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WELCOME
                 to

Introduction to DASH7 Technology
     Hosted by the DASH7 Alliance
      Thursday, November 12, 2009




               www.dash7.org
Agenda

• Intro to DASH7 Alliance
  – Paul Ritchie, DASH7 Alliance Executive Director
• DASH7 Market Overview
  – Pat Burns, President, DASH7 Alliance
• DASH7 Tech Overview
  – JP Norair Applications Engineer Savi Technology
       Norair,             Engineer,
• DASH7 Automotive Case Study
  – Sharon Barnes, CEO RFind Systems
                 ,            y
• Q&A
• Closing & Thank You

                       www.dash7.org
DASH7 Alliance Background

The DASH7 Alliance is a consortium of leading RFID
                                             g
industry players, gathered to advance the use of DASH7
wireless sensor networking technology

More than 30 organizations, manufacturers, systems
integrators, developers, regulators, academia, and end-
users are working together to promote the use of DASH7

The DASH7 Alliance is officially established in 2009 as a
non-profit
non profit 501c6 California corporation

Website www.dash7.org


                        www.dash7.org
Goals of the DASH7™ Alliance


• Promote cross-vendor interoperability among device vendors
   building products to the ISO 18000-7 standard
• D l improvements and extensions t th ISO 18000-7
  Develop i     t    d t     i    to the   18000 7
  standard.
• Work to ensure that products claiming DASH7™ capabilities
                                        DASH7
  comply with DASH7™ specifications.
• Encourage the development of products using DASH7™
   technology.
   t h l
• Educate consumers and enterprises, globally, about DASH7™
   technology

                            www.dash7.org
DASH7 Alliance Org Chart


                    Board of Directors

                                                                        Charter
                                                                        Members

             Steering                                                   Principal
                                      Advisory Board                    Members
            Committee

                                                                        Associate
                                                                        Members
  Outreach               Technology            Test and Certification
Working Group           Working Group             Working Group



                         Feed Ideas



      Alliance Provides Stability & Neutrality, 
   Membership Provides Voice & Volunteer Resources
                                           www.dash7.org
You Are Invited

Join the DASH7 Alliance!
• Open Membership
• Leadership Opportunities
     d h
• Non‐Profit Technical Advisory Board
• Annual Meeting:  Feb 2‐3, 2010 in San Juan, 
  Puerto Rico
• Email paul@dash7.org or visit www.dash7.org  
  for more details
  for more details

                     www.dash7.org
DASH7 Market Overview
       DASH7 Market Overview
• Pat Burns
  Pat Burns
  – President, DASH7 Alliance
  – Head of Licensing & Alliances @ Savi Technology
    Head of Licensing & Alliances @ Savi Technology
  – Located in Mountain View, CA
  –C t t
    Contact:  pat@dash7.org
                t@d h7




                      www.dash7.org
Based on the ISO 18000-7 standard
           433 MHz, Globally Available
               MH Gl b ll A il bl
           28K bps
           Range of 1 km +
            a ge o
           Sensor, Encryption, 2-Hop Capabilities
           10-Year Battery Life
           Major
           M j customer commitments
                    t             it   t


DASH7 is to the ISO 18000‐7 standard as WiFi is to the IEEE 802.11 standard

                                www.dash7.org
Which Frequency is Best?

Each frequency has advantages and disadvantages …




                                                      (low energy)




 Higher frequencies sacrifice important attributes in order to
   g       q                    p
      deliver large bandwidths and higher dates rates.
                           www.dash7.org
LE



                Low Power UWB
                                                                               Ra
                                                                                     ng
                                                                          Ba              e
                                                                               tte
                                                                   I n-              ry
                                                                                       Lif
                                                                          B ld
                                                                             gC              e
                                                                                    ov
                                                                      Lo                 er
                                                                            w                ag
                                                                                                 e
                                                                               La
                                                                                     ten
                                                                         Mu                 cy
                                                                Co             l ti
                                                                   - ex             -h o
                                                                         i st              p
                                                                Pe             w/
                                                                   ne                 80
                                                                        tra                 2 .1
                                                                              tes                 1n
                                                                  Pe                  Co
                                                                      ne




www.dash7.org
                                                                            tra            nc
                                                               "B                              re t
                                                                  en             tes                e
                                                                      ds                 Wa
                                                                           "A                  ter
                                                               Tr a             ro
                                                                    ck               un
                                                                        sM                 dM
                                                                               ov                eta
                                                                                    in g              l
                                                                           Se               Th
                                                                               cu               in g
                                                                 Gl                  ri t            s
                                                                     ob                   y
                                                                                                          Feature Comparison




