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What you’ll learn,[object Object],How to create a social ,[object Object],media strategy using ,[object Object],Quba’s planning framework,[object Object],Download the strategy framework at:,[object Object],http://blog.quba.co.uk/2011/04/social-media-strategy/,[object Object]
Stage 1: Define your audience,[object Object]
Stage 2: Behaviour goals,[object Object]
Stage 3: Action goals,[object Object]
Stage 4: Outcomes,[object Object]
Stage 5: Audience profiling,[object Object]
Stage 6: The BIG idea,[object Object]
Stage 7: Mind map ideas,[object Object]
Stage 7a: Content ideas,[object Object]
Stage 7b: Channel ideas,[object Object]
Stage 7c: Promotion ideas,[object Object]
Stage 7d: Outcome ideas,[object Object]
Contact Details,[object Object],David Sealey,[object Object],dsealey@quba.co.uk,[object Object],www.linkedin.com/in/davesealey,[object Object],twitter.com/sealeyd,[object Object]
Creating a Social Media Strategy - Planning Framework by Quba

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Creating a Social Media Strategy - Planning Framework by Quba

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