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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
Real-World Data Governance
Data Governance to Build Data Intelligence
Monthly Webinar Series Hosted by DATAVERSITY
With Special Guest Dave Kellogg – Dave Kellogg Consulting
Robert S. Seiner – KIK Consulting / TDAN.com
September 15, 2022 – 11:00 a.m. PT / 2:00 p.m. ET

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Dataversity Series:
Data Governance to
Build Data Intelligence
Susan Laine
Quest Software
erwin Data intelligence by Quest

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erwin.com | confidential
erwin Data Intelligence by Quest
Sue Laine, Director of Solution Strategy

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Today’s Agenda
The data journey
1
2
DI use cases
3
4 What does DI look like?
The outcome and value

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erwin.com | confidential
Where are you on your data journey?
Data
Literacy
Categorized
Explainable
Reliable
Wisdom
Knowledge
Information
Data
Metadata/catalog
D
a
t
a
G
o
v
e
r
n
a
n
c
e Data Literacy
Data Intelligence Bus + Tech
INSIGHTS
Inventory,
lineage

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erwin.com | confidential
Data that is:
• Immediately found
• Authenticated
• Described
• Protected
The Need for Intelligent Data

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erwin.com | confidential
Top erwin Data Intelligence Cases & Value
With erwin Data Intelligence, you can:
• Deliver reliable data insights (D&A)
• Scope, categorize and curate data in the
modern environment (Modernization)
• Explain and validate data for privacy and
regulatory compliance (Compliance)
• Detect data quality issues and increase
data reliability across the enterprise
(Data Quality)
Data
Literacy
Managed
Categorized
Explainable
Scored
Reliable

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Demo
What does Data Intelligence look
like?

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erwin.com | confidential
appendix

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erwin.com | confidential
ACCELERATE - ONE STEP FURTHER
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Data Literacy
Accelerators
Enterprise
Data Models
Business
Process
Models
BI Report
Glossaries
Mind
Mapping
Biz/Tech
Rationalizing
Controlled
Consumption
Auto Code
Generation
Lineage to
ETL
Reverse
Engineering
DataVault
Entity
generation
Lineage
Data Gov
DDL, DML &
ETL

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erwin.com | confidential
Good DATA INSIGHTS
don’t JUST HAPPEN!
Leverage your data management diligence to accelerate your data intelligence efforts.
Use Auto-classification to create your erwin Data Catalog with
pre-defined:
• Critical data elements
• PI Tags
• Sensitive data
• Logical data definitions
• Logical data mappings
• Business lineage
Accelerate your data intelligence program with the highest
caliber of Enterprise Data Standards
Jumpstart your Data Intelligence Program

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erwin.com | confidential
erwin.com | confidential
erwin Data Literacy
erwin Data Catalog
Data Intelligence Suite
Enterprise Modeling Suites
Connect all aspects of your business, technology and data architectures for the intelligence to fuel results.
Discover Assets
erwin Modeling & Data Intelligence Software
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erwin Evolve
erwin Data
Modeler
erwin Data Quality
Data Lineage

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erwin.com | confidential
Automated Intelligence to find, manage and enable data governance and literacy
Auto-
discover
Auto-
detect
Auto-
classify
Auto-
socialize
erwin Data Intelligence by Quest

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erwin.com | confidential
erwin Data Lineage
Automation
Leverage automated metadata management and code generation for
faster time to value and greater accuracy.
Reverse-Engineering
Code Generation
Auto-document (reverse-engineer) mappings from ETL, BI tools and procedural code.
Generate (forward-engineer) mappings for ETL/ELT tools and procedural code.
Artificial Intelligence
Automatae data mappings to bridge data lineage gaps.

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erwin.com | confidential
Thank You
Want to learn more?
visit www.erwin.com.