                                                                          al l
                                                               Sm              yA
                                                                    a ll             va
                                                                           Pro            i la
                                                                                               b le
                                                                                 to
                                                                                     co
                                                                         Da                lS
                                                                              ta               tac
                                                                  Ma                Ra              k
                                                                       j or               te
                                                                              Cu
                                                                                   s to
                                                                                          me
                                                                                                rs
                                     Fair

                         Poor/None
                                            Good
                                                   Very Good
DASH7 Occupies Low Power/Low
 Bandwidth Application Space




           www.dash7.org
DASH7: Mandated By
             the U S D D A d
             th U.S. DoD And All
             NATO Militaries




Jan 2009:
J 2009 $429 Milli DASH7
               Million
        Award by DoD


            www.dash7.org
Smarter Cars: DASH7-Based Tire
Pressure M it i Systems
P        Monitoring S t




 Mandating DASH7‐based TPMS can save 2 billion gallons of gasoline annually in the U.S.
  The DASH7 Alliance is leading the way by working with industry to harmonize existing 
   h    S    lli     i l di      h      b     ki    i hi d          h     i     i i
                  proprietary 433 MHz TPMS solutions around DASH7 

                                     www.dash7.org
Smarter Homes: DASH7-Based Home
        Automation Systems




  We envision a world with DASH7‐enabled measurement and control 
   systems that can communicate reliably through walls and help us 
   systems that can communicate reliably through walls and help us
        manage electricity, water, waste, natural gas, and more.

                            www.dash7.org
Smarter Irrigation With DASH7




DASH7‐enabled moisture sensors will help farmers better manage water consumption

                                  www.dash7.org
Mobile Phones Will Enable “Just-In-Time”
Wireless Sensor Networks




   DASH7 + Mobile Phones  Reduced Need for Costly, Fixed Wireless Reader
   DASH7 + Mobile Phones = Reduced Need for Costly, Fixed Wireless “Reader” 
                               Infrastructure

                                www.dash7.org
Things You 
           Things Vaccine
           Did That
                    You
           Need In a 
           Freeze or Overheat
           During Transit?
           Pandemic …




                Adding DASH7 temperature loggers to 
                    p           g p           g
                shipments of high‐priced biologics can 
                 isolate supply chain weaknesses and 
                  strengthen pandemic preparedness
www.dash7.org
Was The Boating License Renewed?




DASH7 ushers In A New Era of Wireless Rights & Entitlements Monitoring For Federal, 
     State, & Local Governments, replacing manual and paper based systems
                                   www.dash7.org
Ecosystem

                                          Semiconductor &      Non‐Profit & 
                      End Users
    Mission:                              Device Integrators    Academia

1. Interoperability
     Testing &
   Certification

 2. New Features
 For ISO 18000-7


3. Promote DASH7
  In New Markets




                          www.dash7.org
Container Security & Sensing 
             Initiative
• New effort by the DASH7 Alliance to
  harmonize approaches to container security
  & the use of sensors using DASH7
• Many container types being addressed
• Container Intrusion Detection
• Electronic Seals



                   www.dash7.org
DASH7 Technical Overview
• JP Norair
  – Co-Chair, Technical Working Group, DASH7
    Alliance
  – Applications Engineer @ Savi Technology
  – Located in Mountain View CA
                         View,
  – jpnorair@savi.com




                    www.dash7.org
DASH7 Power Advantage




        www.dash7.org
DASH7 Is Long Range
           At 433 MHz, DASH7 inherently has:

               •     6x the outdoor range of 2.45 GHz
                     (WiFi, Bluetooth, ZigBee)
DASH7
               •     2x the outdoor range of 900 MHz

               •     10 - 100x the indoor range of either




                   www.dash7.org
433 MHz vs. 900 MHz



1 km
1 mW




       In order to offer the same performance as DASH7,
       900 MHz technologies require:

       - A power-hungry multi-hop system with 4x the data rate
       - or alternatively 10x the infrastructure.
                            www.dash7.org
433 MHz vs. 2.45 GHz



1 km
1 mW




       In order to offer the same performance as DASH7,
       2.45 GHz technologies require:

       - A power-hungry multi-hop system with 12x the data rate
       - or alternatively 100x the infrastructure.
                            www.dash7.org
Goal of DASH7
                          Technology Development
        BUILD ON THE STRENGTHS OF 433 MHz!
        BUILD ON THE STRENGTHS OF 433 MHz!

