Fueling A_B experiments with behavioral insights (1).pdf
 
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
 
Exploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdfExploring The World Of Adult Ad Networks.pdf
Exploring The World Of Adult Ad Networks.pdf
 
Best Persuasive selling skills presentation.pptx
Best Persuasive selling skills  presentation.pptxBest Persuasive selling skills  presentation.pptx
Best Persuasive selling skills presentation.pptx
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
 
Influencer Marketing Power point presentation
Influencer Marketing  Power point presentationInfluencer Marketing  Power point presentation
Influencer Marketing Power point presentation
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web Revolution
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?
 
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdfDGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
 

Featured

Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 

Featured (20)

Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 

Internet Remarketing