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erwin.com | confidential
Additional Slides

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
2
Data Governance to Build Data Intelligence
Introduction
Real-World Data Governance – Monthly Webinar Series
October 20, 2022: Data Management, Metadata Management, and Data Governance – Working Together
Third Thursday each Month @ 2pm EST – Register at TDAN.com, KIKconsulting.com, DATAVERSITY.net
Upcoming Events
DAMA Germany – Virtual – September 2022
Information Governance World 2022 – Virtual – September 2022
DATAVERSITY – Data Governance & Information Quality East – December 2022
Non-Invasive Data Governance Book
Available Now: ISBN 9781935504856 / Technics Publications / Amazon.com
Non-Invasive Data Governance / Metadata Governance Online Learning Plans
Latest: Business Glossaries, Data Dictionaries and Data Catalogs
DATAVERSITY Training Center – https://training.dataversity.net
The Data Administration Newsletter (TDAN.com)
Twice Monthly: Data Articles, Columns, Blogs and Features
KIK Consulting & Educational Services
Updated Site: KIKConsulting.com (“Knowledge is King”)
Home of Non-Invasive Data Governance™
Carnegie Mellon University (CMU)
Adjunct Faculty: Heinz College Post-Graduate Chief Data Officer (CDO) Certificate Programs

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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Data Governance to Build Data Intelligence
Introduction – Special Guest Dave Kellogg
• Dave Kellogg is the Founder and Principal of Dave Kellogg Consulting
• Dave is an enterprise software executive, independent director, angel investor,
and blogger.
• Dave has worked in C-level and general management positions at
BusinessObjects, MarkLogic, Salesforce, and Host Analytics.
• He has served on the board of directors at Alation, Aster Data, Granular, Nuxeo,
Profisee, Scoro, and SMA Technologies.
• He has advised and/or invested in companies including Bluecore, Cyral, FloQast,
GainSight, MongoDB, Recorded Future, Skyflow, and Tableau.
• He is principal of his own consulting firm and works with enterprise software
companies on strategy, marketing, analytics, and metrics.

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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• In this webinar, we will talk about …
– A Definition of Data Intelligence
– The Relationship between Data Governance and Data Intelligence
– Who Owns Data Intelligence
– How Data Intelligence Relates to Other Data Disciplines
– Building Data Intelligence Through Data Governance
Data Governance to Build Data Intelligence
Abstract

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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Data Governance to Build Data Intelligence
A Definition of Data Intelligence
Describe
DI in a few
words!
What does
DI look like?
What does it
take to
become DI?
How should
people
describe DI?

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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Data Governance to Build Data Intelligence
The Relationship between Data Governance and Data Intelligence
What is the
relationship
between them?
What value does
DG add to DI?
Can DI take
place without
DG?
Which should
organization
focus on first?

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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Data Governance to Build Data Intelligence
Who Owns Data Intelligence
Is Data Intelligence a
discipline or a result?
Can someone
own a result?
Where should Data
Intelligence reside?
Should DI reside
everywhere?
Or nowhere?

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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Data Governance to Build Data Intelligence
How Data Intelligence Relates to Other Data Disciplines
What is meant by “relates
to other disciplines”?
How does DI relate to
Data Mesh?
How does DI relate to
the modern Vs.
traditional data stack?

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Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
9
Data Governance to Build Data Intelligence
Building Data Intelligence Through Data Governance
Can DI be built
through DG?
What should
people focus of
for DI? What should
people focus on
for DG?

25.
Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
10
• In the webinar, we shared …
– A Definition of Data Intelligence
– The Relationship between Data Governance and Data Intelligence
– Who Owns Data Intelligence
– How Data Intelligence Relates to Other Data Disciplines
– Building Data Intelligence Through Data Governance
Data Governance to Build Data Intelligence
Summary

26.
Copyright © 2022 Robert S. Seiner – KIK Consulting & Educational Services / TDAN.com
Non-Invasive Data Governance™ is a trademark of Robert S. Seiner & KIK Consulting
#RWDG @RSeiner
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Data Governance to Build Data Intelligence
Q & A - Contact Information
• Robert S. Seiner
KIK Consulting & Educational Services – KIKconsulting.com
The Data Administration Newsletter – TDAN.com
rseiner@tdan.com @RSeiner
• Dave Kellogg
Dave Kellogg Consulting – kellblog.com
davekellogg@mail.com