                          •   Long range relaxes need for multi hopping
                                                          multi-hopping

        Long
        Range             •   Strong signal propagation improves link
                              reliability, relaxing need for extensive link
                               eli bilit    el ing       fo e ten i e
                              redundancies, such as mesh networking.


                          •   DASH7 communication elements (MAC,
                                               i ti    l     t (MAC
 Low              Low
                              PHY, Protocol) can thus be optimized to
Power           Latency
                              minimize latency and power consumption.



                                 www.dash7.org
433 MHz Approved Nations




      www.dash7.org
Developer Tools for DASH7




                            TI CC430 & Kit
                             msp430.com
                             msp430 com
Open Source DASH7 Library                      STM32 “SmartSensor” Kit:
   for Microcontrollers                          ST Microelectronics & 
 opentag.sourceforge.net                              Arira Design
                                                                g
                                               ariradesign.com/hdk.php




                               www.dash7.org
DASH7 Automotive Applications
  DASH7 Automotive Applications
• Sharon Barnes
  Sharon Barnes
  – Co‐Chair, Outreach Working Group, DASH7 
    Alliance
  – CEO @ RFind Systems
  – Located in Kelowna BC
    Located in Kelowna, BC
  – sbarnes@rfind.com




                     www.dash7.org
Objectives

1) Ensure that the needs of the automotive
   sector are identified and reflected in the
   submissions by DASH7 to the ISO 18000-7
                                      18000 7
   standard

2) Raise awareness and encourage the use of
   DASH7-based technology in automotive
   DASH7 b      d  h l    i          i
   applications

                   www.dash7.org
Applications in Automotive
                             In‐bound Logistics
• Knowing:
  – When parts and 
    sub‐assemblies 
    leave the factories

  – When they arrive in 
    Central Depot 

  – Where in Central
    Where in Central 
    Depot they are 
    located


                           www.dash7.org
Applications in Automotive
                    Line Management / WIP
• Measuring:
  – Dwell time

  – Completion time
    Completion time

  – Where something is
    Where something is 
    removed from the 
    line




                          www.dash7.org
Applications in Automotive
                                 Yard Management
• Providing:
   – Ease of locating

   – Virtual fencing
     Virtual fencing

   – Shrinkage control
     Shrinkage control

   – Brand 
     authentication

   – P d t f t
     Product safety

                             www.dash7.org
Plans for 2009/2010
1) Launch Automotive Working Group
2) Educate key automotive manufacturers on the ISO
   18000-7 standard and DASH7
3) Begin work to identify the needs of automotive with
   respect to the ISO 18000-7 standard
4) Speak at key automotive conferences
5) Secure relationships with key industry groups: JAIF,
   Odette, AIAG JAMA/JAPIA
   Odette AIAG, JAMA/JAPIA, SAE




                           www.dash7.org
Questions & Answers
Questions & Answers




       www.dash7.org
You Are Invited

Join the DASH7 Alliance!
• Open Membership
• Dec 1st Deadline for 50% Off
  Dec 1 Deadline for 50% Off 
• Leadership Opportunities
• Non Profit Technical Advisory Board
  Non‐Profit Technical Advisory Board
• Major Opportunity to Influence A Very Strategic 
  Wireless Technology
  Wireless Technology
• Email paul@dash7.org or visit www.dash7.org  
  for more details

                      www.dash7.org
Thank You
                   Thank You
• Contact:
  – Paul Ritchie
     • paul@dash7 org
       paul@dash7.org
  – Website
     • www dash7 org
       www.dash7.org




                        www.dash7.org

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Introduction to DASH7 Webinar Presentation

  • 1. WELCOME to Introduction to DASH7 Technology Hosted by the DASH7 Alliance Thursday, November 12, 2009 www.dash7.org
  • 2. Agenda • Intro to DASH7 Alliance – Paul Ritchie, DASH7 Alliance Executive Director • DASH7 Market Overview – Pat Burns, President, DASH7 Alliance • DASH7 Tech Overview – JP Norair Applications Engineer Savi Technology Norair, Engineer, • DASH7 Automotive Case Study – Sharon Barnes, CEO RFind Systems , y • Q&A • Closing & Thank You www.dash7.org
  • 3. DASH7 Alliance Background The DASH7 Alliance is a consortium of leading RFID g industry players, gathered to advance the use of DASH7 wireless sensor networking technology More than 30 organizations, manufacturers, systems integrators, developers, regulators, academia, and end- users are working together to promote the use of DASH7 The DASH7 Alliance is officially established in 2009 as a non-profit non profit 501c6 California corporation Website www.dash7.org www.dash7.org
  • 4. Goals of the DASH7™ Alliance • Promote cross-vendor interoperability among device vendors building products to the ISO 18000-7 standard • D l improvements and extensions t th ISO 18000-7 Develop i t d t i to the 18000 7 standard. • Work to ensure that products claiming DASH7™ capabilities DASH7 comply with DASH7™ specifications. • Encourage the development of products using DASH7™ technology. t h l • Educate consumers and enterprises, globally, about DASH7™ technology www.dash7.org
  • 5. DASH7 Alliance Org Chart Board of Directors Charter Members Steering Principal Advisory Board Members Committee Associate Members Outreach Technology Test and Certification Working Group Working Group Working Group Feed Ideas Alliance Provides Stability & Neutrality,  Membership Provides Voice & Volunteer Resources www.dash7.org
  • 6. You Are Invited Join the DASH7 Alliance! • Open Membership • Leadership Opportunities d h • Non‐Profit Technical Advisory Board • Annual Meeting:  Feb 2‐3, 2010 in San Juan,  Puerto Rico • Email paul@dash7.org or visit www.dash7.org   for more details for more details www.dash7.org
  • 7. DASH7 Market Overview DASH7 Market Overview • Pat Burns Pat Burns – President, DASH7 Alliance – Head of Licensing & Alliances @ Savi Technology Head of Licensing & Alliances @ Savi Technology – Located in Mountain View, CA –C t t Contact:  pat@dash7.org t@d h7 www.dash7.org
  • 8. Based on the ISO 18000-7 standard 433 MHz, Globally Available MH Gl b ll A il bl 28K bps Range of 1 km + a ge o Sensor, Encryption, 2-Hop Capabilities 10-Year Battery Life Major M j customer commitments t it t DASH7 is to the ISO 18000‐7 standard as WiFi is to the IEEE 802.11 standard www.dash7.org
  • 9. Which Frequency is Best? Each frequency has advantages and disadvantages … (low energy) Higher frequencies sacrifice important attributes in order to g q p deliver large bandwidths and higher dates rates. www.dash7.org
  • 10. LE Low Power UWB Ra ng Ba e tte I n- ry Lif B ld gC e ov Lo er w ag e La ten Mu cy Co l ti - ex -h o i st p Pe w/ ne 80 tra 2 .1 tes 1n Pe Co ne www.dash7.org tra nc "B re t en tes e ds Wa "A ter Tr a ro ck un sM dM ov eta in g l Se Th cu in g Gl ri t s ob y Feature Comparison al l Sm yA a ll va Pro i la b le to co Da lS ta tac Ma Ra k j or te Cu s to me rs Fair Poor/None Good Very Good
  • 11. DASH7 Occupies Low Power/Low Bandwidth Application Space www.dash7.org
  • 12. DASH7: Mandated By the U S D D A d th U.S. DoD And All NATO Militaries Jan 2009: J 2009 $429 Milli DASH7 Million Award by DoD www.dash7.org
  • 13. Smarter Cars: DASH7-Based Tire Pressure M it i Systems P Monitoring S t Mandating DASH7‐based TPMS can save 2 billion gallons of gasoline annually in the U.S. The DASH7 Alliance is leading the way by working with industry to harmonize existing  h S lli i l di h b ki i hi d h i i i proprietary 433 MHz TPMS solutions around DASH7  www.dash7.org
  • 14. Smarter Homes: DASH7-Based Home Automation Systems We envision a world with DASH7‐enabled measurement and control  systems that can communicate reliably through walls and help us  systems that can communicate reliably through walls and help us manage electricity, water, waste, natural gas, and more. www.dash7.org
  • 15. Smarter Irrigation With DASH7 DASH7‐enabled moisture sensors will help farmers better manage water consumption www.dash7.org
  • 16. Mobile Phones Will Enable “Just-In-Time” Wireless Sensor Networks DASH7 + Mobile Phones  Reduced Need for Costly, Fixed Wireless Reader DASH7 + Mobile Phones = Reduced Need for Costly, Fixed Wireless “Reader”  Infrastructure www.dash7.org
  • 17. Things You  Things Vaccine Did That You Need In a  Freeze or Overheat During Transit? Pandemic … Adding DASH7 temperature loggers to  p g p g shipments of high‐priced biologics can  isolate supply chain weaknesses and  strengthen pandemic preparedness www.dash7.org
  • 18. Was The Boating License Renewed? DASH7 ushers In A New Era of Wireless Rights & Entitlements Monitoring For Federal,  State, & Local Governments, replacing manual and paper based systems www.dash7.org
  • 19. Ecosystem Semiconductor &  Non‐Profit &  End Users Mission: Device Integrators Academia 1. Interoperability Testing & Certification 2. New Features For ISO 18000-7 3. Promote DASH7 In New Markets www.dash7.org
  • 20. Container Security & Sensing  Initiative • New effort by the DASH7 Alliance to harmonize approaches to container security & the use of sensors using DASH7 • Many container types being addressed • Container Intrusion Detection • Electronic Seals www.dash7.org
  • 21. DASH7 Technical Overview • JP Norair – Co-Chair, Technical Working Group, DASH7 Alliance – Applications Engineer @ Savi Technology – Located in Mountain View CA View, – jpnorair@savi.com www.dash7.org
  • 22. DASH7 Power Advantage www.dash7.org
  • 23. DASH7 Is Long Range At 433 MHz, DASH7 inherently has: • 6x the outdoor range of 2.45 GHz (WiFi, Bluetooth, ZigBee) DASH7 • 2x the outdoor range of 900 MHz • 10 - 100x the indoor range of either www.dash7.org
  • 24. 433 MHz vs. 900 MHz 1 km 1 mW In order to offer the same performance as DASH7, 900 MHz technologies require: - A power-hungry multi-hop system with 4x the data rate - or alternatively 10x the infrastructure. www.dash7.org
  • 25. 433 MHz vs. 2.45 GHz 1 km 1 mW In order to offer the same performance as DASH7, 2.45 GHz technologies require: - A power-hungry multi-hop system with 12x the data rate - or alternatively 100x the infrastructure. www.dash7.org
  • 26. Goal of DASH7 Technology Development BUILD ON THE STRENGTHS OF 433 MHz! BUILD ON THE STRENGTHS OF 433 MHz! • Long range relaxes need for multi hopping multi-hopping Long Range • Strong signal propagation improves link reliability, relaxing need for extensive link eli bilit el ing fo e ten i e redundancies, such as mesh networking. • DASH7 communication elements (MAC, i ti l t (MAC Low Low PHY, Protocol) can thus be optimized to Power Latency minimize latency and power consumption. www.dash7.org
  • 28. Developer Tools for DASH7 TI CC430 & Kit msp430.com msp430 com Open Source DASH7 Library STM32 “SmartSensor” Kit: for Microcontrollers ST Microelectronics &  opentag.sourceforge.net Arira Design g ariradesign.com/hdk.php www.dash7.org
  • 29. DASH7 Automotive Applications DASH7 Automotive Applications • Sharon Barnes Sharon Barnes – Co‐Chair, Outreach Working Group, DASH7  Alliance – CEO @ RFind Systems – Located in Kelowna BC Located in Kelowna, BC – sbarnes@rfind.com www.dash7.org
  • 30. Objectives 1) Ensure that the needs of the automotive sector are identified and reflected in the submissions by DASH7 to the ISO 18000-7 18000 7 standard 2) Raise awareness and encourage the use of DASH7-based technology in automotive DASH7 b d h l i i applications www.dash7.org
  • 31. Applications in Automotive In‐bound Logistics • Knowing: – When parts and  sub‐assemblies  leave the factories – When they arrive in  Central Depot  – Where in Central Where in Central  Depot they are  located www.dash7.org
  • 32. Applications in Automotive Line Management / WIP • Measuring: – Dwell time – Completion time Completion time – Where something is Where something is  removed from the  line www.dash7.org
  • 33. Applications in Automotive Yard Management • Providing: – Ease of locating – Virtual fencing Virtual fencing – Shrinkage control Shrinkage control – Brand  authentication – P d t f t Product safety www.dash7.org
  • 34. Plans for 2009/2010 1) Launch Automotive Working Group 2) Educate key automotive manufacturers on the ISO 18000-7 standard and DASH7 3) Begin work to identify the needs of automotive with respect to the ISO 18000-7 standard 4) Speak at key automotive conferences 5) Secure relationships with key industry groups: JAIF, Odette, AIAG JAMA/JAPIA Odette AIAG, JAMA/JAPIA, SAE www.dash7.org
  • 36. You Are Invited Join the DASH7 Alliance! • Open Membership • Dec 1st Deadline for 50% Off Dec 1 Deadline for 50% Off  • Leadership Opportunities • Non Profit Technical Advisory Board Non‐Profit Technical Advisory Board • Major Opportunity to Influence A Very Strategic  Wireless Technology Wireless Technology • Email paul@dash7.org or visit www.dash7.org   for more details www.dash7.org
  • 37. Thank You Thank You • Contact: – Paul Ritchie • paul@dash7 org paul@dash7.org – Website • www dash7 org www.dash7.org www.dash7.org